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Consumer Cyclical - Restaurants - NASDAQ - US
$ 44.76
-3.56 %
$ 856 M
Market Cap
-23.56
P/E
EARNINGS CALL TRANSCRIPT
EARNINGS CALL TRANSCRIPT 2017 - Q2
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Executives

Carol DiRaimo – Vice President-Investor Relations and Corporate Communications Officer Lenny Comma – Chairman and Chief Executive Officer Jerry Rebel – Executive Vice President and Chief Financial Officer.

Analysts

John Glass – Morgan Stanley David Tarantino – Robert Baird Brian Bittner – Oppenheimer Andrew Charles – Cowen & Company Alex Slagle – Jefferies Chris O’Cull – KeyBanc Matt McGinley – Evercore Karen Holthouse – Goldman Sachs Jeffrey Bernstein – Barclays Nerses Setyan – Wedbush Securities Gregory Francfort – Bank of America.

Operator

Good day, everyone, and welcome to the Jack in the Box Incorporated Second Quarter Fiscal 2017 Earnings Conference Call. Today’s call is being broadcast live over the Internet. A replay of the call will be available on the Jack in the Box corporate website starting today.

[Operator Instructions] At this time for opening remarks and introductions, I’d like to turn the call over to Carol DiRaimo, Vice President of Investor Relations and Corporate Communications Officer for Jack in the Box. Please go ahead..

Carol DiRaimo

Thank you, Marco, and good morning, everyone. Joining me on the call today are Chairman and CEO, Lenny Comma; and Executive Vice President and CFO, Jerry Rebel.

During this morning’s session, we’ll review the company’s operating results for the second quarter of fiscal 2017, as well as some of the guidance we issued yesterday for the third quarter and fiscal 2017.

In our comments this morning, per share amounts refer to diluted earnings per share and operating earnings per share is defined as diluted EPS from continuing operations on a GAAP basis excluding restructuring charges and gains or losses from refranchising.

Our comments include non-GAAP measures including operating EPS, restaurant operating margin, franchise margin, and EBITDA. Please refer to reconciliations included in the earnings release are on our website. Following today’s presentation, we’ll take questions from the financial community.

Please be advised that during the course of our presentation and our question-and-answer session today, we may make forward-looking statements that reflect management’s expectations for the future, which are based on current information. Actual results may differ materially from these expectations based on risks to the business.

The Safe Harbor statement in yesterday’s news release and the cautionary statement in the company’s most recent Form 10-K are considered a part of this conference call. Material risk factors as well as information relating to company operations are detailed in our most recent 10-K, 10-Q and other public documents filed with the SEC.

These documents are available on the Investors section of our website at www.jackinthebox.com. A few calendar items to note. Jack in the Box management will be attending Baird’s Consumer Conference in New York on June 7, Oppenheimer’s Consumer Conference in Boston on June 20, and Jefferies Consumer Conference in Nantucket on June 21.

Our third quarter ends on July 9, and we tentatively plan to announce results on Wednesday, August 9, after the market close. Our conference call is tentatively scheduled to be held at 8:30 AM Pacific Time on Thursday, August 10. And with that, I’ll turn the call over to Lenny..

Lenny Comma

Thank you, Carol, and good morning. I’d like to start today by addressing our decision to have Morgan Stanley, formerly evaluate alternatives for the Qdoba business. At our Investor Day – Investor Meeting last May, we said one of the factors that would cause us to reconsider our strategy with respect to Qdoba was valuation.

It has become more apparent since then that the overall valuation of the company is being impacted by having two different business models. As a result, we’ve retained Morgan Stanley to assist the Board in its evaluation of potential alternatives with respect to Qdoba, as well as other ways to enhance shareholder value.

At the time, the company acquired Qdoba in 2003 it had 85 locations in 16 states, with $65 million in system wide sales. Over the past 14 years, net units have grown at a compound annual growth rate of 16%.

Today, Qdoba is the second largest fast-casual Mexican food brand in the U.S., more than 700 locations in 47 states, and Canada, system wide sales of more than $800 million and AUVs of nearly $1.2 million in fiscal 2016. So simply stated, we continue to believe in the potential for this brand.

We will not be able to address or answer questions regarding this evaluation until after Morgan Stanley has completed its work and our board has determine next steps. And now let’s talk about the quarter.

Jack in the Box reported a 15% increase in second quarter operating earnings, with the improvement driven by lower G&A and our efforts to return cash to shareholders, offset by decrease in same-store sales and operating margins at both brands.

On the Jack in the Box side, the decrease in system same-store sales was at the midpoint of our guidance with franchise restaurants, which now comprised 84% of our system performing better than company locations.

After a sluggish start to the quarter, which we believe was due largely to delayed tax refunds and record rainfall in California, system same-store sales turned positive as these transitory issues passed and we pivoted our advertising towards value messages.

The competitive environment among QSRs has been fierce with other change engaged in extensive deep discounting. As a result, we lost ground to some of our competitors during the quarter, but the QSR sandwich segment outperforming our system by 150 basis points.

And those sales were adversely impacted by factors beyond our control, especially during the first half of the quarter. We’ve seen improvement in our operations metrics, which can be a leading indicator of performance. During the quarter, we continue to innovate our menu and bring new product news to the market.

So the impact of those new offerings was tempered by our competitors’ pervasive value messages. In February, we extended our popular line of Buttery Jack burgers with Bacon packed Triple Bacon Buttery Jack.

We also expanded our Brunchfast platform with a Grilled French Toast Plates, and near quarter end we launched of Guacamole, Bacon Chicken Sandwich.

In addition to the new premium products, we balanced our promotional calendar with value offerings, including our Jumbo Meal, which bundled a Jumbo Jack Hamburger with two tacos, fries and a soft drink for just $3.99, and our Double Jack Combo, which combined our signature Double Patty Double Jack burger with fries and a drink at just $4.99.

Historically, we’ve addressed value by bundling products. But going forward, we may also value price single menu items if necessary to compete more effectively with all the value messages we see in the marketplace. We’re also making good progress on refranchising in the third party delivery.

Initiatives extended to – intended to expand our brand increased company AUVs, and most importantly, growth sales and transaction. Our goal is to increase franchise ownership of the Jack in the Box brands to at least 90% of the system.

During the quarter, we refranchise 60 locations in multiple markets and increase the level of franchise ownership from approximately 82% to 84%. We currently have signed letters of intent for approximately 70 additional restaurants.

As for delivery late in the quarter, we expanded our partnership with a popular delivery service DoorDash, which is now delivering Jack in the Box food from approximately 37% of our system.

Restaurant delivery offers a significant opportunity for us to take advantage of changing consumption habit and advancements in technology to drive sales growth at both brands. At Qdoba, 25 company restaurants and 120 franchise locations are currently under contract with delivery services.

And we expect to bring additional restaurants online in the near future. Now let’s take a more in-depth look at what’s going on with our Qdoba brand. The same-store sales decrease of 5.9% for company restaurants was below our guidance and 560 basis points below same-store sales at franchise restaurants.

Although our company locations were lapping aggressive discounting in the year ago quarter, the delta between company or franchise restaurants tells us that the underperformance is not systemic and in no way, indicative of the quality experience that brand can deliver.

And that gap has narrowed substantially to the first four weeks of the current quarter. We saw margins improve over the course of Q2 as we manage labor and food cost more effectively. Same-store sales trends have also improved thus far in Q3.

Our guest have responded favorably to recent menu enhancement, especially the return of Smoked Brisket and Queso Diablo and the introduction of Primetime Nachos, which includes three options made with different protein and heat levels chicken fajita, spicy chicken and Habanero BBQ Brisket.

Guests continue to give high ratings to the quality of our food according to an independent policy to study. So to summarize, the key priorities for enterprise over the balance of the year. We’ll continue to focus on improving the guest experience at both brands and to more effectively manage food and labor costs and improved restaurant operations.

In addition to providing nice sales layer and expanding margins, there’s no greater driver of near-term EPS and EBITDA growth than operations excellence. We’ll continue to execute our Jack in the Box refranchising strategy.

We’ll maintain our focus on menu innovation for both brands and address the QSR industry’s deep discounting by emphasizing more value offerings for our Jack in the Box brand. And we’ll invest and growing catering at Qdoba and to expand third-party delivery channels at both brands to increase transactions and sales.

With that, I’ll turn the call over to Jerry for more detail look at the second quarter and our outlook for the remainder of fiscal 2017.

Jerry?.

Jerry Rebel

We lowered our full year same-store sales guidance for Jack in the Box system restaurants to up approximately 1% and for Qdoba company restaurants to down 1% to 2%, reflecting our year-to-date performance and our outlook for the remainder of the year.

Reflecting the recent increase in spot prices for beef fifties, we now expect commodity costs to be approximately flat for the full year with inflation in Q3 and Q4.

Based on our year-to-date results, lower sales guidance for the year and a change in our commodity outlook, we’ve lowered our expectations for consolidated restaurant operating margins to approximately 19%.

We now expect interest expense for the year to be approximately $49 million versus our prior guidance of approximately $47 million as a result of the $219 million in stock price – stock repurchases made during Q2 and slightly higher interest rates.

As a result of our lower same-store sales expectations and Q2 performance, combined with higher commodity and interest costs, we now expect operating earnings per share to range from $4.10 to $4.30 in fiscal 2017. At the midpoint of our guidance range, this represents about a 3.5% reduction in our guidance. That concludes our prepared remarks.

I’d now like to turn the call over to the operator to open it up for questions.

Marco?.

Operator

Thank you. [Operator Instructions] Our first question is from John Glass from Morgan Stanley. Your line is now open..

John Glass

Thanks very much. Lenny, maybe just first on addressing the sales weakness in Jack in the Box. One, I think your guidance still improve – some improvement – implied some improvement in the fourth quarter on a one year basis and on a – tougher comparison on a two-year basis.

So why do think that will be the case? And maybe can you talk about – you’re talking about single item value now.

Is that something you’re putting in place now? Or is that just maybe just in case later kind of statement that you made?.

Lenny Comma

Yes, I think that you’ll see us pivot to at least some single item promotions in back half of the year, simply because we’re sort of being dragged into that space by all the competitors, including those that have a higher average check in our space intend to focus on mid-tier and premium product. Even they are delving into the single item discounts.

So I think we’re not going to be able to prevent that from happening, but we really are looking at a couple of things as we make the decisions. First off, although I wouldn’t say that the aggressive environment is simply transitory. I do think it is a business cycle that will eventually come to an end as commodity costs go up.

And when we see the impact to our business, essentially when we look at the percentage of transactions that happen lower than an average check of $4, that’s really where we see the trends action erosion. And when we look at the investments we’ve made in innovation, which essentially is mid-tier and top-tier products, we are not seeing that erosion.

We see a steady state, feel good about investments we make there. So we know that what’s driving the down cycle in sales and transactions right now really is the lower-priced items, and we’re going to have to play some more in that space. But we’re going to be really careful about doing what’s right for the long-term for our brand.

We don’t want to put ourselves in a position, where we essentially devalue our brand by essentially training ourselves into a perpetual discounter and training the consumer that they no longer should come to us for the mid-tier and top-tier products.

That’s been our bread-and-butter over the long-term, so we’re going to continue to invest there, but just have to – so it depends on a little bit more towards discounting in the short-term. So that’s the way we see this sort of taking shape and we’ll bounce.

We’ve been here before, and we’ve – I said these very same things on the conference call before. But ultimately, don’t believe that the environment can last. And when we come out of it, I think will be positioned well if we don’t erode our brand in the process..

John Glass

Thanks for that. And then, Jerry, just for you.

One, how do you think about the old $400 million in EBITDA in this context? Is it simple as reducing the Qdoba contribution to that? Or do you suspend it because you don’t know kind of what the outcomes are going to be? And in the release, you talked about other corporate actions to enhance shareholder value.

So in your mind, what are those items on that list besides the Qdoba actions you announced?.

Jerry Rebel

On the second part of your question, John, I’m not going to be able to answer those, as I think we – Lenny mentioned early on, we’re not going to be able to answer questions around the work that we’re doing around what those alternatives look like. But with respect to the EBITDA, we’re up about 12.5% EBITDA year-to-date versus same period last year.

And while we – and that is sales and margins for both brands that are below our expectations. So even with that, we’ve been able to grow EBITDA and in large part, through the G&A reductions that we’ve had. And I would expect that we will continue to grow EBITDA between now and at the end of 2018.

But what I would say though is if we continue with the current trends that we’ve seen with sales and margins, I think that would pull the $400 million EBITDA target in the question by the end of 2018. It’s not that I don’t think we’ll ever get the $400 million EBITDA target, but it does – for the question in my mind now related to the end of 2018..

John Glass

Okay, thank you..

Operator

Thank you, John. The next question is from David Tarantino from Robert Baird. Your line is now open..

David Tarantino

Hi, good morning. Jerry, I guess, just following up on that last comments, I guess, one thing that would be helpful is to talk about that $400 million target in terms of what you expect or originally expected the Jack in the Box brand could deliver versus the Qdoba business.

And if you do fall short of that target, would it be because of both businesses? Or more so concentrated in the Qdoba side of the equation?.

Jerry Rebel

Well, I – look there’s a few path that you could take to hit that $400 million target, and I think better trends from – on the Jack in the Box brand is probably worth more in terms of dollars than better trends on the Qdoba brand. However, having said that better trends on the Qdoba brand but also helps substantially there also.

And other than that, I’m really not able to dissect what this brand is going to contribute towards EBITDA target at this time..

David Tarantino

And Jerry, just a follow-up. So I guess, qualitatively for Jack in the Box to hit their original target whatever component you were assuming there in the $400 million target.

What type of system comps do you think you’ll need over the next six quarters or so to achieve the plan on the Jack in the Box side?.

Jerry Rebel

Yes. So there’s – let me answer that question maybe a little differently than what you’re asking. But if you look at our Q1 performance for the Jack in the Box brand, we were pretty well spot on to slightly above where our targets were for their operating earnings performance in Q1, and that was with 0.6% company comp growth, 3.1% system comp growth.

An important factor though was that we had a 5.6% commodity deflation in Q1.

We did see the Jack in the Box performance disappoint in Q2, but what we saw on the sales side though is we had roughly 2.5 percentage points or more difference than where overall comp sales were for the brands and we met some of that commodity deflation of 5.6% to basically flat, commodity going about 30 basis points deflationary in that quarter.

So I think that’s really what that trend line looks like for the Jack in the Box brand.

If we can get the Jack in the Box brand go back up to that roughly 2% same-store sales growth on a system wide basis and stable commodity costs, that would go a long way towards improving the Jack in the Box brands contribution towards that $400 million EBITDA target..

David Tarantino

Great, thank you..

Operator

Thank you, David. The next question is from Brian Bittner from Oppenheimer. Your line is now open..

Brian Bittner

I know you can’t answer much about what you’re looking at in relation to Qdoba alternatives. But from the outside looking in, it’s really hard to gauge what the actual costs basis is of that.

So just maybe so we can better understand what the absence maybe, are you able to tell us what the book value or cost basis of Qdoba is today?.

Jerry Rebel

So we’re respecting this question, and I think maybe in a normal circumstances, I probably would answer that question.

But I think with the – with that being just one of the many aspects of evaluation of the alternative with respect to Qdoba that we’ve initiated with Morgan Stanley, so I don’t think I’d be able to comment on that one component of this – at this time because of that..

Brian Bittner

No, that’s fair. And just on the Jack in the Box. I mean, are you able to maybe peg a probability of how you’re thinking on the 90% versus 95% at this point? Are you kind of favoring one target over the other? And what would be the reason for that? Thanks..

Lenny Comma

So we’ve stated in our long-term plan that we’ll get to at least 90%, and we were not targeting any higher than 95%.

And essentially, what we’re trying to accomplish in the refranchising is to do more than just to flip the restaurants to franchisees, where we’re looking to bundle some of our existing restaurants in core markets that are sort of fully penetrated where we have market share with more underpenetrated markets where we can have a strong offer to go in and find the development to build out that market.

So I think it’s relatively fluid once we get into that space between 90% to 95% where we can put together great deals with our franchisees for them to have an opportunity to grow and also to buy some of the existing cash flows, we’ll take advantage of that.

So I think that 90% to 95% target is sort of well stated and gives us the flexibility to negotiate those deals without pegging a high side or low side of that range.

But we’re going to be filling up to – I think we did say that we could go up to as high as 95% and still create a situation where the business model overall is stronger than where we were before. So that’s about as much I think we want to say about how we’re positioning that..

Brian Bittner

Thanks, Lenny..

Operator

Thank you, Brian. The next question is from Andrew Charles from Cowen & Company. Your line is now open..

Andrew Charles

Great, thank you. Lenny, I guess, I need to talk about the need to be more competitive with value efforts you’re putting in place for Jack. But can you reconcile that with the goal you laid at the Analyst Day to help make the brand reposition higher to QSR plus? I mean, how viable and how – what’s kind of the path to get there..

Lenny Comma

Yes. Well, you’ve heard many brands talk about this sort of Korbell strategy where you’ve got have some discounting going on and then you want to do some things at the top tier of your menu.

For us, what that looks like is that generally, we’re able to pull a higher average ticket because the percentage of transactions we get on higher end of our menu are typically higher than our major competitors.

So when we look – we break down the behavior of the consumer today, what we see is that we’re not losing transactions on the high side of our menu. That bodes well for the more QSR plus type strategies.

But in the short-term, we’re going to deal with some erosion at the bottom side of our menu, so we maybe between the pendulum or rebalance the curve bell, if you would, to have a little bit more weight on the bottom side.

But we do not intend to swing that pendulum all the way to a place where the consumer now is trained to come to us strictly for deals and value. Because we think that erodes the strategy. It erodes our ability to achieve that over the long-term.

So I think the question is appropriate and that’s exactly what we wrestle with and it’s why we’ve been largely reactionary to what’s happening in the marketplace versus being a leader in this sort of discount or space. I don’t think that, that is sustainable.

If you look at what’s happening with the rising cost of healthcare and also minimum wage and you couple that with the pervasive discounting, and in some cases, a new sort of strategic direction for certain competitors to be a discounter as their go-forward strategy.

I think you’re going to find that in a more normalized commodities market, it’s going to be very difficult for franchisees to make money on this level of discounting. And I think you’re going to see the heels dig in a bit, particularly even the phase of what has become largely an asset-like model, high franchise percentage model.

So I’m anticipating that this will flow down and when the markets stabilize – the commodities markets stabilize, we will see discounting but we won’t see the level that we’re seeing today.

And I think we’ll be in a good position to once again sort of breakthrough the noise with our innovative new products like we have in the past with things like Buttery Jack or our Munchie Meals or our Brunchfast.

We’ve got a lot of success with that, but we don’t have quite the noise in the marketplace with the pervasive discounting if it plays very well. So I’m very bullish on the Jack in the Box brand going forward..

Andrew Charles

Let me ask out one more just on a near-term basis. You guys are – mentioned running flat Jack comps your core today. My math is just to your comps to accelerate so far in 3Q from what you do at end of 2Q, it compares to get more difficult as 3Q progresses.

So can you talk about the confidence in the near-term value initiatives you’re implementing to help drive reacceleration over the next eight weeks?.

Lenny Comma

Yes, I don’t know that we’re focusing just on the next eight weeks. So I think we’re focusing on the balance of the year. And we know that when we put out single item competitive pricing, we get a high take rate. And probably the best example of that is our tacos. We were historically at a $0.99 to taco price point. That has been there forever.

But in the last 18 months, we came off that price point and we knew that we were going to sort of donate some of those transactions to the more value oriented competitors. We know that if we go back to that type of price point for items on our – on the bottom side of our menu, we should get a high take rate.

When we look at things like breakfast platter, which is less than $3, and we look at where the transaction erosion is happening, which is less than the $4 price point transactions for us, we know that we play in that space. We can ramp up the sale in transaction.

The issue is we don’t want to do that to the detriment of the overall performance of the business. Another way of saying that is we don’t want to completely donate our margins and our profitability to the short-term effort. So we’re going to try to balance this thing and rely on the fact that this cycle will come to an end.

And when it does, we should be well positioned..

Andrew Charles

Appreciate the perspective. Thanks, Lenny..

Operator

Thank you, Andrew. The next question is from Alex Slagle from Jefferies. Your line is now open..

Alex Slagle

Thank you. I had a question on the Qdoba labor and what you’ve learned in recent quarters.

What you think is the best way to balance the different types of menu offerings that you promote be at the items that are assembled based on recipes that’s first and simple, good-to-serve offerings?.

Lenny Comma

Yes, I talked a little bit about this before, and the Qdoba brand really needs to innovate and to pull itself out of sort of the [indiscernible] and it’s done a great job of building a pipeline, but not as great a job in executing that pipeline. And a lot of that was just the fact that we haven’t exercised those muscles.

I think we sort of jokingly say, but accurately depict the brand that outside the brown rice and whole wheat torti is hadn’t done a lot of innovating over the last 10 years. And when we pushed the crew to introduce a little bit of complexity that comes with some of the innovation, unfortunately we were not well prepared to execute that.

And so our new brand President, Keith Guilbault, and his team have really sort of taken a few steps back in order to take a few forward and they’ve retrained the field on how to execute well, not just with the execution of new products, but also how to manage the ebbs and flows of the operation in managing their labor and food costs, the more just-in-time cooking and understanding how to deal with demand surges or declines and how you need to immediately adjust the labor to appropriately manage the bottom line.

And so I think the folks are well equipped today to do a better job with that going forward. We need to give them an opportunity to learn and grow. And I think we’re doing that, but we’re seeing some great early signs of success there and would anticipate that they’ll continue to perform better in the future and improve as we move forward..

Jerry Rebel

And Alex, this is Jerry. Just to add onto that with Lenny’s comments about getting more comfortable with the exercise of those muscles, and what the labor deployment teeth. When you look at, particularly the last month of Q2, we talked about margins improving to more than 16%.

But if you look at mature restaurants that we’ve kind of loosely defined as restaurants that have been opened at least three years, we saw those restaurants in the last month to quarter improved over 19% restaurant level margin, which is approaching that plus 20% target that we’ve been looking for.

And that’s even with the roughly 6% wage inflation that we’re seeing. So I think overall, the Qdoba team has done a really nice job on managing the food costs and labor component that we talked about in Q2. So we’re very happy with where those mature restaurants are at this point in time..

Alex Slagle

Okay.

So the inefficiencies at new store openings, I mean, is that really due to ops execution rather than seeing softer – a softer ramp in the volumes as the – than you expected?.

Jerry Rebel

Yes. I don’t know that it’s a softer volume, but I think there’s a somewhat of the ops execution team. We’re seeing new – those newer restaurants also improved similar to how we fall the more mature restaurants improve, but clearly, [indiscernible] 19% margin..

Alex Slagle

Got it, thank you..

Operator

Thank you Alex. The next question is from Chris O’Cull form KeyBanc. Your line is now open..

Chris O’Cull

Thanks good morning guys. Jerry, just to follow-up on the comments about the long-term targets.

Is it safe to assume that you would rework the CapEx plan if the EBITDA was below the $400 million target?.

Jerry Rebel

It’s possible. Here’s what I would say. We look at the CapEx plan every year on a long-term basis, but we’ll look at the annual CapEx plan at least on a quarterly basis. So if we weren’t getting the returns or the sales that we were expecting to get on these new units, we just stop or we would look elsewhere for those new locations.

But we’re not seeing that at this point in time. So I don’t think that we have a plan now that would slow down what the growth targets look like. Having said that though, we do have the ability to adjust our CapEx spend relatively quickly..

Chris O’Cull

Okay.

And then, Lenny, is the traffic at Jack’s franchise locations down as much as the company locations?.

Lenny Comma

No, it’s not, and a couple of things there. I think if you think about the disruption to a company operation, when you announce you’re going to refranchise a lot of location, it’s probable. And our brand President has had to sort of wrestle with keeping people engaged and motivated through those transitions. Uncertainty is it kills engagement.

So our company ops, I think, really sort of suffered a little bit of a blow when we announced the refranchising strategy, because there’s lot of insecurity.

And I think as supposed to settle down and watch these transitions happen, I’ve seen a lot of great opportunities for those employees as they’ve gone from company to franchise employees, I think folks have settle down quite a bit. And I think we’re in a much better place today.

I think more so than anything else, the differential between the company and franchise restaurants can at least partially be attributed to that disruption..

Chris O’Cull

Just as one last follow-up then.

How do you prevent the Qdoba evaluation process from becoming a distraction for the operators?.

Lenny Comma

I don’t think we necessarily do. I think unfortunately, when you have to communicate that you’re going to evaluate something, you just to have to anticipate that folks are going to get a little nervous. And ultimately, we don’t know the outcome of this. We need to give Morgan Stanley an opportunity to do their work.

We need to give them an opportunity to consult with the Board of Directors, and we don’t need to rush to conclusion. And so that’s essentially my message, not only to The Street, but also to my own internal stakeholders, my franchisees and my employees is that, look, we don’t know what the outcome is.

But this is part of the stewardship of running a business that you’re going through during certain times, evaluate things very deeply and try to understand if there are better ways for you to do business.

So we’re going to go through that process, and I’m going to ask folks to try as much as possible not to jump to conclusions, to focus on running the business and trust that the folks that are leading this are going to make what they believe the best decision, communicate to folks appropriately.

So that whatever those decisions are and whatever the impact that maybe, folks can wrap their minds around it and hopefully find a lot of great opportunities through it..

Chris O’Cull

Okay. Thanks, guys..

Operator

Thank you, Chris. The next question is from Matt McGinley from Evercore. Your line is now open..

Matt McGinley

Great. Thank you. I have a question on the conversion of your business over time to a shared service model. I know in your K, you break out the unallocated shared service expense and I guess we can make assumptions on where that would go in the future.

But over time, what benefit did you get from having those two brands together? Could you give example last week, you talked about the $25 million to $30 million in Phase 1 costs. It sounded like that was a lot of shared services and anecdotes in the past about buying whole chickens and things like that.

What was the real benefit of this over time having the Qdoba and Jack in the Box together?.

Jerry Rebel

I think – first and foremost, you’re going to look at the buying efficiencies on the commodity side. I think its help both brands. And then just the fact that we have one accounted department not two, one comp and benefits department, not two, I think all of those things enabled us to reduce the overall G&A look.

And it’s primarily not with what you might consider to being overall the work gets done, but it’s really around where the number of leaders that you have to have if you have two departments versus just one department. I think it’s really where you saw the savings, but it’s really across the board, Matt..

Lenny Comma

You’re right. I can give you a little bit of color on the sort of strategy going forward for both brands. There are certain places where the industry is transforming and it’s sort of evolving into a new space and we’re able to work on those things jointly.

So if you look at for example, delivery or some of the digital investments that we’re making for the future, those are done jointly between the two brand teams. So that, one, we can – if we’re in a negotiation situation, negotiate with greater buying power. We’re looking at 3,000 stores versus just one brand.

And so, not only to buying power, but also the efficiency in leadership in bringing some of these strategies to life. So I think delivery is probably the closest in example where we do we have key leaders that are facilitating the growth of delivery for both brands and making sure that it’s and coordinated effort.

That’s something that, if separate, we would not have been able to do and I don’t think the brands would – that opportunity to learn from each other nor negotiate at the best contracts with the various delivery services that could have been available to us..

Matt McGinley

Got it. On the rental income side, the second question is you’ve highlighted over time how important that was to get that EBITDA up in the future and it’s based on you controlling leases and getting a variable rate on that.

I know there were a couple of puts and takes in this quarter that maybe aren’t relevant, but how does that flow through in the future? You did the 60 units that you sold in the third quarter.

Does that immediately come through where you get that high rental revenue? Or do they get a rent release period over time? I’m thinking about it for the past few years. It really hasn’t gone up all that much and I’m kind of wondering when we’ll see this infection..

Jerry Rebel

Generally speaking, and by generally, I mean in the vast majority of the case is we’ll get that rental income flow through right away. They’re on occasion, they’re our low-performing units where we may provide a little rent release based upon current market values for those items, and we do that from time to time.

But again, the large majority is that with the rental income stream component of those cash flows..

Matt McGinley

Okay. Thank you..

Operator

Thank you, Matt. The next question is from Karen Holthouse from Goldman Sachs. Your line is now open..

Karen Holthouse

Hi, thank you for taking the question.

Sort of another question on how strategically thinking about value of Jack in the Box, are you thinking this as – it is something that you need to kind of pulse into the market in the near-term to fix sort of single-item value or lower-priced point value versus peers? Or are you also thinking about sort of broader strategies that are more permanent solution even it is in the marketplace at McDonald’s is potentially going back to national value menu with price points as well as the dollar? It doesn’t seem necessary like this is a completely tertiary issue.

Thanks..

Lenny Comma

Yes, thanks for the question. We see the same thing. I guess, the way I would put it is, today, if you look at what’s being promoted in the marketplace, it is almost 100% value. And then on top of that, you have some of the major competitors looking at value-oriented menus – menu changes.

But when we come out of this period of time, we should not expect to see the majority of the promotions in the marketplace being value. There maybe every day value for some of the larger competitors, which quite frankly, is the best strategy for them.

But we don’t anticipate that on top of that everyday value, we will see 100% of the advertising dollars or nearly 100% the advertising dollars going towards discount related items and promotions.

So even when I look at my major competitor going to a $1, $2 and $3 price point menu, I don’t anticipate that all their advertising is going to be for their $1, $2 and $3 price points.

And I think that a lot of our success comes from being able to break through the advertising noise with the innovative products and our platforms that we brought to life. I think today, some of our volume – our advertising volume gets drowned out by the pervasive discounting. So it’s sort of a buyer’s market out there right now.

We’re just going to have to deal with that. I will say this though, Jack in the Box intends to compete. So if we feel that ultimately one of our major competitors has shifted strategy in a way that will, over the long-term, erode our brand, we will compete. And if we need to change our menu to compete, that’s what you should expect from us.

But we’re not going to do that during a time where commodities are at an all-time low. The gap from food away from home to food at home is at an all-time high. I don’t think that’s an environment in which you want to face your strategy. So beyond that environment, let’s see what happens.

Let’s face the strategy on what we continue to be a more – consider to be a more normalized marketplace. I think that will be the smart thing to do..

Karen Holthouse

Well, I guess, tied to that, has there been any discussions about advertising strategy and as sort of to your point that there’s initiative towards value, that just as a regional QSR, do you think you have the weight that you need to be able to balance value that you need for the market right now, but still make sure that you have enough messaging out there that’s brand support?.

Lenny Comma

Yes. I think that that’s a challenging thing to do in this marketplace. I think we actually have to just accept the fact that we’re going to have to put more messaging out there that is value-oriented than we typically would want to.

And so I don’t think that there’s a way for us to scream from the rooftops about our innovative new products and add the same volume based on our budgets scream from the rooftops about the value.

So we’re just going to have to accept the fact that we’re going to shout a little louder about value right now and a little less about some of the mid-tier and top-tier innovations that we’re bringing to the marketplace. And that’s just the compromise that we’re going to have to make right now..

Karen Holthouse

Great, thank you..

Operator

Thank you, Karen. The next question is coming from Jeffrey Bernstein from Barclays. Jeffrey Bernstein, your line is now open..

Jeffrey Bernstein

Great. Thank you, very much. Maybe two question just on Qdoba. The first one, the company operated trends worsened, I guess, the latter two months as you lapped, your own aggressive discounting.

But being that you knew, I guess, that was coming, I’m just wondering what else change to lead to the deceleration and I guess, the shortfall versus the mid-quarter guidance. It just seems like volatility is quite high even in such short-term period. And then I had one follow-up..

Lenny Comma

Can I just ask you, we had a little bit of interference as you were just starting your question. I want to make sure we got it right, if you don’t mind repeating that..

Jeffrey Bernstein

Sure. Yes, I mean, for the Qdoba, the company operated trends worsened, as you noted, the latter two months as you lapped, I guess, your own aggressive discounting from a year ago. But obviously, you knew that, that was coming.

So I’m just wondering what else change to lead to the deceleration and therefore, the short fall versus the mid-quarter guidance. It just seems like volatility is quite high at the brand even in the very short-term period of time..

Lenny Comma

Yes. I think the sort of blunt truth about that is that in order to lap our discounting from last year, we would have had to increase the discounting level this year. And the brand is really trying to move away from that being the driver. And so we decided not to go that route.

And as a result, we took our lumps, but the brand has – the trend has changed significantly from the second to third quarter. And I think that we probably played that the right way.

I think we created an unrealistic hurdles for ourselves by last year throwing a lot of advertising dollars into the mix and essentially driving up a number through a strategy that wasn’t sustainable.

And really what I mean by that is we tested some advertising last year, which was very effective in driving sales, but it was very ineffective when you look at the overall costs of doing so, not something we could sustain. So we did take our lumps for that this year.

I think it was just sort of a lesson learned, but I think where we are today is a better balance. We are seeing some softness in the overall fast-casual segment.

Our franchisees are performing a little better than us through that volatility, but I think what’s happening overall as you’re seeing that the marketplace in general would be gap exclude of a food-away-from-home from food-at-home is creating an issue for the higher price points within, let’s just call the convenience oriented offerings.

So yes, I think fast-casual is going to feel the squeeze as long as that gap is there and as long as commodity costs are low. But I think they’ll get to a more normalized space as we come out of that..

Jeffrey Bernstein

Got it. And then just as you mentioned kind of the softness in fast-casual, the another part of my question specific to Qdoba related more to your largest competitor Chipotle, I mean, assumingly their sales have bottomed and not surprisingly now positive to large degree from their easy compares in terms of their comps.

I’m just wondering is there any change in your thought in terms of the potential impact on Qdoba, either when they were struggling? Or any impact now that maybe they are on the replant? Has there been any kind of change? And how’s the view in terms of how their impact has been on you either pre- or post-leadership?.

Lenny Comma

No, not so much. I think we – if we had a lot of overlap with them, we would have been more concerned then, and I think we’d see even a bigger impact now. I think it’s our own sort of self-inflicted wounds in having overcome last year’s initiative that you’re really seeing today more so than anything else.

And beyond that, I think we’re seeing a more broad blurring of the lines between the industry segments that would be impacting Qdoba more directly than our major competitor, Chipotle.

So when I look at what’s happening with both casual dining and also with QSR, I think that those competitors are more of a threat and have more of an impact to the Qdoba business short-term than Chipotle..

Operator

Thank you, Jeffery. Next question is coming Nerses Setyan from Wedbush Securities. Your line is now open..

Nerses Setyan

Thank you. I guess, kind of talking about your largest competitor Qdoba, Qdoba side, obviously, they’re trying to take a little bit more pricing.

Does that perhaps allow you to take a little bit more pricing at Qdoba? Can you maybe address some of the margin pressures we’re seeing there?.

Lenny Comma

We don’t really give any pricing forecasts or guidance, but what I can say is that for both brands, we’re going to be extremely cautious about the amount of price that we might take simply because we are experiencing some transaction erosion and we wouldn’t want to do anything to exacerbate that.

So we’ll be opportunistic with it, but it will probably be a little more cautious than we would generally than we would – with a little more caution than we would generally use..

Nerses Setyan

Okay.

And then in term of over 500 basis point difference between the company owned and the franchise, in terms of sales of growth, aside from the tougher compares on the company side in Q2 last year, I mean, are there any different marketing or promotional side of the franchisees didn’t implement last year or so? What are some of the differences there that’s driving a big delta?.

Lenny Comma

Yes, I think the biggest thing is last year, the franchisees did not participate in the discounting, it was a company operated, company operation strategy. So their sales have been way more stable than ours. They haven’t essentially created the volatility for themselves.

And I think they have shown what the brand is capable of doing, and they’ve also shown that the consumers are still very favorable to the brand. So we can feel good about overall brand health. We can chalk up some of the volatility to our self-inflicted wounds.

We can also own our own baggage where it comes to operating performance and make the correction there and remain confident in our ability to grow from this point forward.

And I feel confident in the leadership of the new brand President as he has, I think, in his first year of position removed a lot of the volatility from the brand by sticking true to the strategy versus creating these short-term impacts to the business like we see in this quarter that are using – that were using techniques that are just not sustainable.

So have a lot of confidence in his leadership to stabilize the business and I anticipate that we’ll be able to continue to grow from here..

Operator

Thank you. The next question is from Gregory Francfort from Bank of America. Your line is now open..

Gregory Francfort

Hey, guys.

Can you update us on where are your new returns are, Qdoba, the investment costs and maybe cash flow you’ve been seeing?.

Carol DiRaimo

Maybe I’ll take that one, Greg. So if you look at the 10-K, we disclosed our investment costs as ranging from $800,000 to $1.5 million, depending on the prototype whether that includes the full alcoholic beverage offerings.

And the new units have been trending at around $1 million, which is obviously much better than they were five years ago, so depends again on that investment costs prudently. At a higher investment costs, you would expect higher sales to be commensurate with those higher investment costs..

Jerry Rebel

Yes. And then just to add another one to that, post the integration of our restaurant development team to a single leader here, we’ve taken significant costs out of the Qdoba newbuilds and remodels that you’ll see more of them trend towards the lower portion of that range versus the higher portion of that ranges.

Again, there’s a significant costs engineering out of the original prototypes that we’ve had..

Lenny Comma

And as we look at – this is Lenny. As we look at the reductions in the costs, often times, we’ll get the follow-up question, have you, in any way, eroded the image of the brand by pulling those costs out? I would tell you the answer to that is, no, we haven’t.

It’s really just putting the leadership in place that has experience with remodels and newbuilds and taking some of the material that we would use that would be high costs that the consumer would not necessarily know the difference between one material and the next and just making that modification.

And then also even the buying power of the total entity as for negotiating those materials. And we’ve done a good job of retaining the image while bringing the costs down..

Gregory Francfort

Got it. And maybe one more.

Can you address the recent spike in beef 50s, particularly with respect to beef 85s, 90s? And in that flat commodity guidance, are you factoring in beef 50 staying elevated or pulling back? Are do you expect the 85s or 90s to pick up? I guess, how do you think the dynamic plays out?.

Jerry Rebel

So let me address the 90s, first of all. Most of our 90s are already covered and contracted through the fiscal year. So we don’t have any concern around those. The 50s though are always on the spot, and we’ve seen significant price increases per pound on 50s. If you look at our Q1, we are buying at about $0.40 a pound.

The most recent spot market has been above a $1. We’re not expecting that high level to continue, but we are expecting B 50s to be well above where they were in the Q1 quarter. Such that now we are expecting the – these costs overall for the full year to be about flat with where they were last year with some inflation in Q3 and Q4..

Gregory Francfort

And what was your expectation for beef in your old guidance? Was it, I guess, materially lower than that?.

Jerry Rebel

It was on the 50s, it was lower that. But what you’re seeing is, keep in mind, 50s is only a portion of the hamburger mix. It’s not all of it. And so that is impacting the overall beef costs and the overall commodity costs, but not so dramatically. If you recall, the last guidance was flat to down $1, now we’re seeing about flat.

So it’s moving at a ton, but it is moving..

Carol DiRaimo

Operator, I think we’ve reached past the 9:30, our time, so we’re going to end the call today. Thanks for your attention, and we look forward to speaking to you on the road in the next month..

Operator

Thank you. That concludes today’s conference. Thank you for joining. You may disconnect at this time..

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