HubSpot, Inc.

HubSpot, Inc.

HUBSยทNYSE

$222.45

-7.4%
TechnologySoftware - Application

HubSpot, Inc. provides a cloud-based customer relationship management (CRM) platform for businesses in the Americas, Europe, and the Asia Pacific. The company's CRM platform includes marketing, sales, service, and content management systems, as well as integrated applications, such as search engine optimization, blogging, website content management, messaging, chatbots, social media, marketing automation, email, predictive lead scoring, sales productivity, knowledge base, commerce, conversation routing, video hosting, ticketing and helpdesk tools, customer NPS surveys, analytics, and reporting. It also offers professional services to educate and train customers on how to leverage its CRM platform, as well as phone and/or email and chat-based support services. The company serves mid-market business-to-business companies. HubSpot, Inc. was incorporated in 2005 and is headquartered in Cambridge, Massachusetts.

At a Glance

Live Snapshot
Market Cap$11.39B
EPS0.8800
P/E Ratio252.78
Earnings Date08/05/2026

Intrinsic Alpha Methodology

Thesis Lenses

Signal ยท Driver ยท Risk

Signal

High confidence

Valuation multiple is elevated (P/E 252.8).

Valuation inputs: P/E 252.8, earnings yield +0.4%, momentum -7.4%.

If multiples stay elevated while momentum fades, downside repricing risk rises.

Driver

High confidence

Return profile is soft (ROE +2.2%, ROIC +0.3%).

Profitability stack: net margin +1.5%, ROE +2.2%, ROIC +0.3%.

Quality deterioration often appears in margins before it shows up in headline EPS.

Risk

High confidence

Risk profile is balanced but has notable pressure points to monitor.

Risk factors: liabilities/assets +46.4%, momentum -7.4%, net margin +1.5%.

Higher leverage with weak momentum and thin margins can amplify drawdown severity.

hubs

HubSpot, Inc. Market vs Earnings Trajectory

HUBS ยท NYSE
Current Price
$222.45
EPS (TTM)
$1.91

Performance Analysis

EPS Growth

+960.3%

Strong earnings growth indicates robust business expansion and improving profitability.

Price-EPS Relationship

Divergent

Earnings are growing but price is fallingโ€”potential undervaluation opportunity if growth continues.

Stock Price Change

-62.9%

Over the 1Y period, stock price has decreased by 62.9%.

P/E Ratio (TTM)

252.8x

Very high P/E suggests premium valuation or high growth expectations.

Key Insight

Strong earnings growth (+960.3%) is outpacing price appreciation (+-62.9%), potentially indicating an attractive entry point as the market may not have fully recognized the improving fundamentals.

HubSpot, Inc.

HubSpot, Inc. Fair Value Envelope

HUBS ยท NYSE

Our analysis suggests that HUBS has a fair value of HIDDEN per share in the Base Case projection. With shares currently trading at $222.45, this represents a potential HIDDEN relative to our calculated worth for HubSpot, Inc..

Intrinsic Value
Current Price: $222.45
3Y-137.0%
5Y-146.0%
10Y-168.0%
3Y+81.0%
5Y+255.0%
10Y+1056.0%
3Y-143.0%
5Y-154.0%
10Y-201.0%
3Y+178.0%
5Y+756.0%
10Y+3828.0%
3Y+290.0%
5Y+2255.0%
10Y-32676.0%
3Y+51.0%
5Y+95.0%
10Y+1384.0%
HubSpot, Inc.

HubSpot, Inc. Profit Bridge

HUBS ยท NYSE
Revenue3.13B
Cost of Goods Sold (508.49M)
Gross Profit2.62B
Operating Expenses (2.61B)
Operating Income11.39M
Interest Expense (876.00K)
Other Income/Expense58.07M
Pretax Income69.46M
Income Tax (23.55M)
Net Income45.91M
Net Income
45.91M

Profitability Analysis

Gross Margin

83.8%

Exceptional pricing power and cost management. The company retains over half of revenue after direct costs.

Operating Margin

0.4%

Minimal operating profit suggests high operating costs or pricing challenges. Scalability is concerning.

Net Profit Margin

1.5%

Minimal profitability after all expenses. Limited financial flexibility for reinvestment or shareholder returns.

Effective Tax Rate

33.9%

Higher tax burden may reflect limited tax optimization or operations in high-tax jurisdictions.

Profitability Insight

Margin squeeze alert: Healthy gross margins but weak operating margins suggest excessive operating expenses. Cost optimization could unlock significant value.

83.76%
Gross Profit Margin
-1%
3Y+2.0%
5Y+3.0%
10Y+9.0%
0.36%
Operating Profit Margin
-114%
3Y-106.0%
5Y-106.0%
10Y-102.0%
1.47%
Net Profit Margin
733%
3Y-124.0%
5Y-115.0%
10Y-109.0%
2.22%
Return on Equity
816%
3Y-121.0%
5Y-120.0%
10Y-106.0%
1.19%
Return on Assets
877%
3Y-128.0%
5Y-128.0%
10Y-107.0%
0.31%
Return on Invested Capital
-177%
3Y-105.0%
5Y-110.0%
10Y-101.0%
HUBS

HubSpot, Inc. Cash Conversion Engine

HUBS ยท NYSE
Net Income45.91M
Depreciation & Amortization136.29M
Stock-Based Compensation528.15M
Change in Working Capital95.52M
Others-45.16M
Capital Expenditures-53.16M
Free Cash Flow707.55M

Cash Flow Quality Analysis

FCF Conversion Rate

1541.1%

Excellent cash generation. The company converts earnings to cash at or above 100%, indicating high-quality earnings.

CapEx Intensity

7.0%

Asset-light business model. Low capital requirements leave more cash available for shareholders and growth investments.

FCF Growth Trend

+26.2%

Strong FCF growth demonstrates improving cash generation and business momentum. Positive signal for sustainability.

Working Capital Impact

+$95.52M

Working capital inflow boosted cash flow. Efficient management of receivables, inventory, and payables contributing positively.

Cash Flow Quality Insight

Exceptional cash generation: High-quality earnings converting to growing free cash flow. The company demonstrates strong pricing power, efficient operations, and disciplined capital allocation.

hubs

HubSpot, Inc. Funding & Solvency Profile

HUBS ยท NYSE
Cash & Cash Equivalents943.94M
Net Receivables354.95M
Inventory0.00
Other Current Assets395.61M
Total Current Assets2 B
Property, Plant & Equipment342.26M
Goodwill & Intangible Assets332.79M
Long-Term Investments87.52M
Other Non-Current Assets625.07M
Total Non-Current Assets1 B
Total Assets
3.83B

Financial Health Analysis

Current Ratio

1.61x

Strong liquidity. The company has adequate resources to meet short-term liabilities.

Debt-to-Equity Ratio

0.92x

Balanced capital structure with moderate leverage. Equity exceeds debt, suggesting healthy financial stability.

Working Capital

924 M

Strong working capital position provides significant operational flexibility and financial cushion.

Asset Composition

64% Current

Asset-light business model with high liquidity. Majority of assets are easily convertible to cash.

Financial Health Insight

Strong financial foundation: Excellent liquidity combined with conservative leverage suggests the company is well-positioned to weather economic uncertainties and fund growth opportunities.

hubs

HubSpot, Inc. Street Expectations Map

HUBS ยท NYSE

Wall Street analysts project that HUBS stock may rise significantly over the coming 12 months. The consensus 1-year price target stands at 285.14, with estimates ranging from a low of 190.00 to a high of 400.00.

Lowest Target
190.00
-14.59%
Consensus Target
285.14
28.18%
Highest Target
400.00
79.82%

The consensus 1-year price target stands at 285.14, with estimates ranging from a low of 190.00 to a high of 400.00.

Analyst Consensus Analysis

Upside Potential

+28.2%

Substantial upside potential. Analysts see significant value gap, suggesting the stock may be materially undervalued at current levels.

Analyst Agreement

73.6% spread

High uncertainty. Very wide target spread indicates significant disagreement among analystsโ€”major valuation uncertainty or transformation underway.

Risk-Reward Profile

5.47x

Favorable risk-reward. Potential upside significantly exceeds downside risk, offering asymmetric return profile attractive for risk-tolerant investors.

Analyst Conviction

Low

High uncertainty: Wide dispersion indicates analysts struggle to agree on valuationโ€”proceed with caution and independent analysis.

Market Sentiment Insight

High risk, high reward: Substantial upside potential exists, but wide analyst disagreement signals execution risk or unclear catalysts. Thorough due diligence essential before committing capital.

hubs

HubSpot, Inc. Insider Positioning

HUBS ยท NYSE

During the last 12 months, insiders have purchased $2.59M and sold $42.87M worth of HUBS shares, resulting in $40.29M of net selling activity.

3 Months

Bought

14.1K

2.59M

Sold

26.2K

6.23M

Net Activity

-3.6M

-$3.65M

3-6 Months

Bought

0

0.00

Sold

26.7K

8.14M

Net Activity

-8.1M

-$8.14M

6-9 Months

Bought

0

0.00

Sold

30.5K

13.75M

Net Activity

-13.8M

-$13.75M

9-12 Months

Bought

0

0.00

Sold

28.5K

14.75M

Net Activity

-14.8M

-$14.75M

Top Buyers

1
SD

Shah Dharmesh

Director, Officer: Chief Technology Officer

10.0K sharesโ€ข1 transactions

$1.81M

2
RY

Rangan Yamini

Director, Officer: Chief Executive Officer & Pres

2.8K sharesโ€ข1 transactions

$522K

3
NLM

Norrington Lorrie M

Director

1.3K sharesโ€ข1 transactions

$250K

Top Sellers

1
HB

Halligan Brian

Director

101.6K sharesโ€ข13 transactions

$38.15M

2
RY

Rangan Yamini

Director, Officer: Chief Executive Officer & Pres

5.2K sharesโ€ข3 transactions

$2.75M

3
SD

Shah Dharmesh

Director, Officer: Chief Technology Officer

1.4K sharesโ€ข2 transactions

$708K

4
BK

Bueker Kathryn

Officer: Chief Financial Officer

1.3K sharesโ€ข3 transactions

$706K

5
FEA

Fisher Erika Ashley

Officer: Chief Legal Officer

2.3K sharesโ€ข3 transactions

$565K

Insider Activity Analysis

Net Insider Sentiment

Bearish

Strong bearish signal with $40.29M net selling. Heavy insider selling may indicate concerns about valuation or near-term prospects.

Buy/Sell Ratio

0.06:1

Very poor ratio. Heavy selling with minimal buying suggests insiders may be concerned about valuation or outlook.

Recent Trend (3 Months)

$3.65M

Negative recent trend with net selling. Insiders have reduced positions in recent months, which could signal caution.

Insider Participation

Moderate Selling

5 insider sellers vs. 3 buyers. More insiders selling than buying suggests cautious or negative sentiment.

Insider Activity Insight

Multiple red flags: Heavy selling, numerous sellers, and continued recent selling create a concerning pattern. Investigate fundamental drivers and consider whether company guidance or industry conditions have deteriorated.

No Dividend Yield Data

HUBS has not reported any dividend yield values in the available annual periods.

ย 

hubs Dividend History

HUBS
10Y CAGR +0%
Latest $0
Annual $0
Stable dividend payments
Last Period: +0%