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Technology - Consumer Electronics - NASDAQ - US
$ 198.51
-0.191 %
$ 2.98
Market Cap
28.0
P/E
1. INTRINSIC VALUE

This DCF valuation model was last updated on May, 7, 2025.

The intrinsic value of one AAPL stock under the worst case scenario is HIDDEN Compared to the current market price of 199 USD, Apple Inc. is HIDDEN

This DCF valuation model was last updated on May, 7, 2025.

The intrinsic value of one AAPL stock under the base case scenario is HIDDEN Compared to the current market price of 199 USD, Apple Inc. is HIDDEN

This DCF valuation model was last updated on May, 7, 2025.

The intrinsic value of one AAPL stock under the best case scenario is HIDDEN Compared to the current market price of 199 USD, Apple Inc. is HIDDEN

2. FUNDAMENTAL ANALYSIS

Price Chart AAPL

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$260.0$260.0$250.0$250.0$240.0$240.0$230.0$230.0$220.0$220.0$210.0$210.0$200.0$200.0$190.0$190.0$180.0$180.0$170.0$170.015 Nov15 NovDec '24Dec '2415 Dec15 DecJan '25Jan '2515 Jan15 JanFeb '25Feb '2515 Feb15 FebMar '25Mar '2515 Mar15 MarApr '25Apr '2515 Apr15 AprMay '25May '25
FINANCIALS
391 B REVENUE
2.02%
123 B OPERATING INCOME
7.80%
93.7 B NET INCOME
-3.36%
118 B OPERATING CASH FLOW
6.98%
2.94 B INVESTING CASH FLOW
-20.78%
-122 B FINANCING CASH FLOW
-12.44%
95.4 B REVENUE
-23.28%
29.6 B OPERATING INCOME
-30.92%
24.8 B NET INCOME
-31.79%
24 B OPERATING CASH FLOW
-19.99%
2.92 B INVESTING CASH FLOW
-70.21%
-29 B FINANCING CASH FLOW
26.33%
Balance Sheet Apple Inc.
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Current Assets 153 B
Cash & Short-Term Investments 65.2 B
Receivables 66.2 B
Other Current Assets 21.6 B
Non-Current Assets 212 B
Long-Term Investments 91.5 B
PP&E 45.7 B
Other Non-Current Assets 74.8 B
17.86 %18.15 %5.91 %25.06 %12.52 %20.50 %Total Assets$365.0b
Current Liabilities 176 B
Accounts Payable 69 B
Short-Term Debt 22.5 B
Other Current Liabilities 84.9 B
Non-Current Liabilities 132 B
Long-Term Debt 96.5 B
Other Non-Current Liabilities 35.1 B
22.39 %7.31 %27.57 %31.34 %11.39 %Total Liabilities$308.0b
EFFICIENCY
Earnings Waterfall Apple Inc.
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Revenue 391 B
Cost Of Revenue 210 B
Gross Profit 181 B
Operating Expenses 57.5 B
Operating Income 123 B
Other Expenses 29.5 B
Net Income 93.7 B
400b400b350b350b300b300b250b250b200b200b150b150b100b100b50b50b00391b(210b)181b(57b)123b(29b)94bRevenueRevenueCost Of RevenueCost Of RevenueGross ProfitGross ProfitOperating ExpensesOperating ExpensesOperating IncomeOperating IncomeOther ExpensesOther ExpensesNet IncomeNet Income
RATIOS
46.21% GROSS MARGIN
46.21%
31.51% OPERATING MARGIN
31.51%
23.97% NET MARGIN
23.97%
164.59% ROE
164.59%
25.68% ROA
25.68%
44.31% ROIC
44.31%
FREE CASH FLOW ANALYSIS
Free Cash Flow Analysis Apple Inc.
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120b120b100b100b80b80b60b60b40b40b20b20b0020162016201720172018201820192019202020202021202120222022202320232024202420252025
Net Income 93.7 B
Depreciation & Amortization 11.4 B
Capital Expenditures -9.45 B
Stock-Based Compensation 11.7 B
Change in Working Capital 3.65 B
Others 1.56 B
Free Cash Flow 109 B
3. WALL STREET ANALYSTS ESTIMATES
Wall Street Analysts Price Targets Apple Inc.
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Wall Street analysts predict an average 1-year price target for AAPL of $242 , with forecasts ranging from a low of $90 to a high of $300 .
AAPL Lowest Price Target Wall Street Target
90 USD -54.66%
AAPL Average Price Target Wall Street Target
242 USD 21.89%
AAPL Highest Price Target Wall Street Target
300 USD 51.13%
Price
Max Price Target
Min Price Target
Average Price Target
3003002502502002001501501001005050Jun '24Jun '24Jul '24Jul '24Aug '24Aug '24Oct '24Oct '24Nov '24Nov '2420252025Feb '25Feb '25Apr '25Apr '25Jun '25Jun '25Jul '25Jul '25Aug '25Aug '25Oct '25Oct '25Nov '25Nov '2520262026Feb '26Feb '26Apr '26Apr '26
4. DIVIDEND ANALYSIS
0.12% DIVIDEND YIELD
0.26 USD DIVIDEND PER SHARE
Q1
Q2
Q3
Q4
1.00001.00000.90000.90000.80000.80000.70000.70000.60000.60000.50000.50000.40000.40000.30000.30000.20000.20000.10000.10000.00000.00000.11750.130.14250.15750.18250.19250.2050.220.230.240.250.130.14250.15750.18250.19250.2050.220.230.240.250.260.130.14250.15750.18250.19250.2050.220.230.240.250.130.510.14250.560.15750.620.18250.710.19250.760.2050.810.220.870.230.910.240.950.250.990.512015201520162016201720172018201820192019202020202021202120222022202320232024202420252025
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5. COMPETITION
slide 2 of 8
6. Ownership
Insider Ownership Apple Inc.
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Sold
0-3 MONTHS
41.8 M USD 4
3-6 MONTHS
54.9 M USD 3
6-9 MONTHS
124 M USD 7
9-12 MONTHS
37.1 M USD 3
Bought
0 USD 0
0-3 MONTHS
0 USD 0
3-6 MONTHS
0 USD 0
6-9 MONTHS
0 USD 0
9-12 MONTHS
7. News
Sorry, but Tariffs Are the Least of Apple's Problems Right Now Apple (AAPL 0.07%) shares fell following last week's release of the numbers for its fiscal second quarter (which ended March 29) -- and understandably so. Although the iPhone maker topped analysts' revenue and earnings estimates, CEO Tim Cook confirmed that newly imposed import tariffs will take their toll. fool.com - 1 week ago
'PRETTY DARN APPLE PIE': GOP rep talks 'trillions of dollars' in trade investments Rep. Jim Jordan, R-Ohio, weighs in on President Donald Trump's meeting with Canada's newly-elected prime minister and his upcoming 'very, very big announcement' on 'The Evening Edit.' #trump #canada #whitehouse #tariffs #trade #foxbusiness youtube.com - 1 week ago
Apple Growth Story Remains Muted Apple reported top and bottom line beats for its March ending quarter, but this was largely due to reduced estimates since the prior report. The iPhone has stalled despite new features, while Services are growing nicely but remain less than a third of the business. Apple lacks a "next big thing," with incremental updates and AI features expected to drive only mid-single digit yearly revenue growth. seekingalpha.com - 1 week ago
Apple: Disheartening Signals Apple reported peak sales growth of 5%, but failed to leverage AI for further growth, leading to a bearish outlook on the stock. iPhone sales remain weak, with only 2% growth in FQ2, and Apple lags in foldable smartphones and smart glasses technologies. Tariff headwinds could add $900 million to quarterly costs, with potential for higher tariffs impacting profits, exacerbating the slow growth issue. seekingalpha.com - 2 weeks ago
Build A 12%+ Yield On Cost By 2035 With May's Top 10 High-Yield Picks In this article, I present 10 attractive high-yield investment options for this month of May 2025, which not only offer dividend income but also potential for dividend growth. The selection process involves analyzing financial ratios, competitive advantages, valuations, and diversification across industries and countries to minimize risks and maximize returns. Highlighted top picks for May 2025 include VICI Properties, Chevron, Canadian Natural Resources, Pfizer, Altria, CVS Health, Toronto-Dominion Bank, Comcast, Vale, and Ares Capital. seekingalpha.com - 2 weeks ago
Apple: Desperately Looking For A Narrative (Underweight) Apple's high valuation multiples are hard to justify due to slowing growth and lack of a compelling story, despite its reliable cash flow. The company's revenue growth has decelerated, with iPhone sales stagnating and Services segment growth slowing, indicating limited upside in the near term. Geopolitical tensions and fierce competition, especially in China, pose significant headwinds, making it challenging for Apple to maintain or grow its market share. seekingalpha.com - 2 weeks ago
Apple's App Store growth steady, but legal risks cast a shadow Apple Inc (NASDAQ:AAPL, ETR:APC)'s App Store revenue continues to grow at a solid pace, but analysts warn that legal risks and slowing momentum could challenge the company's high-margin Services segment in the coming months. According to SensorTower data cited by Bank of America and UBS, global App Store revenue rose roughly 11.8% year-over-year in April—broadly in line with March, but down from the 19% growth recorded in January. proactiveinvestors.com - 2 weeks ago
Developers Sue Apple for Failing to Comply With In-App Payments Order A class action suit alleges that Apple undercut subscriptions and in-app purchases by refusing to comply with a court injunction. cnet.com - 2 weeks ago
Live Nasdaq Composite: Fear Grips Markets as Investor Sentiment Shifts Yet Again Live Updates Live Coverage Has Ended Ford in Focus 3:55 pm by Gerelyn Terzo The markets finished the day the way that it started – lower -putting an end to a multi-day winning streak. Now the markets are gearing up to process quarterly earnings results from Ford (NYSE: F), whose stock fell 1.2% during regular market hours. Automakers have had a target on their backs for tariffs, and the markets will be looking for greater clarity on any impacts in Ford’s performance. Here’s how the major indices finished the day: Dow Jones Industrial Average: Down 69.52 (-0.17%) Nasdaq Composite: Down 132.40 (-0.74%) S&P 500: Down 36.79 (-0.66%) America First Economy 12:38 pm by Gerelyn Terzo U.S. Treasury Secretary Scott Bessent is speaking at the Milken conference today, addressing global investors about President Trump’s economic agenda. As part of his America First vision, President Trump is looking to make the U.S. economy more appealing to investors amid a strategy involving tariffs, tax cuts and deregulation – oh my. While the markets await further details on trade talk progress, the three major stock market averages are mixed, including a slight gain in the Dow Jones Industrial Average while the S&P 500 and Nasdaq Composite remain lower. Tariff Uncertainty Remains 11:36 am by Gerelyn Terzo The Dow Jones Industrial Average has turned higher, managing a 7-point gain after starting the session in the red. Meanwhile, technology stocks continue to weigh on the Nasdaq Composite and S&P 500. According to TD Cowen, tariff-related price hikes are set to rear their heads in May’s inflation print. Much of the tariff damage will unfold in the summer months as lower-priced inventories dwindle at businesses. The firm says consumers are between a rock and a hard place as tariff-related costs trickle down to them, a situation exacerbated by higher shipping costs. Selling Eases 10:04 am by Gerelyn Terzo The markets remain under pressure this morning but are off their lowest levels of the session. Netflix (Nasdaq; NFLX) shares are off about 2% on the day after last week’s rally. ON Semi (Nasdaq: ON) is falling 8% on the day after reporting its Q1 results, while industry peer Advanced Micro Devices (Nasdaq: AMD) is gaining 2%. Here’s a look at where things stand with the broader market averages: Dow Jones Industrial Average: Down 53.67 (-0.16%) Nasdaq Composite: Down 97.38 (-0.55%) S&P 500: Down 30.46 (-0.52%) After a week of gains, fear has settled into the markets once again amid a bevy of catalysts. In addition to earnings, Fed Chairman Jerome Powell set to comment on the economy this week, suggesting it could be yet another roller coaster ride for investors. First-quarter earnings season continues to roll on, with names like Palantir Technologies (Nasdaq: PLTR) as well as Ford Motor (NYSE: F) and Diamondback Energy (Nasdaq: FANG) on the docket in the coming days. All three of the major stock market averages are trading in the red out of the gate, including a 1% decline in the Nasdaq Composite. Mag Seven stocks are mixed while the sell-off continues to unfold in Apple (Nasdaq: AAPL) shares, with a 2% decline today. All sectors of the economy are currently lower, the most severe of which is happening in energy stocks, which are down 2% this morning as the oil price continues its descent. Berkshire Hathaway (NYSE: BRK-B) has reached the end of an era now that billionaire Warren Buffett announced his retirement after six decades at the helm. With $300 million in cash on the sidelines, BRK-B is losing 6% on the day for a market cap of $1.09 trillion. Greg Abel will succeed Buffett at year-end 2025. Here’s a look at the performance as of morning trading: Dow Jones Industrial Average: Down 196.82 (-0.49%) Nasdaq Composite: Down 175.23 (-1.03%) S&P 500: Down 52.04 (-0.88%) Market Movers Footwear company Skechers (NYSE: SKX) is going private, agreeing to a private equity takeover by 3G Capital in a deal that values the company at $63 per share, sending the stock higher by a double-digit percentage today. Jefferies has reiterated its “hold” rating on Tesla (Nasdaq: TSLA), suggesting the valuation has already given the stock the benefit of the doubt in areas like tech innovation and scalability. Mizuho analysts like Bloom Energy (NYSE: BE), upgrading shares to an “outperform” rating from “neutral” on an attractive risk/reward profile. The stock is up 3.5% today. The post Live Nasdaq Composite: Fear Grips Markets as Investor Sentiment Shifts Yet Again appeared first on 24/7 Wall St.. https://247wallst.com - 2 weeks ago
S&P 500 INDEX (SPX) Live: The Markets Turn Cautious in Data-Filled Week Live Updates Live Coverage Has Ended Markets Pivot to Ford Earnings 4:03 pm by Gerelyn Terzo The markets failed to turn around, ending the trading session lower across the board and ending a multi-session winning streak. Stocks are awaiting further details on trade deals, which the White House has revealed could come as soon as this week, which would not be soon enough for the markets. Ford (NYSE: F) stock fell just over 1% on the day ahead of the automaker’s quarterly results after the closing bell today. When fellow automaker General Motors (NYSE: GM) reported its quarterly results last month, the company withdrew its profit guidance due to tariff uncertainty. Here’s how the major indices finished the trading day: Dow Jones Industrial Average: Down 69.52 (-0.17%) Nasdaq Composite: Down 132.40 (-0.74%) S&P 500: Down 36.79 (-0.66%) Economic Uncertainty 12:32 pm by Gerelyn Terzo U.S. Treasury Secretary Scott Bessent is making the rounds, speaking to global investors today about President Trump’s economic plan. He pointed to a three-pronged approach, including tariffs, tax cuts and deregulation. Bessent’s remarks failed to provide any greater clarity on the status of tariff negotiations with key U.S. trade partners, leaving the markets at a standstill. The three major stock market averages remain mixed, with the Dow Jones Industrial Average moving higher while the S&P 500 and Nasdaq Composite remain lower. Winners and Losers 10:43 am by Gerelyn Terzo Airline stock Delta (NYSE: DAL) is gaining 3% on the day, while United Airlines (Nasdaq: UAL) is tacking on 2.7%. EQT (NYSE: EQT) is advancing by 2.9% on the day on the heels of a dividend announcement. Ralph Lauren (NYSE: RL) is up 2.8%. Tyson Foods (NYSE: TSN) is losing 9.6% today on a quarterly revenue miss. Zimmer Biomet (NYSE: ZBH) is also down 9%. In what is proving to be a volatile session on Wall Street, the markets have come off their lows of the session. The markets are coming off the heels of a nine-day winning streak and have come out of the gate with plenty of headlines to process, chief among which has been the announced retirement of Berkshire Hathaway (NYSE: BRK-B) CEO Warren Buffett. Wall Street firm TD Cowen has issued a report suggesting that price increases from tariffs will be reflected in May’s inflation data. The Federal Reserve gathers this week to determine the near-term outlook on interest rates while the markets will also be paying close attention to the tone in comments from Chairman Jerome Powell. First-quarter earnings continues to unfold as names like Palantir Technologies (Nasdaq: PLTR), Ford Motor (NYSE: F) and Diamondback Energy (Nasdaq: FANG) take the spotlight. Mag Seven stocks are a mixed bag as shares of Apple (Nasdaq: AAPL) extend their losses with a 2% decline today. Sectors of the economy were originally all lower but industrials and telecom stocks have since made their way into the green. Netflix (Nasdaq: NFLX) shares are lower after President Trump tossed in fresh tariffs on foreign-made films. Here’s a look at the performance as of morning trading: Dow Jones Industrial Average: Down 50.53 (-0.12%) Nasdaq Composite: Down 133.34 (-0.74%) S&P 500: Down 32.82 (-0.58%) Market Movers Berkshire Hathaway (NYSE: BRK-B) is down 6% but maintains a $1.1 trillion market cap as Buffett prepares to pass the reins to his successor Greg Abel at the end of the year. Footwear stock Skechers (NYSE: SKX) has decided to leave the publicly traded markets behind and has accepted a private equity takeover by 3G Capital for $63 per share, sending the stock higher by 25% percentage today. Jefferies maintains a “hold” rating on Tesla (Nasdaq: TSLA), suggesting the valuation has already given the stock the benefit of the doubt in areas like tech innovation and scalability. Mizuho analysts are bullish on Bloom Energy (NYSE: BE), lifting shares to an “outperform” rating from “neutral” on an attractive risk/reward profile and sending the stock 3.5% higher today. The post S&P 500 INDEX (SPX) Live: The Markets Turn Cautious in Data-Filled Week appeared first on 24/7 Wall St.. https://247wallst.com - 2 weeks ago
Big Tech Breathes Life Into Q1 Earnings Both Meta and Microsoft reported after-the-bell on Wednesday, blowing past analyst estimates. With 72% of the S&P 500 having reported for Q1 at this point, the blended EPS growth rate stands at 12.8%, above the 10.1% reading from last week. Eight companies within the S&P 500 confirmed outlier earnings dates for this week, all of which are later than usual and therefore have negative DateBreaks Factors. seekingalpha.com - 2 weeks ago
Should You Buy Apple Stock on the Dip? Apple (AAPL -0.40%) reported increased iPhone sales, but the future looks uncertain as tariff costs loom for the smartphone pioneer. fool.com - 2 weeks ago
8. Profile Summary

Apple Inc. AAPL

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COUNTRY US
INDUSTRY Consumer Electronics
MARKET CAP $ 2.98
Dividend Yield 0.12%
Description Apple Inc. designs, manufactures, and markets smartphones, personal computers, tablets, wearables, and accessories worldwide. The company offers iPhone, a line of smartphones; Mac, a line of personal computers; iPad, a line of multi-purpose tablets; and wearables, home, and accessories comprising AirPods, Apple TV, Apple Watch, Beats products, and HomePod. It also provides AppleCare support and cloud services; and operates various platforms, including the App Store that allow customers to discover and download applications and digital content, such as books, music, video, games, and podcasts, as well as advertising services include third-party licensing arrangements and its own advertising platforms. In addition, the company offers various subscription-based services, such as Apple Arcade, a game subscription service; Apple Fitness+, a personalized fitness service; Apple Music, which offers users a curated listening experience with on-demand radio stations; Apple News+, a subscription news and magazine service; Apple TV+, which offers exclusive original content; Apple Card, a co-branded credit card; and Apple Pay, a cashless payment service, as well as licenses its intellectual property. The company serves consumers, and small and mid-sized businesses; and the education, enterprise, and government markets. It distributes third-party applications for its products through the App Store. The company also sells its products through its retail and online stores, and direct sales force; and third-party cellular network carriers, wholesalers, retailers, and resellers. Apple Inc. was founded in 1976 and is headquartered in Cupertino, California.
Contact One Apple Park Way, Cupertino, CA, 95014 https://www.apple.com
IPO Date Dec. 12, 1980
Employees 164000
Officers Ms. Katherine L. Adams Senior Vice President, General Counsel & Secretary Ms. Deirdre O'Brien Chief People Officer & Senior Vice President of Retail Mr. Adrian Perica Vice President of Corporate Development Mr. Kevan Parekh Senior Vice President & Chief Financial Officer Mr. Chris Kondo Senior Director of Corporate Accounting Suhasini Chandramouli Director of Investor Relations Mr. Greg Joswiak Senior Vice President of Worldwide Marketing Ms. Kristin Huguet Quayle Vice President of Worldwide Communications Mr. Jeffrey E. Williams Chief Operating Officer Mr. Timothy D. Cook Chief Executive Officer & Director