Technology -
Computer Hardware - NASDAQ - US
$ 4.92
0.716 %
$ 1.05 B
Market Cap
16.97
P/E
1. INTRINSIC VALUE
Balance Sheet
Cricut, Inc.
| Current Assets | 580 M |
| Cash & Short-Term Investments | 337 M |
| Receivables | 102 M |
| Other Current Assets | 141 M |
| Non-Current Assets | 113 M |
| Long-Term Investments | 0 |
| PP&E | 51.5 M |
| Other Non-Current Assets | 61.3 M |
| Current Liabilities | 203 M |
| Accounts Payable | 53.4 M |
| Short-Term Debt | 3.9 M |
| Other Current Liabilities | 146 M |
| Non-Current Liabilities | 22.9 M |
| Long-Term Debt | 11.3 M |
| Other Non-Current Liabilities | 11.6 M |
EFFICIENCY
Earnings Waterfall
Cricut, Inc.
| Revenue | 713 M |
| Cost Of Revenue | 360 M |
| Gross Profit | 353 M |
| Operating Expenses | 277 M |
| Operating Income | 76.1 M |
| Other Expenses | 13.3 M |
| Net Income | 62.8 M |
RATIOS
FREE CASH FLOW ANALYSIS
Free Cash Flow Analysis
Cricut, Inc.
| Net Income | 62.8 M |
| Depreciation & Amortization | 29 M |
| Capital Expenditures | -18.3 M |
| Stock-Based Compensation | 45.1 M |
| Change in Working Capital | 130 M |
| Others | 710 K |
| Free Cash Flow | 247 M |
Wall Street Analysts Price Targets
Cricut, Inc.
Wall Street analysts predict an average 1-year price target for CRCT of $7.84 , with forecasts ranging from
a
low of
$5.75 to a high of $13 .
CRCT Lowest Price Target
Wall Street Target
5.75 USD
16.87%
CRCT Average Price Target
Wall Street Target
7.84 USD
59.35%
CRCT Highest Price Target
Wall Street Target
13 USD
164.23%
4. DIVIDEND
ANALYSIS
0.02%
DIVIDEND YIELD
0.1 USD
DIVIDEND PER SHARE
5. COMPETITION
6. Ownership
Insider Ownership
Cricut, Inc.
Sold
0-3 MONTHS
2.13 M USD 1
3-6 MONTHS
2.32 M USD 3
6-9 MONTHS
2.04 M USD 2
9-12 MONTHS
3.14 M USD 2
Bought
0 USD 0
0-3 MONTHS
0 USD 0
3-6 MONTHS
0 USD 0
6-9 MONTHS
0 USD 0
9-12 MONTHS
7. News
Cricut: Engagement Rates Remain Poor, But There Are Bright Spots
I maintain a hold rating for Cricut Inc. due to unresolved concerns about declining user activity and weakening profitability despite some encouraging signs. Q4 2024 earnings showed revenue fell 9.5% y/y, with product revenue down ~15% and gross margin expanding by 290 bps, but EBIT margin contracted. Key engagement metrics worsened, with 90-day engaged users dropping 3.1% y/y and active users declining 0.7% y/y, impacting accessories & materials revenue.
seekingalpha.com
- 1 month ago
Cricut, Inc. (CRCT) Q4 2024 Earnings Call Transcript
Cricut, Inc. (NASDAQ:CRCT ) Q4 2024 Earnings Conference Call March 4, 2025 5:00 PM ET Company Participants Jim Suva - Senior Vice President Finance, Treasurer and Investor Relations Ashish Arora - President and Chief Executive Officer Kimball Shill - Chief Financial Officer Conference Call Participants Asiya Merchant - Citi Angus Kelleher - Barclays Eric Sheridan - Goldman Sachs Operator Good day and thank you for standing by. Welcome to the Cricut Fourth Quarter 2024 Earnings Conference Call.
seekingalpha.com
- 1 month ago
Cricut, Inc. (CRCT) Q4 Earnings Beat Estimates
Cricut, Inc. (CRCT) came out with quarterly earnings of $0.06 per share, beating the Zacks Consensus Estimate of $0.04 per share. This compares to earnings of $0.05 per share a year ago.
zacks.com
- 1 month ago
Cricut® Unveils the Next Generation of Smart Cutting Machines: Cricut Explore® 4 and Cricut Maker® 4
SOUTH JORDAN, Utah--(BUSINESS WIRE)--Cricut®, Inc. (NASDAQ: CRCT), a leading creative technology company, has announced the next generation of its smart cutting machines: Cricut Explore® 4 and Cricut Maker® 4. Starting February 28, Cricut Explore 4 and Cricut Maker 4 will be available for purchase in the U.S. and Canada on Cricut.com and Michaels in two new colors: Seashell and Sage, with Sage machines exclusively sold in a bundle at Michaels. These new machines offer an elevated out-of-box exp.
businesswire.com
- 1 month ago
Cricut to Present at Upcoming Investor Conference
SOUTH JORDAN, Utah, Feb. 18, 2025 (GLOBE NEWSWIRE) -- Cricut, Inc. (“Cricut”) (NASDAQ: CRCT), the creative technology company that has brought a connected platform for making to millions of users worldwide, today announced that members of its management team are scheduled to present at an upcoming investor conference. Details of the event are as follows: Morgan Stanley's Technology, Media and Telecom Conference, Wednesday, March 5, 2025, in San Francisco, California The presentation will be webcast live on the investor relations section of Cricut's website at https://investor.cricut.com/.
globenewswire.com
- 2 months ago
Cricut to Announce Fourth Quarter 2024 Financial Results on March 4, 2025
SOUTH JORDAN, Utah, Feb. 11, 2025 (GLOBE NEWSWIRE) -- Cricut, Inc. (“Cricut”) (NASDAQ: CRCT), the creative technology company that has brought a connected platform for making to millions of users worldwide, today announced it will report its financial results for the fourth quarter ended December 31, 2024 after the U.S. markets close on Tuesday, March 4, 2025. Cricut management will host a conference call and webcast to discuss the results that afternoon at 3:00 p.m.
globenewswire.com
- 2 months ago
Cricut Is A 'Buy' After Emerging From The Hype Phase
Cricut experienced a meteoric boom during the pandemic, but its "coming back to earth" has spooked investors. A close look at operational and financial metrics suggests significant potential value for investors, however. Specifically, its high-margin Platform business potentially promises a strong cash-flow generating capacity going forward.
seekingalpha.com
- 2 months ago
Cricut Inc.: There Are Still Visible Operational Headwinds
I maintain a sell rating for Cricut Inc. due to ongoing operational headwinds and a challenging consumer spending environment impacting near-term growth. 3Q24 earnings showed a 4% y/y revenue decline, gross margin compression, and a significant drop in EBITDA and net margins. Active users declined y/y for the first time, with management guiding further declines, indicating persistent demand challenges.
seekingalpha.com
- 5 months ago
Cricut, Inc. (CRCT) Q3 2024 Earnings Call Transcript
Cricut, Inc. (NASDAQ:CRCT ) Q3 2024 Earnings Conference Call November 5, 2024 5:00 AM ET Company Participants Jim Suva - Senior Vice President of Finance and Treasurer Ashish Arora - Chief Executive Officer & Director Kimball Shill - Chief Financial Officer Conference Call Participants Erik Woodring - Morgan Stanley Angus Kelleher-Ferguson - Barclays Asiya Merchant - Citigroup Eric Sheridan - Goldman Sachs Operator Good day, and thank you for standing by. Welcome to the Cricut Q3 2024 Earnings Conference Call.
seekingalpha.com
- 5 months ago
Cricut, Inc. (CRCT) Q3 Earnings Lag Estimates
Cricut, Inc. (CRCT) came out with quarterly earnings of $0.05 per share, missing the Zacks Consensus Estimate of $0.07 per share. This compares to earnings of $0.08 per share a year ago.
zacks.com
- 5 months ago
Cricut, Inc. Reports Third Quarter 2024 Financial Results
Paid subscribers over 2.8 million, up 5% over Q3 2023 Q3 2024 revenue of $167.9 million, down 4% compared to Q3 2023 Delivered 23rd consecutive quarter of profitability with net income of $11.5 million SOUTH JORDAN, Utah, Nov. 05, 2024 (GLOBE NEWSWIRE) -- Cricut, Inc. (“Cricut”) (NASDAQ: CRCT), the creative technology company that has brought a connected platform for making to millions of users worldwide, today announced financial results for its third quarter ended September 30, 2024. "We are pleased with the increase in paid subscribers in Q3 up 5% YoY to over 2.8 million, which exceeded our expectations.
globenewswire.com
- 5 months ago
Cricut to Announce Third Quarter 2024 Financial Results on November 5, 2024
SOUTH JORDAN, Utah, Oct. 15, 2024 (GLOBE NEWSWIRE) -- Cricut, Inc. (“Cricut”) (NASDAQ: CRCT), the creative technology company that has brought a connected platform for making to millions of users worldwide, today announced it will report its financial results for the third quarter ended September 30, 2024 after the U.S. markets close on Tuesday, November 5, 2024. Cricut management will host a conference call and webcast to discuss the results that afternoon at 3:00 p.m.
globenewswire.com
- 6 months ago
8. Profile
Summary
Cricut, Inc. CRCT
COUNTRY
US
INDUSTRY
Computer Hardware
MARKET CAP
$ 1.05 B
Dividend Yield
0.02%
Description
Cricut, Inc. designs and markets a creativity platform that enables users to turn ideas into professional-looking handmade goods. It operates in three segments: Connected Machines, Subscriptions, and Accessories and Materials. The company offers connected machines, design apps, and accessories and materials for users to create personalized birthday cards, mugs, T-shirts, and large-scale interior decorations. Its connected machines include Cricut Joy, Cricut Explore, and Cricut Maker to cut, write, score, and create decorative effects using various materials, such as paper, vinyl, leather, and others; and design apps comprise Design Space app and Cricut Joy-specific app. The company also provides Cricut Access and Cricut Access Premium subscription offerings, and in-app purchases; and a software that integrates its connected machines and design apps. In addition, it offers a range of accessories and materials, such as Cricut EasyPress, Cricut Mug Press, various hand tools, machine replacement tools and blades, and project materials. The company offers its products through its third-party brick-and-mortar and online retail partners; and its website cricut.com, as well as through a network of distributors. It operates in the United States, the United Kingdom, Ireland, Australia, New Zealand, and Western Europe, as well as the Middle East, Latin America, South Africa, and Asia. The company was formerly known as Provo Craft & Novelty, Inc. and changed its name to Cricut, Inc. in March 2018. The company was incorporated in 1969 and is headquartered in South Jordan, Utah.
Contact
10855 South River Front Parkway, South Jordan, UT, 84095
https://cricut.com
IPO
Date
March 26, 2021
Employees
640
Officers
Mr. Donald B. Olsen
Executive Vice President of Human Resources, General Counsel & Corporate Secretary
Ms. Kim Kanarowski
Executive Vice President Marketing & Creative
Mr. Frank Iarusci
Executive Vice President of Sales & Channel Marketing
Mr. Ryan Harmer
Senior Vice President of Accounting & Corporate Controller
Mr. Ariel Fischer
Executive Vice President of DTC, Monetization & Engagement
Mr. Glenn Rogers
Executive Vice President of International Sales & Marketing
Mr. Kimball Shill
Chief Financial Officer
Mr. James Dickey Suva CPA
Senior Vice President of Finance, Treasurer & Investor Relations
Mr. Ashish Arora
Chief Executive Officer, President & Director
Mr. Richard Murphy
Vice President of Operations