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Technology - Software - Application - NASDAQ - US
$ 417.89
-0.571 %
$ 141 B
Market Cap
74.75
P/E
1. INTRINSIC VALUE

This DCF valuation model was last updated on Jun, 6, 2025.

The intrinsic value of one APP stock under the worst case scenario is HIDDEN Compared to the current market price of 418 USD, AppLovin Corporation is HIDDEN

This DCF valuation model was last updated on Jun, 6, 2025.

The intrinsic value of one APP stock under the base case scenario is HIDDEN Compared to the current market price of 418 USD, AppLovin Corporation is HIDDEN

This DCF valuation model was last updated on Jun, 6, 2025.

The intrinsic value of one APP stock under the best case scenario is HIDDEN Compared to the current market price of 418 USD, AppLovin Corporation is HIDDEN

2. FUNDAMENTAL ANALYSIS

Price Chart APP

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$550.0$550.0$500.0$500.0$450.0$450.0$400.0$400.0$350.0$350.0$300.0$300.0$250.0$250.0$200.0$200.015 Dec15 DecJan '25Jan '2515 Jan15 JanFeb '25Feb '2515 Feb15 FebMar '25Mar '2515 Mar15 MarApr '25Apr '2515 Apr15 AprMay '25May '2515 May15 MayJun '25Jun '25
FINANCIALS
4.71 B REVENUE
43.44%
1.87 B OPERATING INCOME
189.02%
1.58 B NET INCOME
342.87%
2.1 B OPERATING CASH FLOW
97.74%
-107 M INVESTING CASH FLOW
-37.16%
-1.75 B FINANCING CASH FLOW
-11.97%
1.48 B REVENUE
8.10%
663 M OPERATING INCOME
9.13%
576 M NET INCOME
-3.80%
832 M OPERATING CASH FLOW
18.65%
-22.7 M INVESTING CASH FLOW
-6075.48%
-1 B FINANCING CASH FLOW
-91.57%
Balance Sheet AppLovin Corporation
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Current Assets 2.31 B
Cash & Short-Term Investments 741 M
Receivables 1.41 B
Other Current Assets 157 M
Non-Current Assets 3.56 B
Long-Term Investments 0
PP&E 199 M
Other Non-Current Assets 3.36 B
12.63 %24.10 %3.38 %57.22 %Total Assets$5.9b
Current Liabilities 1.06 B
Accounts Payable 563 M
Short-Term Debt 14.9 M
Other Current Liabilities 479 M
Non-Current Liabilities 3.72 B
Long-Term Debt 3.54 B
Other Non-Current Liabilities 180 M
11.79 %10.03 %74.10 %3.77 %Total Liabilities$4.8b
EFFICIENCY
Earnings Waterfall AppLovin Corporation
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Revenue 4.71 B
Cost Of Revenue 1.17 B
Gross Profit 3.54 B
Operating Expenses 1.67 B
Operating Income 1.87 B
Other Expenses 294 M
Net Income 1.58 B
5b5b5b5b4b4b4b4b3b3b3b3b2b2b2b2b1b1b500m500m005b(1b)4b(2b)2b(294m)2bRevenueRevenueCost Of RevenueCost Of RevenueGross ProfitGross ProfitOperating ExpensesOperating ExpensesOperating IncomeOperating IncomeOther ExpensesOther ExpensesNet IncomeNet Income
RATIOS
75.22% GROSS MARGIN
75.22%
39.78% OPERATING MARGIN
39.78%
33.55% NET MARGIN
33.55%
144.96% ROE
144.96%
26.92% ROA
26.92%
38.91% ROIC
38.91%
FREE CASH FLOW ANALYSIS
Free Cash Flow Analysis AppLovin Corporation
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3b3b2b2b2b2b1b1b500m500m0020192019202020202021202120222022202320232024202420252025
Net Income 1.58 B
Depreciation & Amortization 449 M
Capital Expenditures -4.78 M
Stock-Based Compensation 369 M
Change in Working Capital -350 M
Others -21.4 M
Free Cash Flow 2.09 B
3. WALL STREET ANALYSTS ESTIMATES
Wall Street Analysts Price Targets AppLovin Corporation
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Wall Street analysts predict an average 1-year price target for APP of $294 , with forecasts ranging from a low of $108 to a high of $650 .
APP Lowest Price Target Wall Street Target
108 USD -74.16%
APP Average Price Target Wall Street Target
294 USD -29.67%
APP Highest Price Target Wall Street Target
650 USD 55.54%
Price
Max Price Target
Min Price Target
Average Price Target
70070060060050050040040030030020020010010000Jul '24Jul '24Aug '24Aug '24Oct '24Oct '24Nov '24Nov '2420252025Feb '25Feb '25Apr '25Apr '25Jun '25Jun '25Jul '25Jul '25Aug '25Aug '25Oct '25Oct '25Nov '25Nov '2520262026Feb '26Feb '26Apr '26Apr '26Jun '26Jun '26
4. DIVIDEND ANALYSIS
5. COMPETITION
slide 2 of 14
6. Ownership
Insider Ownership AppLovin Corporation
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Sold
0-3 MONTHS
400 M USD 6
3-6 MONTHS
122 M USD 4
6-9 MONTHS
3.82 B USD 9
9-12 MONTHS
0 USD 0
Bought
0 USD 0
0-3 MONTHS
0 USD 0
3-6 MONTHS
0 USD 0
6-9 MONTHS
0 USD 0
9-12 MONTHS
7. News
AppLovin (NASDAQ: APP) Stock Price Prediction and Forecast 2025-2030 (May 30) After hitting an all-time high of $525.15 in February, AppLovin Corp.’s (NASDAQ: APP) share price tumbled more than 35%, due to a pending class action lawsuit and to short seller reports. However, the software company’s better-than-expected first-quarter report gave the stock a boost last month. The share price is now 27.9% higher than at the beginning of the year. Compared to a year ago, the stock is 395.0% higher, far outperforming the S&P 500 and the Nasdaq in that time. Since the company went public in 2021, its stock price is up 613.9%. So, this has clearly been a top growth stock that investors have done well owning in recent years. AppLovin has been among the top tech stocks seeing a lot of love from the market, but is that still true with the recent overhang? 24/7 Wall St. Key Points: AppLovin Corp. (NASDAQ: APP) has seen incredibly strong growth, driven by its core business model that helps online advertisers boost monetization and marketing efforts for their solutions. Key drivers propelling AppLovin going forward include its enhancements in AI-powered advertising and its expansion into e-commerce advertising. Here’s where this stock has come since its inception, and where AppLovin could be headed over the next few years. If you’re looking for some stocks with huge potential, make sure to grab a free copy of our “The Next NVIDIA” report. It features a software stock we’re confident has 10X potential. These days, the company focuses on providing software solutions that enhance the marketing and monetization of online advertisers. With AppLovin, there are certainly catalysts worth considering, and we’ll get to those shortly. It continues to benefit from the strong secular growth trends investors are seeking increased exposure to. As investors continue to pile into such stocks, retail investors appear eager to gain outsized exposure ahead of a continued boom. It is worth remembering that AppLovin did experience a drawdown of more than 90% from its post-pandemic highs in 2021. So, is this stock headed for a further beatdown, or is its momentum real? Let’s dive into some catalysts and price predictions around where this stock could go for the rest of 2025 through to the end of this decade. Three Key Drivers for AppLovin As mentioned, AppLovin investors have to contend with plenty of news. For instance, the analysts covering AppLovin have not been as bullish on this company as many may think, having issued warnings on the stock in the past year or so due to concerns around the company’s fundamentals. Nonetheless, we see these key drivers propelling AppLovin going forward. 1. AI-Powered Advertising Enhancements AppLovin’s Axon AI engine has been a game-changer, optimizing ad targeting and expanding beyond gaming into new categories like e-commerce, fintech, and automotive advertising. During the Q4 2024 earnings call, CEO Adam Foroughi highlighted that for the first time, AppLovin captured a significant share of holiday shopping ad spend—validating that its AI models are effective outside gaming. Scaling AI Beyond Gaming: The company initially focused on direct-to-consumer (DTC) brands, but early pilots have shown AI-driven success across multiple verticals. This means any business in any industry could potentially tap into AppLovin’s advertising platform. Personalized Advertising With Generative AI: The company is developing automated tools and AI-generated ad creatives to improve engagement. AppLovin’s self-service platform (currently in development) will eventually allow businesses to run ads autonomously with AI-optimized targeting—a major step toward scaling its reach. AppLovin’s AI capabilities are proving to be industry-agnostic, opening the door for millions of global advertisers. 2. Expansion Into E-Commerce Advertising Foroughi described fourth-quarter 2024 as a major milestone, marking AppLovin’s first real penetration into e-commerce advertising. Historically, the company primarily monetized mobile gaming ads, but now retail and consumer brands are joining the platform in large numbers. Surging Demand From E-Commerce Brands: Advertisers saw strong return on investment during the holiday season, prompting continued demand for the platform in 2025. Pilot Program Scaling Up: While AppLovin hasn’t disclosed the number of e-commerce advertisers, industry checks suggest a significant influx of brands wanting access. Self-Service Expansion Is the Next Big Growth Driver: Currently, the company manually onboards advertisers, but in 2025, the launch of automated tools and a self-serve platform will allow thousands of new businesses to join. E-commerce advertising is set to be a major revenue contributor. Once self-serve tools become operational, adoption could scale exponentially. 3. Strategic Divestment of Mobile Gaming Unit AppLovin is officially exiting game development—a move that frees up resources to focus entirely on advertising technology. $900 Million Sale of Apps Business: AppLovin announced that it has signed an exclusive term sheet to sell its mobile gaming division, with $500 million in cash and $400 million in equity in a private company. Why This Matters: The company originally acquired gaming studios to train its AI models, but it was never meant to be a core business. Now that AI is self-sufficient, AppLovin no longer needs to develop its own games. Shifting to a Pure Ad-Tech Model: With gaming divested, the company can fully concentrate on expanding its advertising ecosystem—positioning itself as a direct competitor to Google and Meta in the ad tech space. Divesting from mobile games is a giant pivot for the stock, as it paves the way as a pure advertising technology company. Stock Price Prediction for 2025 There are clearly strong reasons why AppLovin was up as much as it is this year. Simply put, investors have been banking on AppLovin as a potential AI beneficiary, as several AI advancements have fueled customer success and accelerated the company’s adoption and growth rates across the board. If the company can continue to prioritize generating outsized free cash flow and return capital to shareholders to a greater degree, I certainly think this multiple could be warranted. Here’s where the stock could be headed, assuming the company’s multiple stays the same and earnings grow according to analyst estimates. Wall Street’s consensus one-year price target for AppLovin has risen to $457.67, which would be a 10.5% gain from the current price. On average, 27 analysts covering AppLovin recommend buying shares, four of them with a Strong Buy rating. 24/7 Wall St.’s forecast projects AppLovin’s stock price to be just $377.10 by year’s end, or about 9% lower than today’s price. Yet, we see the stock continuing its strong growth rate and outperforming analysts’ expectations going forward. AppLovin Price Target for 2030 By the end of the decade, we estimate AppLovin’s stock price to be $662.40 per share with less than 10% year-over-year revenue growth. Our estimated stock price will be nearly 60% higher than the current stock price. Year Price Target Upside Potential 2025 $377.10 −8.9% 2026 $445.78 7.6% 2027 $500.47 20.8% 2028 $572.02 38.1% 2029 $609.44 47.2% 2030 $662.40 59.9% Palantir Stock Price Prediction and Forecast 2025-2030 The post AppLovin (NASDAQ: APP) Stock Price Prediction and Forecast 2025-2030 (May 30) appeared first on 24/7 Wall St.. https://247wallst.com - 1 week ago
Live Nasdaq Composite: Markets Seeing Green on Positive China-US Signs Live Updates Live Coverage Updates appear automatically as they are published. Wall Street Bullish on This Big Tech Stock 9:57 am by Gerelyn Terzo Wall Street analysts have turned increasingly bullish on Amazon stock. Here’s a roundup of the most recent analyst moves: Earlier this week, BofA reiterated a Buy rating on AMZN and raised its price target from $230 to $248. The analysts highlighted Amazon’s advancements in robotics and AI, noting these could add approximately 2 percentage points to retail margins, supporting further upside. JPMorgan maintained an Overweight rating and increased its price target from $225 to $240. The firm emphasized Amazon’s leadership in e-commerce and Amazon Web Services (AWS), along with margin tailwinds and a strong free cash flow (FCF) ramp, fueling a bullish long-term outlook. Barclays reiterated an Overweight rating with a price target of $240, noting that delays in Amazon’s Project Kuiper (satellite internet initiative) are expected and priced into the stock. They expressed confidence in Amazon’s 2025 launch cadence and cost guidance for the project. This article will be updated throughout the day, so check back often for more daily updates. The markets remain fickle, but today there is reason to be optimistic. Discussions have reemerged between the White House and Beijing, according to Chinese media reports. This has revived the ‘risk-on’ trade and sent major stock market indices higher across the board. In a last-ditch effort, officials from both sides are trying to salvage trade talks that had previously stalled. Sectors of the economy are mixed today, with no clear conviction in either direction. Amazon (Nasdaq: AMZN) has been capturing attention lately, most recently for announcing a $10 billion bet on AI-powered data centers in North Carolina. The stock is up 1.7% today. Additionally, the markets are keeping an eye on the broader S&P 500 index, which will announce changes to its member lineup on Friday. Bank of America has offered its two cents, suggesting that AppLovin (Nasdaq: APP) and Carvana (NYSE: CVNA) could muscle their way into the index. Here’s a look at the performance as of morning trading: Dow Jones Industrial Average: Up 60.49 (+0.14%) Nasdaq Composite: 72.99 (+0.38%) S&P 500: Up 16.85 (+0.28%) Market Movers In a bullish move for Big Tech, analyst firm Daiwa has reiterated its “outperform” rating on Nvidia (Nasdaq: NVDA) stock, lifting the price target to $165 per share, reflecting upside potential of 17%. Separately, Bank of America analysts reemphasized NVDA stock as one of their top picks with a $180 price objective, saying it’s in the best spot to capture the benefits of the “AI tide.” Tesla (Nasdaq: TSLA) is losing close to 5% today after Elon Musk turned his attention to the U.S. tax bill. Broadcom (Nasdaq: AVGO) will release its quarterly results after the closing bell today. The stock is trading slightly lower this morning. Procter & Gamble (NYSE: PG), a Dow component, is down 1.4% after revealing massive layoffs to the tune of 7,000 jobs amid a wider corporate restructuring. The post Live Nasdaq Composite: Markets Seeing Green on Positive China-US Signs appeared first on 24/7 Wall St.. https://247wallst.com - 1 week ago
S&P 500 (NYSEARCA: SPY) Live: Markets Remain Jumpy Despite China Trade Deal Optimism Live Updates Live Coverage Updates appear automatically as they are published. Wall Street Bullish on Big Tech 10:17 am by Gerelyn Terzo Wall Street analysts are showing growing optimism regarding Amazon stock. Below is a summary of the latest analyst actions: Earlier this week, BofA reconfirmed its Buy rating for Amazon (Nasdaq: AMZN), elevating its price target from $230 to $248. The analysts underscored Amazon’s progress in robotics and artificial intelligence, suggesting these innovations could boost retail margins by roughly two percentage points, thereby supporting additional upside. JPMorgan sustained its Overweight rating and adjusted its price target upward from $225 to $240. The firm underscored Amazon’s dominant position in e-commerce and Amazon Web Services (AWS), alongside favorable margin trends and a robust FCF acceleration, contributing to a positive long-term outlook. Barclays maintained an Overweight rating with a $240 price target, commenting that anticipated delays in Amazon’s Project Kuiper (its satellite internet venture) are already factored into the stock’s valuation. They conveyed confidence in Amazon’s 2025 launch schedule and cost projections for the initiative. This article will be updated throughout the day, so check back often for more daily updates. The markets remain unpredictable, and today is no exception. After starting out of the gate higher on trade talk hopes, stocks have since erased those gains. According to Chinese state media, talks have resumed between the White House and Beijing. In a final push, officials from both nations are attempting to rescue stalled trade negotiations. This appeared to have reignited the “risk-on” sentiment, but the markets have since taken a nosedive. Economic sectors are showing mixed signals today, lacking a decisive direction. The SPDR S&P 500 ETF (SPY) is now down 0.20% on the day. Amazon (Nasdaq: AMZN) has been in the spotlight recently, particularly after unveiling a $10 billion investment in AI-powered data centers in North Carolina. The stock has climbed 1.7% today. Meanwhile, the broader S&P 500 index is under scrutiny as it prepares to announce changes to its constituent companies on Friday. Bank of America has weighed in, suggesting that AppLovin (Nasdaq: APP) and Carvana (NYSE: CVNA) might gain entry into the index. Here’s a look at the performance as of morning trading: Dow Jones Industrial Average: Down 113.82 (-0.27%) Nasdaq Composite: Down 45.89 (-0.24%) S&P 500: Down 15.37 (-0.25%) Market Movers In a strong vote of confidence for Big Tech, analyst firm Daiwa has reaffirmed its “outperform” rating on Nvidia (Nasdaq: NVDA) stock, increasing its price target to $165 per share, indicating a potential upside of 17%. Separately, Bank of America analysts reiterated NVDA stock as a top selection with a $180 price objective, stating it’s ideally positioned to ride the “AI tide.” Tesla (Nasdaq: TSLA) is down nearly 5% today after Elon Musk commented on the U.S. tax bill. Broadcom (Nasdaq: AVGO) is set to release its quarterly earnings after the market closes today. The stock is trading marginally lower this morning. Procter & Gamble (NYSE: PG), a Dow component, has fallen 1.4% following its announcement of significant layoffs, totaling 7,000 jobs, as part of a broader corporate reorganization The post S&P 500 (NYSEARCA: SPY) Live: Markets Remain Jumpy Despite China Trade Deal Optimism appeared first on 24/7 Wall St.. https://247wallst.com - 1 week ago
AppLovin: S&P 500 Game Changer This Friday I reiterate my 'Buy' rating on AppLovin, expecting S&P 500 inclusion to be a game-changing catalyst for the stock. Even without S&P inclusion, APP boasts phenomenal growth, strong Q1 FY2025 results (ads +81% YoY), and a smart divestiture of its Apps business to focus on high-margin ads. The company sees limited impact from potential tariffs and views lower app store fees as a tailwind, enabling customers to increase ad spend on its platform. seekingalpha.com - 1 week ago
AppLovin Stock Rises 4.1% After Key Trading Signal APP rises over 15 points in the session benzinga.com - 1 week ago
Why AI Stock AppLovin Powered Past the Market on Wednesday The so-called "index effect" can boost a stock's price if only temporarily (at best). The possibility of graduating to a major stock index was a key factor driving up the value of adtech company AppLovin (APP 4.55%) on Hump Day. fool.com - 1 week ago
Why AppLovin Stock Jumped 46% in May Shares of AppLovin (APP 4.31%), the app-based adtech platform, were soaring last month as the company reported strong first-quarter earnings report, and benefited from a broader recovery in the market and a risk-on mentality as investors downplayed the threat from tariffs and of a slowdown in the economy. fool.com - 1 week ago
Axon 2 Drives AppLovin's Advertising Surge and Gaming Ecosystem APP's AI engine Axon 2 has quadrupled ad spend and reignited mobile gaming, fueling explosive growth in revenues and earnings. zacks.com - 1 week ago
AppLovin, Robinhood, and Others Could Be Added to the S&P 500 Friday Stocks can rise on news of addition to the S&P 500 and in the run-up to inclusion. barrons.com - 2 weeks ago
Markets Start June Positive Despite US-China Tensions: Stocks to Watch Declining volatility surrounding tariffs and a tame inflation trend suggest more gains are on the horizon. zacks.com - 2 weeks ago
The Bull Market is Back: 3 Stocks to Buy Now (HIMS, APP, META) Hims & Hers Health, AppLovin and Meta Platforms all boast a litany of bullish catalysts driving their stock prices higher. zacks.com - 2 weeks ago
AppLovin Corporation (APP) Is a Trending Stock: Facts to Know Before Betting on It AppLovin (APP) has been one of the stocks most watched by Zacks.com users lately. So, it is worth exploring what lies ahead for the stock. zacks.com - 2 weeks ago
8. Profile Summary

AppLovin Corporation APP

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COUNTRY US
INDUSTRY Software - Application
MARKET CAP $ 141 B
Dividend Yield 0.00%
Description AppLovin Corporation engages in building a software-based platform for mobile app developers to enhance the marketing and monetization of their apps in the United States and internationally. The company's software solutions include AppDiscovery, a marketing software solution, which matches advertiser demand with publisher supply through auctions; Adjust, an analytics platform that helps marketers grow their mobile apps with solutions for measuring, optimizing campaigns, and protecting user data; and MAX, an in-app bidding software that optimizes the value of an app's advertising inventory by running a real-time competitive auction. Its business clients include various advertisers, publishers, internet platforms, and others. The company was incorporated in 2011 and is headquartered in Palo Alto, California.
Contact 1100 Page Mill Road, Palo Alto, CA, 94304 https://www.applovin.com
IPO Date April 15, 2021
Employees 1533
Officers Mr. Dmitriy Dorosh Vice President Controller & Principal Accounting Officer Mr. Vasily Shikin Chief Technology Officer Mr. Matthew A. Stumpf Chief Financial Officer Mr. David Hsiao Head of Investor Relations Mr. Adam Arash Foroughi Co-Founder, Chief Executive Officer & Chairperson Ms. Victoria Valenzuela Chief Legal Officer & Corporate Secretary