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Technology - Consumer Electronics - NASDAQ - US
$ 213.55
0.522 %
$ 3.19
Market Cap
30.12
P/E
1. INTRINSIC VALUE

This DCF valuation model was last updated on Jul, 7, 2025.

The intrinsic value of one AAPL stock under the worst case scenario is HIDDEN Compared to the current market price of 214 USD, Apple Inc. is HIDDEN

This DCF valuation model was last updated on Jul, 7, 2025.

The intrinsic value of one AAPL stock under the base case scenario is HIDDEN Compared to the current market price of 214 USD, Apple Inc. is HIDDEN

This DCF valuation model was last updated on Jul, 7, 2025.

The intrinsic value of one AAPL stock under the best case scenario is HIDDEN Compared to the current market price of 214 USD, Apple Inc. is HIDDEN

2. FUNDAMENTAL ANALYSIS

Price Chart AAPL

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$250.0$250.0$240.0$240.0$230.0$230.0$220.0$220.0$210.0$210.0$200.0$200.0$190.0$190.0$180.0$180.0$170.0$170.015 Jan15 JanFeb '25Feb '2515 Feb15 FebMar '25Mar '2515 Mar15 MarApr '25Apr '2515 Apr15 AprMay '25May '2515 May15 MayJun '25Jun '2515 Jun15 JunJul '25Jul '25
FINANCIALS
391 B REVENUE
2.02%
123 B OPERATING INCOME
7.80%
93.7 B NET INCOME
-3.36%
118 B OPERATING CASH FLOW
6.98%
2.94 B INVESTING CASH FLOW
-20.78%
-122 B FINANCING CASH FLOW
-12.44%
95.4 B REVENUE
-23.28%
29.6 B OPERATING INCOME
-30.92%
24.8 B NET INCOME
-31.79%
24 B OPERATING CASH FLOW
-19.99%
2.92 B INVESTING CASH FLOW
-70.21%
-29 B FINANCING CASH FLOW
26.33%
Balance Sheet Apple Inc.
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Current Assets 153 B
Cash & Short-Term Investments 65.2 B
Receivables 66.2 B
Other Current Assets 21.6 B
Non-Current Assets 212 B
Long-Term Investments 91.5 B
PP&E 45.7 B
Other Non-Current Assets 74.8 B
17.86 %18.15 %5.91 %25.06 %12.52 %20.50 %Total Assets$365.0b
Current Liabilities 176 B
Accounts Payable 69 B
Short-Term Debt 22.5 B
Other Current Liabilities 84.9 B
Non-Current Liabilities 132 B
Long-Term Debt 96.5 B
Other Non-Current Liabilities 35.1 B
22.39 %7.31 %27.57 %31.34 %11.39 %Total Liabilities$308.0b
EFFICIENCY
Earnings Waterfall Apple Inc.
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Revenue 391 B
Cost Of Revenue 210 B
Gross Profit 181 B
Operating Expenses 57.5 B
Operating Income 123 B
Other Expenses 29.5 B
Net Income 93.7 B
400b400b350b350b300b300b250b250b200b200b150b150b100b100b50b50b00391b(210b)181b(57b)123b(29b)94bRevenueRevenueCost Of RevenueCost Of RevenueGross ProfitGross ProfitOperating ExpensesOperating ExpensesOperating IncomeOperating IncomeOther ExpensesOther ExpensesNet IncomeNet Income
RATIOS
46.21% GROSS MARGIN
46.21%
31.51% OPERATING MARGIN
31.51%
23.97% NET MARGIN
23.97%
164.59% ROE
164.59%
25.68% ROA
25.68%
44.31% ROIC
44.31%
FREE CASH FLOW ANALYSIS
Free Cash Flow Analysis Apple Inc.
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120b120b100b100b80b80b60b60b40b40b20b20b0020162016201720172018201820192019202020202021202120222022202320232024202420252025
Net Income 93.7 B
Depreciation & Amortization 11.4 B
Capital Expenditures -9.45 B
Stock-Based Compensation 11.7 B
Change in Working Capital 3.65 B
Others 1.56 B
Free Cash Flow 109 B
3. WALL STREET ANALYSTS ESTIMATES
Wall Street Analysts Price Targets Apple Inc.
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Wall Street analysts predict an average 1-year price target for AAPL of $239 , with forecasts ranging from a low of $90 to a high of $300 .
AAPL Lowest Price Target Wall Street Target
90 USD -57.86%
AAPL Average Price Target Wall Street Target
239 USD 11.80%
AAPL Highest Price Target Wall Street Target
300 USD 40.48%
Price
Max Price Target
Min Price Target
Average Price Target
3003002502502002001501501001005050Aug '24Aug '24Oct '24Oct '24Nov '24Nov '2420252025Feb '25Feb '25Apr '25Apr '25Jun '25Jun '25Jul '25Jul '25Aug '25Aug '25Oct '25Oct '25Nov '25Nov '2520262026Feb '26Feb '26Apr '26Apr '26Jun '26Jun '26Jul '26Jul '26
4. DIVIDEND ANALYSIS
0.12% DIVIDEND YIELD
0.26 USD DIVIDEND PER SHARE
Q1
Q2
Q3
Q4
1.00001.00000.90000.90000.80000.80000.70000.70000.60000.60000.50000.50000.40000.40000.30000.30000.20000.20000.10000.10000.00000.00000.11750.130.14250.15750.18250.19250.2050.220.230.240.250.130.14250.15750.18250.19250.2050.220.230.240.250.260.130.14250.15750.18250.19250.2050.220.230.240.250.130.510.14250.560.15750.620.18250.710.19250.760.2050.810.220.870.230.910.240.950.250.990.512015201520162016201720172018201820192019202020202021202120222022202320232024202420252025
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5. COMPETITION
slide 2 of 8
6. Ownership
Insider Ownership Apple Inc.
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Sold
0-3 MONTHS
1.88 M USD 2
3-6 MONTHS
41.2 M USD 4
6-9 MONTHS
71.4 M USD 3
9-12 MONTHS
129 M USD 6
Bought
0 USD 0
0-3 MONTHS
0 USD 0
3-6 MONTHS
0 USD 0
6-9 MONTHS
0 USD 0
9-12 MONTHS
7. News
AAPL SHAREHOLDER ALERT: Suffer Losses on Apple Inc.? Contact BFA Law by August 19 Securities Fraud Class Action Deadline (NASDAQ:AAPL) NEW YORK, July 06, 2025 (GLOBE NEWSWIRE) -- Leading securities law firm Bleichmar Fonti & Auld LLP announces that a lawsuit has been filed against Apple Inc. (NASDAQ: AAPL) and certain of the Company's senior executives for potential violations of the federal securities laws. If you invested in Apple, you are encouraged to obtain additional information by visiting: https://www.bfalaw.com/cases-investigations/apple-inc-class-action-lawsuit. globenewswire.com - 1 week ago
5 Stocks I'm Buying As The 'Big Beautiful Bill' Pushes The Market To New Highs The Big Beautiful Bill boosts defense, industrials, and manufacturing, but healthcare and some REITs face headwinds from Medicaid cuts and policy shifts. AI optimism and the new legislation are fueling a broad market rally, but I question if AI stocks are outpacing their earnings, signaling a potential bubble. The Magnificent 7 era is over; META, MSFT, NVDA, and AMZN are the new leaders, while AAPL, GOOG, and TSLA face unique challenges in the AI race. seekingalpha.com - 1 week ago
Want Growth but Worry About Too Much Tech? Then Load Up on This Top Vanguard ETF Key Points in This Article: Vanguard Mega Cap Growth ETF’s (MGK) consumer discretionary segment diversifies beyond tech, capturing innovative companies driving growth in evolving consumer trends. MGK offers access to consumer-focused businesses, underrepresented in broader market ETFs, enhancing portfolio growth potential. Nvidia made early investors rich, but there is a new class of ‘Next Nvidia Stocks’ that could be even better. Click here to learn more. The stock market’s plunge in April was brought on by fear, even panic, of being caught in a downward spiral. Savvy investors, however, knew to hang tight and ensure they had some powder dry to capitalize on the opportunity. The rewards were substantial as the major indexes recently hit new record highs. However, what seasoned investors understand is that the most significant wealth-building gains come not from short-term market timing but rather from holding high-quality assets over the long term, allowing compounding to work its magic. Even with markets at new peaks, there are still compelling opportunities in growth-oriented investments, particularly in the technology-heavy Vanguard Mega Cap Growth ETF (NYSEARCA:MGK). With a low expense ratio of 0.07% or just $7 per $10,000 invested, MGK offers exposure to some of the largest and most dynamic growth companies in the U.S., with a strong tilt toward technology. Here’s why MGK remains an attractive option for patient investors, along with considerations for whether it suits your portfolio. The Power of Mega-Cap Leaders Only a decade ago, today’s market leaders like Microsoft (NASDAQ:MSFT) and Nvidia (NASDAQ:NVDA) were were much smaller and less influential than they are now. In 2015, Microsoft was worth just $358 billion while the artificial intelligence chip stock was primarily a gaming graphics processing unit (GPU) maker worth less than $11 billion. Today, these two companies are the richest stocks on the market. Nvidia is now the most valuable company in the world at nearly $3.9 trillion, while Microsoft is worth about $3.7 trillion. In just the past few years, they are responsible for a significant portion of the S&P 500’s growth. In the Vanguard Mega Cap Growth ETF, this pair represents approximately one-quarter of the portfolio, compared to about 13% in a broad S&P 500 ETF like the Vanguard S&P 500 ETF (NYSEARCA:VOO). For investors seeking amplified exposure to these market leaders, MGK offers a targeted way to capture their growth. However, concentration has its nuances. While Microsoft and Nvidia are trading at all-time highs, other high-growth tech leaders like Apple (NASDAQ:AAPL) have lagged. The iPhone maker is down roughly 15% year-to-date. Without this underperformance, MGK’s returns could have been even stronger (Apple is its third-largest holding at 11.6% of the portfolio), highlighting the ETF’s sensitivity to its top holdings. Growth Beyond Tech Titans While MGK’s top holdings drive significant returns, the ETF’s consumer discretionary segment, making up over 20% of the portfolio, offers compelling growth opportunities. This sector includes leading companies like Amazon (NASDAQ:AMZN) and Tesla (NASDAQ:TSLA), which are not only household names but also innovators reshaping consumer behavior and industries. These firms contribute to MGK’s appeal by providing exposure to dynamic, high-growth businesses outside the tech-heavy core. Amazon, a cornerstone of the consumer discretionary allocation, continues to dominate e-commerce while expanding into areas like cloud computing (through AWS, though not counted in MGK’s consumer discretionary weighting) and advertising. Its investments in logistics and AI-driven personalization enhance its ability to capture consumer spending, positioning it for sustained growth. Similarly, Tesla’s leadership in electric vehicles and energy solutions taps into shifting consumer preferences toward sustainability and innovation. Both companies exemplify the sector’s potential to deliver outsized returns, fueled by evolving consumer trends and technological advancements. Beyond these giants, MGK includes other consumer discretionary players like Home Depot (NYSE:HD) and Starbucks (NASDAQ:SBUX), which are adapting to changing market dynamics. Home Depot benefits from steady demand in home improvement, while Starbucks leverages digital ordering and loyalty programs to maintain growth. These companies, though smaller in weighting, add diversification within the sector, balancing the portfolio’s reliance on mega-cap tech. By investing in MGK, you gain access to these consumer-driven innovators, which are underrepresented in broader market ETFs like Vanguard’s S&P 500 ETF, where consumer discretionary makes up only about 10% of the index. A Strategic Fit for Long-Term Investors Despite recent market highs, MGK remains a compelling option for those bullish on mega-cap growth, particularly in tech-driven innovation. The ETF’s low cost, diversified exposure to top-tier companies, and alignment with trends like AI make it a strong candidate for long-term portfolios. For investors wary of over-concentration, an alternative approach is to review MGK’s holdings and selectively invest in individual names to avoid duplicating existing positions. Ultimately, MGK is worth a closer look for investors comfortable with its risks and seeking to capitalize on the enduring growth of mega-cap leaders. By holding quality investments like MGK over time, you position yourself to benefit from the compounding power of the market’s most innovative companies. The post Want Growth but Worry About Too Much Tech? Then Load Up on This Top Vanguard ETF appeared first on 24/7 Wall St.. https://247wallst.com - 1 week ago
'Apple is a growth stock that doesn't grow very much': Strategist Shay Boloor, Futurum chief market strategist, and Steve Sosnick Chief Strategist at Interactive Brokers join Market Catalysts to the outlook for Meta and Apple as the AI competition heats up. To watch more expert insights and analysis on the latest market action, check out more Market Catalysts here. youtube.com - 1 week ago
Will Apple (AAPL) Beat Estimates Again in Its Next Earnings Report? Apple (AAPL) has an impressive earnings surprise history and currently possesses the right combination of the two key ingredients for a likely beat in its next quarterly report. zacks.com - 1 week ago
The Apple Comeback Will Be Better Than the Setback With the S&P 500 and the Nasdaq-100 indexes now sitting at new all-time highs relatively undisturbed, it makes sense to see some of the best companies in the United States economy start to go on a sort of “meltdown” mode for the coming months and quarters. This is exactly where the best opportunity will be for those investors who know what they are looking for. marketbeat.com - 1 week ago
Remplir sales surge: Orthocell CEO interview Orthocell Ltd CEO and managing director Paul Anderson earlier this week spoke with Proactive after the company reported record revenue for the June 2025 quarter, citing strong uptake of its flagship Remplir nerve repair product. Highlights The company said quarterly revenue reached A$2.73 million, representing a 22.80 percent increase compared to the previous quarter. Orthocell highlighted that this growth reflected continued adoption across Australia, with more than 206 surgeons now using Remplir in over 166 hospitals. Anderson told investors that the commercial launch in Australia has been a “spectacular” success. The company noted that none of the reported revenue was generated in the United States, where it recently completed its first procedure. Orthocell said it has established a distribution network in the US, comprising 14 distributors and more than 100 representatives across 21 states. The company expects this infrastructure will drive further growth as the product is adopted by additional hospitals and surgeons. Anderson stated that preparations over the past two years have positioned the company to scale internationally. He said, “It leaves us in such a strong position,” adding that the lessons learned in Australia will inform the US commercial rollout. Potential catalysts for investors include increased US revenue contributions, further hospital engagements, and broader clinical use of Remplir. Orthocell also expects rising adoption rates in Australia to continue contributing to revenue momentum over the coming financial year. Apple Inc (NASDAQ:AAPL, ETR:APC) continues to show strength in its Services business, with global App Store revenue estimated to have increased by 12% year-over-year in June, according to Bank of America analysts. The firm maintains its ‘Buy’ rating on Apple and $235 price target, pointing to strong capital returns, leadership in on-device AI, and ongoing revenue diversification within the App Store. Bank of America estimates App Store revenues reached $8.4 billion in fiscal Q3 2025, up 11.5% year-over-year, based on developer-level data from SensorTower. Downloads across iPhone and iPad rose 4.3% year-over-year to 8.6 billion in the quarter, with dollars per download increasing to $0.98, a 6.9% improvement. “For the month of June, App Store revenue increased 12% year-over-year globally, outpacing app store download growth of 3% year-over-year,” analysts noted. Despite regulatory scrutiny and the Epic Games ruling, Bank of America analysts say there's no evidence of a material impact to App Store monetization. “We do not observe any indication of adverse impact on app store revenue,” they wrote, even as trends toward off-app payments become more common. The bank believes investor concerns around the ruling’s severity “appear to be moot.” The report also highlights a notable shift in App Store revenue mix, with gaming losing ground to other categories. While games still generate the largest share of revenue, their portion has dropped from over 50% to 45% in fiscal Q3. “Games remain as the leader of the global app store revenue by category list, though their share has declined,” the analysts wrote. Categories such as Photo & Video, Lifestyle, Books, Education, and Utilities each gained 100 basis points year-over-year, while Productivity jumped 200 basis points, the largest gain of any group. “This mix shift, albeit not as meaningful currently, may signal legacy game developers to diversify into non-games or expand existing in-app purchasing options,” Bank of America wrote. “We believe either scenario in the ensuing years could be a long-term tailwind for Apple’s App Store revenue.” Additionally, the top 10 developers globally now account for nearly a quarter of Apple’s year-to-date App Store revenue, according to the firm’s analysis. This group includes both single-app players like ChatGPT, FUNFLY, and Tinder, as well as diversified developers like Tencent, Google, and TikTok, which maintain broad app portfolios spanning entertainment, utilities, and productivity. Impact of US-Vietnam trade deal Meanwhile, proposed tariffs on goods exported from Vietnam into the US will have a minimal impact on Apple, analysts at UBS believe. While Vietnam has become an increasingly important part of the tech giant’s supply chain diversification strategy, the analysts highlighted that the region still accounts for only a small fraction, roughly 5%, of Apple’s global supply chain footprint. “Given the relatively small physical footprint and focus on ancillary products, a 20% tariff on imports into the US will have a negligible impact on Apple margins in our view,” they wrote. They see the financial impact as a “gross margin rounding error.” UBS estimates that approximately 35 Apple suppliers operate around 38 discrete facilities in Vietnam, concentrated in areas like Bac Giang, Bac Ninh, Hai Phong, Phu Tho, and Vinh Phuc. In comparison, mainland China still dominates the supply chain, representing over 35% of Apple’s supplier locations globally. UBS has a ‘Neutral’ rating and $210 price target on Apple, based on about 28 times their calendar year 2026 earnings per share (EPS) estimate, reflecting a higher equity risk premium and interest rates. “We note our financial projections reflect the impact of the proposed tariffs in the June quarter but not beyond given the fluid nature of the discussions,” they wrote. Shares of Apple finished Thursday’s trading session at about $213. https://www.proactiveinvestors.com - 1 week ago
These 2 Computer and Technology Stocks Could Beat Earnings: Why They Should Be on Your Radar Finding stocks expected to beat quarterly earnings estimates becomes an easier task with our Zacks Earnings ESP. zacks.com - 1 week ago
Despite Roaring Stock Market, 2025's Most Valuable Company List Hasn't Changed Much Unlike sales of actual product units or services, brand name value is also an important, albeit more complex valuation to quantify. 247wallst.com - 1 week ago
AAPL SHAREHOLDERS: The Apple Inc. August 19 Class Action Deadline is Approaching – Contact BFA Law if You Suffered Losses (NASDAQ:AAPL) NEW YORK, July 04, 2025 (GLOBE NEWSWIRE) -- Leading securities law firm Bleichmar Fonti & Auld LLP announces that a lawsuit has been filed against Apple Inc. (NASDAQ: AAPL) and certain of the Company's senior executives for potential violations of the federal securities laws. If you invested in Apple, you are encouraged to obtain additional information by visiting: https://www.bfalaw.com/cases-investigations/apple-inc-class-action-lawsuit. globenewswire.com - 1 week ago
Apple scores big victory with 'F1,' but AI is still a major problem in Cupertino While "F1" was a victory lap for Apple' services business, Wall Street's reaction to the company's AI announcements at WWDC suggest there's some trouble underneath the hood. Last month, Apple hit the red carpet as its first true blockbuster movie, "F1," debuted to over $155 million — and glowing reviews — in its first weekend. cnbc.com - 1 week ago
Apple (NASDAQ: AAPL) Stock Price Prediction and Forecast 2025-2030 (July 2025) Apple Inc. (NASDAQ: AAPL) has long held an attraction for its ergonomic approach toward computing and communications among students and tech-minded users. 247wallst.com - 1 week ago
8. Profile Summary

Apple Inc. AAPL

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COUNTRY US
INDUSTRY Consumer Electronics
MARKET CAP $ 3.19
Dividend Yield 0.12%
Description Apple Inc. designs, manufactures, and markets smartphones, personal computers, tablets, wearables, and accessories worldwide. The company offers iPhone, a line of smartphones; Mac, a line of personal computers; iPad, a line of multi-purpose tablets; and wearables, home, and accessories comprising AirPods, Apple TV, Apple Watch, Beats products, and HomePod. It also provides AppleCare support and cloud services; and operates various platforms, including the App Store that allow customers to discover and download applications and digital content, such as books, music, video, games, and podcasts, as well as advertising services include third-party licensing arrangements and its own advertising platforms. In addition, the company offers various subscription-based services, such as Apple Arcade, a game subscription service; Apple Fitness+, a personalized fitness service; Apple Music, which offers users a curated listening experience with on-demand radio stations; Apple News+, a subscription news and magazine service; Apple TV+, which offers exclusive original content; Apple Card, a co-branded credit card; and Apple Pay, a cashless payment service, as well as licenses its intellectual property. The company serves consumers, and small and mid-sized businesses; and the education, enterprise, and government markets. It distributes third-party applications for its products through the App Store. The company also sells its products through its retail and online stores, and direct sales force; and third-party cellular network carriers, wholesalers, retailers, and resellers. Apple Inc. was founded in 1976 and is headquartered in Cupertino, California.
Contact One Apple Park Way, Cupertino, CA, 95014 https://www.apple.com
IPO Date Dec. 12, 1980
Employees 164000
Officers Mr. Greg Joswiak Senior Vice President of Worldwide Marketing Ms. Deirdre O'Brien Chief People Officer & Senior Vice President of Retail Mr. Kevan Parekh Senior Vice President & Chief Financial Officer Mr. Chris Kondo Senior Director of Corporate Accounting Mr. Adrian Perica Vice President of Corporate Development Suhasini Chandramouli Director of Investor Relations Ms. Kristin Huguet Quayle Vice President of Worldwide Communications Mr. Jeffrey E. Williams Chief Operating Officer Ms. Katherine L. Adams Senior Vice President, General Counsel & Secretary Mr. Timothy D. Cook Chief Executive Officer & Director