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Technology - Consumer Electronics - NASDAQ - US
$ 201.0
2.25 %
$ 3
Market Cap
28.35
P/E
1. INTRINSIC VALUE

This DCF valuation model was last updated on Jun, 21, 2025.

The intrinsic value of one AAPL stock under the worst case scenario is HIDDEN Compared to the current market price of 201 USD, Apple Inc. is HIDDEN

This DCF valuation model was last updated on Jun, 21, 2025.

The intrinsic value of one AAPL stock under the base case scenario is HIDDEN Compared to the current market price of 201 USD, Apple Inc. is HIDDEN

This DCF valuation model was last updated on Jun, 21, 2025.

The intrinsic value of one AAPL stock under the best case scenario is HIDDEN Compared to the current market price of 201 USD, Apple Inc. is HIDDEN

2. FUNDAMENTAL ANALYSIS

Price Chart AAPL

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$260.0$260.0$250.0$250.0$240.0$240.0$230.0$230.0$220.0$220.0$210.0$210.0$200.0$200.0$190.0$190.0$180.0$180.0$170.0$170.0Jan '25Jan '2515 Jan15 JanFeb '25Feb '2515 Feb15 FebMar '25Mar '2515 Mar15 MarApr '25Apr '2515 Apr15 AprMay '25May '2515 May15 MayJun '25Jun '2515 Jun15 Jun
FINANCIALS
391 B REVENUE
2.02%
123 B OPERATING INCOME
7.80%
93.7 B NET INCOME
-3.36%
118 B OPERATING CASH FLOW
6.98%
2.94 B INVESTING CASH FLOW
-20.78%
-122 B FINANCING CASH FLOW
-12.44%
95.4 B REVENUE
-23.28%
29.6 B OPERATING INCOME
-30.92%
24.8 B NET INCOME
-31.79%
24 B OPERATING CASH FLOW
-19.99%
2.92 B INVESTING CASH FLOW
-70.21%
-29 B FINANCING CASH FLOW
26.33%
Balance Sheet Apple Inc.
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Current Assets 153 B
Cash & Short-Term Investments 65.2 B
Receivables 66.2 B
Other Current Assets 21.6 B
Non-Current Assets 212 B
Long-Term Investments 91.5 B
PP&E 45.7 B
Other Non-Current Assets 74.8 B
17.86 %18.15 %5.91 %25.06 %12.52 %20.50 %Total Assets$365.0b
Current Liabilities 176 B
Accounts Payable 69 B
Short-Term Debt 22.5 B
Other Current Liabilities 84.9 B
Non-Current Liabilities 132 B
Long-Term Debt 96.5 B
Other Non-Current Liabilities 35.1 B
22.39 %7.31 %27.57 %31.34 %11.39 %Total Liabilities$308.0b
EFFICIENCY
Earnings Waterfall Apple Inc.
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Revenue 391 B
Cost Of Revenue 210 B
Gross Profit 181 B
Operating Expenses 57.5 B
Operating Income 123 B
Other Expenses 29.5 B
Net Income 93.7 B
400b400b350b350b300b300b250b250b200b200b150b150b100b100b50b50b00391b(210b)181b(57b)123b(29b)94bRevenueRevenueCost Of RevenueCost Of RevenueGross ProfitGross ProfitOperating ExpensesOperating ExpensesOperating IncomeOperating IncomeOther ExpensesOther ExpensesNet IncomeNet Income
RATIOS
46.21% GROSS MARGIN
46.21%
31.51% OPERATING MARGIN
31.51%
23.97% NET MARGIN
23.97%
164.59% ROE
164.59%
25.68% ROA
25.68%
44.31% ROIC
44.31%
FREE CASH FLOW ANALYSIS
Free Cash Flow Analysis Apple Inc.
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120b120b100b100b80b80b60b60b40b40b20b20b0020162016201720172018201820192019202020202021202120222022202320232024202420252025
Net Income 93.7 B
Depreciation & Amortization 11.4 B
Capital Expenditures -9.45 B
Stock-Based Compensation 11.7 B
Change in Working Capital 3.65 B
Others 1.56 B
Free Cash Flow 109 B
3. WALL STREET ANALYSTS ESTIMATES
Wall Street Analysts Price Targets Apple Inc.
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Wall Street analysts predict an average 1-year price target for AAPL of $242 , with forecasts ranging from a low of $90 to a high of $300 .
AAPL Lowest Price Target Wall Street Target
90 USD -55.22%
AAPL Average Price Target Wall Street Target
242 USD 20.41%
AAPL Highest Price Target Wall Street Target
300 USD 49.25%
Price
Max Price Target
Min Price Target
Average Price Target
3003002502502002001501501001005050Aug '24Aug '24Oct '24Oct '24Nov '24Nov '2420252025Feb '25Feb '25Apr '25Apr '25Jun '25Jun '25Jul '25Jul '25Aug '25Aug '25Oct '25Oct '25Nov '25Nov '2520262026Feb '26Feb '26Apr '26Apr '26Jun '26Jun '26
4. DIVIDEND ANALYSIS
0.12% DIVIDEND YIELD
0.26 USD DIVIDEND PER SHARE
Q1
Q2
Q3
Q4
1.00001.00000.90000.90000.80000.80000.70000.70000.60000.60000.50000.50000.40000.40000.30000.30000.20000.20000.10000.10000.00000.00000.11750.130.14250.15750.18250.19250.2050.220.230.240.250.130.14250.15750.18250.19250.2050.220.230.240.250.260.130.14250.15750.18250.19250.2050.220.230.240.250.130.510.14250.560.15750.620.18250.710.19250.760.2050.810.220.870.230.910.240.950.250.990.512015201520162016201720172018201820192019202020202021202120222022202320232024202420252025
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5. COMPETITION
slide 2 of 8
6. Ownership
Insider Ownership Apple Inc.
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Sold
0-3 MONTHS
42.7 M USD 5
3-6 MONTHS
343 K USD 1
6-9 MONTHS
176 M USD 7
9-12 MONTHS
23.7 M USD 2
Bought
0 USD 0
0-3 MONTHS
0 USD 0
3-6 MONTHS
0 USD 0
6-9 MONTHS
0 USD 0
9-12 MONTHS
7. News
Is Apple Stock In Trouble? Apple (AAPL 2.22%) has entered a rough patch. The smartphone and computer giant is down around 10% in the last 12 months, while artificial intelligence (AI) stocks are soaring. fool.com - 3 days ago
INVESTOR ALERT: Apple Inc. Investors with Substantial Losses Have Opportunity to Lead the Apple Class Action Lawsuit - AAPL SAN DIEGO , June 20, 2025 /PRNewswire/ --  Robbins Geller Rudman & Dowd LLP announces that purchasers or acquirers of Apple Inc. (NASDAQ: AAPL) securities between June 10, 2024 and June 9, 2025, inclusive (the "Class Period"), have until August 19, 2025 to seek appointment as lead plaintiff of the Apple class action lawsuit. Captioned Tucker v. prnewswire.com - 4 days ago
Apple (AAPL) Rises As Market Takes a Dip: Key Facts Apple (AAPL) concluded the recent trading session at $201.00, signifying a +2.25% move from its prior day's close. zacks.com - 4 days ago
Apple sued by shareholdrs, accues of lying about AI progress — causing iPhone sales, stock to slump Shareholders said the truth began to emerge on March 7 when Apple delayed some Siri upgrades to 2026, and continued through this year's Worldwide Developers Conference when Apple's assessment of its AI progress disappointed analysts. nypost.com - 4 days ago
Apple reportedly held internal talks about buying AI firm Perplexity 'Fast Money' traders react to a report Apple held internal talks about buying AI firm Perplexity. youtube.com - 4 days ago
Apple executives held internal talks about buying Perplexity, Bloomberg News reports Apple executives have held internal talks about potentially bidding for artificial intelligence startup Perplexity, Bloomberg News reported on Friday, citing people with knowledge of the matter. reuters.com - 4 days ago
Apple sued by shareholders over AI disclosures Apple was sued by shareholders in a proposed class action on Friday, accusing it of downplaying the time needed to integrate advanced artificial intelligence-based features into its Siri assistant, hurting iPhone sales and its stock price. reuters.com - 4 days ago
If I Could Only Buy 2 Dividend Stocks: June's Top Picks For Global Diversification I added Allianz and LVMH to The Dividend Income Accelerator Portfolio for their blend of dividend yield, growth, and financial strength. Both companies offer strong dividend growth potential—Allianz with a Dividend Yield [FWD] of 4.31%, and LVMH with a Dividend Yield [FWD] of 3.19%—plus robust long-term growth prospects. These additions improve our portfolio's potential risk-adjusted returns, valuation, and global diversification, aligning with our strategy of balancing income and growth. seekingalpha.com - 4 days ago
Recent iPhone Sales Soar Preliminary findings in tech research firm Counterpoint’s Market Pulse Global Monthly Smartphone Sales Report are that iPhone sales were extremely strong. According to the report, “iPhone sales grew a healthy 15% YoY in April and May, first two months of Q2 2025. This is Apple’s highest market share for these two months combined post pandemic.” 24/7 Wall St. Key Points: Apple Inc. (NASDAQ: AAPL) iPhone sales have been strong in recent months. Expected price increases due to tariffs are one reason for the increased demand. Take this quiz to see if you’re on track to retire. (sponsored) Apple Inc. (NASDAQ: AAPL) has posted sales declines in this period for three years. The reversal of the trend was largely due to the United States and China. “Both US and China returned to positive YoY growth after three years of declines in this less seasonal period,” the authors wrote. There are probably two reasons for the jump. One is that U.S. consumers want to buy an iPhone before tariffs as high as 25% raise prices. The other is that Apple has offered “attractive” prices in China. Counterpoint also noted that iPhone sales in Japan had risen. Demand for the new iPhone 16e, a compact version of the product, triggered the increase. Sales in India have also risen. That market has changed, according to the report: “The iPhone is the most aspirational tech product for tech-savvy consumers here.” The news is particularly good because Samsung, Apple’s greatest global smartphone competition, has introduced new foldable phones. Moreover, Apple has had some success in China, where local companies such as Huawei, Oppo, and Vivo have strong footholds. Apple’s iPhone sales remain constrained because it has not launched the advanced artificial intelligence (AI) product it said would be part of its new iOS. The company says this will not be released until next year. This has disappointed some consumers and affected demand. While consumers worldwide cannot evaluate Apple’s new AI today, it has not undermined sales as much as some experts who follow the company thought it would. Why Is No One Talking About Apple’s Long-Term Artificial Intelligence Plans? The post Recent iPhone Sales Soar appeared first on 24/7 Wall St.. https://247wallst.com - 4 days ago
Apple Inc. (AAPL) Is a Trending Stock: Facts to Know Before Betting on It Apple (AAPL) has been one of the stocks most watched by Zacks.com users lately. So, it is worth exploring what lies ahead for the stock. zacks.com - 4 days ago
In race to attract data centers, states forfeit hundreds of millions of dollars in tax revenue to tech companies Amazon, Meta and Google are among the beneficiaries of state tax exemptions for data centers that help power AI. cnbc.com - 4 days ago
Should You Buy the Dip on Apple Stock This Year? After peaking at around $260 near the end of 2024, Apple's (AAPL 0.53%) stock price has entered a bear market. Even with the wide stock market indices approaching new all-time highs, shares of Apple are down 25%, making it one of the worst-performing large-cap technology stocks in 2025. fool.com - 4 days ago
8. Profile Summary

Apple Inc. AAPL

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COUNTRY US
INDUSTRY Consumer Electronics
MARKET CAP $ 3
Dividend Yield 0.12%
Description Apple Inc. designs, manufactures, and markets smartphones, personal computers, tablets, wearables, and accessories worldwide. The company offers iPhone, a line of smartphones; Mac, a line of personal computers; iPad, a line of multi-purpose tablets; and wearables, home, and accessories comprising AirPods, Apple TV, Apple Watch, Beats products, and HomePod. It also provides AppleCare support and cloud services; and operates various platforms, including the App Store that allow customers to discover and download applications and digital content, such as books, music, video, games, and podcasts, as well as advertising services include third-party licensing arrangements and its own advertising platforms. In addition, the company offers various subscription-based services, such as Apple Arcade, a game subscription service; Apple Fitness+, a personalized fitness service; Apple Music, which offers users a curated listening experience with on-demand radio stations; Apple News+, a subscription news and magazine service; Apple TV+, which offers exclusive original content; Apple Card, a co-branded credit card; and Apple Pay, a cashless payment service, as well as licenses its intellectual property. The company serves consumers, and small and mid-sized businesses; and the education, enterprise, and government markets. It distributes third-party applications for its products through the App Store. The company also sells its products through its retail and online stores, and direct sales force; and third-party cellular network carriers, wholesalers, retailers, and resellers. Apple Inc. was founded in 1976 and is headquartered in Cupertino, California.
Contact One Apple Park Way, Cupertino, CA, 95014 https://www.apple.com
IPO Date Dec. 12, 1980
Employees 164000
Officers Mr. Greg Joswiak Senior Vice President of Worldwide Marketing Ms. Deirdre O'Brien Chief People Officer & Senior Vice President of Retail Mr. Kevan Parekh Senior Vice President & Chief Financial Officer Mr. Chris Kondo Senior Director of Corporate Accounting Mr. Adrian Perica Vice President of Corporate Development Suhasini Chandramouli Director of Investor Relations Ms. Kristin Huguet Quayle Vice President of Worldwide Communications Mr. Jeffrey E. Williams Chief Operating Officer Ms. Katherine L. Adams Senior Vice President, General Counsel & Secretary Mr. Timothy D. Cook Chief Executive Officer & Director