MediaAlpha, Inc.

MediaAlpha, Inc.

MAXยทNYSE

$8.29

-6.6%
Communication ServicesInternet Content & Information

MediaAlpha, Inc., through its subsidiaries, operates an insurance customer acquisition platform in the United States. It optimizes customer acquisition in various verticals of property and casualty insurance, health insurance, and life insurance. The company was founded in 2014 and is headquartered in Los Angeles, California. MediaAlpha, Inc. is a subsidiary of White Mountains Insurance Group, Ltd.

At a Glance

Live Snapshot
Market Cap$448.18M
EPS0.4600
P/E Ratio18.02
Earnings Date08/05/2026
MediaAlpha, Inc.

MediaAlpha, Inc. Fair Value Envelope

MAX ยท NYSE

Our analysis suggests that MAX has a fair value of HIDDEN per share in the Base Case projection. With shares currently trading at $8.29, this represents a potential HIDDEN relative to our calculated worth for MediaAlpha, Inc..

Intrinsic Value
Current Price: $8.29

Owner Earnings Valuation Tool

Warren Buffett's Owner Earnings DCF analysis for intrinsic value calculation

Historical Financial Data

Base year metrics used for projections

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Projection Settings

Forecast period and terminal assumptions

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DCF Valuation Summary

Calculation flow from present value to intrinsic value per share

Present Value$22.7B
+ Cash & Equivalents$46.9M
Firm Value$22.7B
- Debt$155.2M
Equity Value$22.6B
/ Shares Outstanding65,614,999B
DCF Value$344
UNDERVALUED BY 4053%

Owner Earnings Projections

Operating Cash Flow - Maintenance CapEx = Owner Earnings

Metric
Year 1
Year 2
Year 3
Year 4
Year 5
Year 6
Year 7
Year 8
Year 9
Year 10
Operating Cash Flow
$93.8M
$134.2M
$192.0M
$274.7M
$393.0M
$562.2M
$804.2M
$1.2B
$1.6B
$2.4B
Maintenance CapEx
-$97.3K
-$139.2K
-$199.1K
-$284.8K
-$407.4K
-$582.8K
-$833.7K
-$1.2M
-$1.7M
-$2.4M
Owner Earnings
$93.7M
$134.1M
$191.8M
$274.4M
$392.6M
$561.6M
$803.4M
$1.1B
$1.6B
$2.4B
Discount Factor
0.926
0.857
0.794
0.735
0.681
0.630
0.583
0.540
0.500
0.463
Present Value
$86.8M
$115.0M
$152.3M
$201.7M
$267.2M
$353.9M
$468.8M
$620.9M
$822.4M
$1.1B
Terminal Value represents 81.6% of Enterprise Value