Greetings, and welcome to the Nordstrom First Quarter Earnings Conference Call. At this time, all participants are in a listen-only mode. We will begin with prepared remarks followed by a question-and-answer session. [Operator Instructions] As a reminder, this conference is being recorded.
At this time, I'll turn the call over to Trina Schurman, Director of Investor Relations for Nordstrom. You may begin..
Good afternoon and thank you for joining us. Today's earnings call will last 45 minutes and will include 30 minutes for your questions. Before we begin, I want to mention that we'll be referring to slides, which can be viewed by going to the Investor Relations section of nordstrom.com in.
Our discussion may include forward-looking statements, so please refer to the slides showing our Safe Harbor language. Participating in today's call are Erik Nordstrom, Co-President; and Anne Bramman, Chief Financial Officer, who will discuss the company's first quarter performance and outlook for 2019.
Joining during the Q&A session will be Pete Nordstrom, Co-President. With that, I'll turn the call over to Erik..
First, our local market strategy enables increased customer engagement through services and greater access to merchandise selection, with faster delivery, and at a lower cost to us. Last year, we launched in Los Angeles, our largest market, with four full-line stores and three Nordstrom Local service hubs.
During the first quarter, we continued to see positive outcomes with outsized growth in digital sales and store traffic in this market. In addition, nearly one-third of order pickup services are done in our three Nordstrom Locals.
We're planning to reach scale in the LA market, including 16 full-line stores, by further leveraging inventory through our supply chain investments. Moving to our second key strategy, our market share gains in Los Angeles give us added confidence as we expand our presence in New York City, our largest market for online sales.
We are on track to open our flagship on October 24, along with two Nordstrom Local hubs this fall. We expect these physical assets to greatly add to our ability to engage with customers across multiple touch points. We know that engaged customers spend more, which is expected to result in a meaningful sales lift for this important market.
With our third strategy, we're focused on improving the customer experience during our two key events. Our Anniversary Sale is a unique event, offering brand new arrivals at reduced prices for a limited time. We're curating our assortment to focus on our customers' favorite brands. We're also extending the pre-shop period for our top loyalty customers.
For Holiday, we're aiming to make Nordstrom more of a gift-giving destination for both new and existing customers. This includes amplifying our gifting assortment, across categories and with more accessible price points. In closing, we own our results, and we're focused on getting our sales back on track.
As always, the customer is at the center of everything we do and through that lens, we're committed to better serving them on their terms. Now Anne will discuss our financial results and outlook..
Thank you, Erik. I'd like to reiterate that we have taken immediate action to better serve customers, drive top-line and improve profitability. As we continue to focus on making our business more efficient and productive, we're aggressively bending the expense curve and managing our inventories.
Turning to our top-line results, total company sales were down 3.5%, with Full-Price down 5.1% and Off-Price down 0.6%. The drivers of our sales shortfall – loyalty, digital marketing, and merchandise contributed to decelerating trends in our key operating metrics, which include trips and customer engagement.
Although we missed our sales expectations by several hundred basis points, we were able to offset roughly half of this miss through our merchandise margin and expense performance. In fact, the sales shortfall in Off-Price was fully offset by the team's ability to control expenses and manage inventory levels down significantly.
Moving to gross profit, our rate was down 60 basis points relative to last year due to planned markdowns and occupancy deleverage. We ended the quarter in a solid inventory position, with a positive spread of 180 basis points relative to sales. This allows us to be agile in responding to changes in customer expectations.
As we continue into the second quarter, we have planned inventory based on current sales trends and we remain disciplined in our buys as we work to improve our merchandise offering. From an expense standpoint, our SG&A rate increased 168 basis points relative to last year. This was entirely due to fixed cost deleverage on lower sales.
We're making further structural enhancements to our operating model as we implement several efficiency initiatives related to three areas, improvements to our store operating model; productivity gains in technology and supply chain; and reduced discretionary spend.
We expect these initiatives to ramp up over the year and we're ahead of our plans with $35 million realized in the first quarter. This included operational changes in stores to better align with how customers are shopping.
For example, we're improving services that have a direct customer impact, such as order fulfillment in full-line stores and faster checkout at the Rack. All these initiatives represent permanent reductions in our cost structure, which positions us well for strong EBIT flow-through going forward.
Another lever of improved profitability is our generational investments. Over the past decade, we invested early in our digital capabilities and new markets. This is the last year of our generational investment cycle, and we're already seeing returns.
These investments are continuing to scale and are expected to deliver top-line growth and improved profitability this year. Our financial position remains strong, enabling us to be flexible in changing business conditions. We have a healthy balance sheet and generated annual operating cash flow of more than $1 billion over the past decade.
Our consistent and balanced capital allocation approach enables us to maintain an investment grade credit rating. We also returned approximately $250 million to shareholders through dividends and share repurchases during the first quarter. Moving to our annual outlook, we revised EPS from a range of $3.65 to $3.90 to a range of $3.25 to $3.65.
This incorporates a sales decline of 2% to flat growth for the year, relative to our prior outlook of a 1% to 2% increase. We expect it's going take some time to see improvement as we further adjust our merchandise offering and lap the operational issues from The Nordy Club rollout.
We anticipate first quarter trends to continue into the second quarter, with gradual improvement beginning in the second half of the year. For credit revenue, we're planning for a low- to mid-single-digit increase based on our current sales trends.
From a bottom-line perspective, we expect an EBIT margin range of 5.3% to 5.8%, compared to our prior outlook of 5.9% to 6.1%. From a gross profit and SG&A perspective, the change in our assumptions is driven by greater fixed cost deleverage from lowered sales expectations.
We expect gross profit, at the mid-point of our outlook, to be relatively flat to last year. This reflects improved merchandise margins offset by occupancy deleverage. For SG&A, we expect moderate deleverage, when excluding the estimated credit charge in 2018.
We've also incorporated expense savings at the high end of our original range of $150 million to $200 million. These savings are expected to be back-half weighted as we make further progress on our various initiatives.
For the second quarter, we expect our Anniversary event to perform in-line with our current sales trends, which has been our historical experience. Our second quarter gross profit rate deleverage is planned similar to Q1, due to lower sales. We also expect SG&A to deleverage, but to a lesser extent than Q1 due to further expense savings.
Specific to Anniversary, we're making changes to improve the overall economics of the event. As a result, we expect expanded merchandise margins in the third quarter from better sell-through of Anniversary product, which should result in lower markdowns. Please also refer to our slides for additional color on our quarterly timing assumptions.
In closing, we're making hard choices as we focus on better serving customers, driving top-line, and improving profitability. We know we must demonstrate this commitment with our results in the coming months and look forward to updating you on our progress. I'll now turn it over to Trina for Q&A..
Thank you, Anne. Before we get started with Q&A We would appreciate it, if you can limit to one question to allow everyone a chance to ask a question. We will now move to the Q&A session..
Thank you. [Operator Instructions] Thank you. Our first question is from the line of Edward Yruma with KeyBanc Capital Markets. Please proceed with your question..
Hey, good afternoon. And thanks for taking my question. Thanks for giving the diagnostic on the issues you suffered in the quarter. I guess if you could click down a little bit on maybe talk more specifically about Rack. It seems like a lot of what you spoke about was related to the ecom business and the full line.
And as you look at Rack kind of how should we think of that progression and proving to the course the year? Thank you..
Hi, Ed. This is Erik. I'll take that one. Well, first of all, start with the subject we touched on kind of cross Full-Price and Off-Price, so good notes digital marketing certainly affected our off-price business as well both in-store and online. We also have merchandise mix issues to get after within off-price as well.
And when you get into the details off-price is a little different than full-price. There's some variance department by department, but that mix and you know as well that mix is so vital that mix we have across off-price to full-price that makes the price points that we have the mix of styles.
We have a pretty broad range of customers that we look to serve and a precise mix is super important in delivering that and when we get out of balance it really affects our top-line. So, we have those issues in off-price. The other bucket I'd call out is, we did enter the year with a plan to improve our profitability in off-price.
And part of that plan was eliminating some unprofitable events. Specifically, we reduced the number of flash events that we've had on Outlook. Some of those were not profitable. We reduced, clear the racks event in the quarter and we did eliminate some of the very lowest price point merchandise we had on our off-price e-commerce business.
We did get the profitability improvement from those decisions. The effect on the top-line was greater than we had planned. And we look at that and we see opportunities to not blow up that strategy but to make some adjustments to it that we've been can and will help our top-line..
Thank you..
Thank you. Next is Alexandra Walvis with Goldman Sachs. Please proceed..
Hi, there. Thanks so much for taking my question. You outlined the drivers of the change to the guidance for this full year.
I wonder as we reflect on the last couple of quarters whether you're thinking any differently at this stage about some of the long-term guidance that you gave at Investor Day from last year or even the trajectory to move towards that?.
Hi, Alex. This is Anne. On the long-term profitability target, at this stage we have a lot of the year left to deliver, so that 70% year left to deliver. And we talked about the path that we gave in the Investor Day financial goals.
We're playing now a little bit different, so we could talk a little bit about the gross profit levers that we were pulling there. We're proceeding on those and we're getting the terms that we need. [Indiscernible] accelerating the expense savings principally on making structural change on that.
So, the good news is once we get the top-line back on course, the flow through should actually be greater than what we had signaled in the Investor Day. So right now, we just want to play out the rest of the year, get back on track with the initiatives we've talked about and then see where we land in the year before we update..
Great. Thank you..
Thank you. Next is Mark Altschwager with Robert W. Baird. Please proceed..
Great. Good afternoon. Thanks for taking my question. Just following up on the earlier comments about taking some steps to drive the profit improvement at Rack. I'm wondering on the slide where you show the generational investment detail. It looks like you've reduced your profit expectations for the Rack.com, Trunk Club, Canada bucket.
Could you just talk a little bit about that I mean presumably that's some of the sales reduction that you're seeing, but just any other clarity and how you're looking at kind of the profit contribution from that generational investment and sort of what the path should look like over the course of the next one to two years? Thank you..
Hi, Mark. Yes. I think you're right. We did take slightly down the top-line and the profit improvement pieces too. And it's really about [indiscernible] Trunk Club, the current business and it's just in line with the sales decline that we've seen in general for the quarter and we've given guidance for the year.
There's nothing else strikingly different with that. And once we get again we'll pull the levers and get back on track. We should see better clothes coming through on that..
Thank you..
Thank you. Next is Paul Trussell with Deutsche Bank. Please proceed..
Hi. Thank you for taking the question. I'm also referring to the slide deck, you give some assistance with timing of assumptions. And just wanted to inquire about some of the second half comments that you make, if you could just maybe walk us through how we should think about the impact of the NYC opening to revenues.
What are the drivers behind the second half merchandise margin expansion. And then, anything else just to be mindful of as it relates to second half versus first half? Thank you..
Yes. So based on high level commentary on it as you mentioned, we really did try to expand out the assumptions that we've been given -- that we're giving you as far as how the first half, second half of the quarter plays out. So, for detailed model question though I'd just refer you to Trina after the earnings call.
But just stepping back and looking at the high level story, so we would expect to see some gradual improvement that really more towards the back half of second half of the year on the top-line component to it. New York is a key piece of it as for the tower opening and entering that market with our local -- our local market strategy.
But really the pieces that we're seeing coming through in the EBIT side is really getting more benefit out of the extensive initiatives with SG&A and continuing to hold the strategies we have on our merch margin. Primarily with anniversary I talked about in my opening comment having a higher sell-through should help particularly in Q3.
And then, as you exit out of the year, we expect to see the flow through from that as well as the SG&A savings..
Thank you..
Thank you. Next is Matthew Boss with JPMorgan. Please proceed..
Thanks. At full-price, I guess as you dissect the softness that you're currently seeing in women's apparel and the beauty category. How are you thinking about the timing for improvement? Do you think the issue is differentiation of the merchandise or is it more value proposition? And like you talked about some more entry level price points.
And I guess just near-term what are the actions you're taking to stabilize these two businesses..
Yes. This is Pete. They are different. With beauty, we had some things that happened to us that they're relatively discrete I think of nature. We had some out of stock issues.
That was a result of just being in stock and really getting it from the vendor, our vendor partners there were some issues there that we think will mostly be behind us you're pretty quick. We also had a lot of price promotion issues in beauty and that caused some problems with it.
But I think it's -- beauty it's been consistently good performer for us over years. We kind of look at that track record and we expect that that will get back on track pretty quickly. With women's apparel, we have some more broad-based issues a lot of it has to do with the balance and price that Erik talked a little bit about.
I think in particular finding ways to appeal more to young customers kind of in the range of what we do there to women's apparel. I think we know we need to do there and the good news is that part of the business churns relatively quickly.
But I think in terms of really being able to make the changes we feel like we need to make that's going to take a few months.
So, I think on the whole women's apparel and beauty is a subset of all, but I think it's fair to say that more broadly we definitely have an opportunity to be better connected with customers in terms of the relevance that we have to offer and the relatively price points is probably the biggest lever there..
Thanks for the color..
Thank you. Next is Simeon Siegel with Nomura. Please proceed..
Thanks. Good afternoon guys. And could you just remind us what percent of your expense structure is fixed versus variable now? Just recognizing the deleverage from the lower sales I thought you had a pretty variable expense model. So, any thoughts or help there.
And then, just any way to quantify maybe on a full year basis what each point of comp pressure does to the annual margin? Thanks..
I don't think we've given the explicit details between fixed and variable, but what I can say is, in the full-price business in particular it's the variable models that are off-prices given the special structure for sales force going forward.
Having said that as far as the copies too, I think what you can see even if you want to -- for haven't guidance for the year is that we're actually shifting that a bit.
So, if you think through our midpoint which is down 1%, the flow through actually is a little bit better given the fact that we are holding the strategy on course margin as well as SG&A.
So, I think if you would do the reverse logistics on that you can see that, it is over time as we make these structural changes, we would need less of a top-line growth in Nordy Club flow through..
Okay. Thanks. Best of luck for the rest of the year..
Thanks..
Thank you. Next is Chuck Grom with Gordon Haskett. Please proceed..
Thanks. Good afternoon. I'm just trying to reconcile your comments about taking some time to fix some of the issues in the merchandise side of the issues here for you guys with your comp, the implied acceleration on the two-year stack.
So maybe just help us walk through, how it's going to improve both on the full line and then also on the Rack?.
So, I think probably just to frame up a little bit as far as the guidance we've given.
So, when you look at the weighting between first half and second half will not offset significantly based if you look at the top-line sales growth -- or top-line sales guidance that we've given between first and second half it's not all that awful you've seen historically.
The only change is the fact that you've got the New York market opening up which looks slightly higher for second half in the top line. So, when we look at the overall stack, what we're assuming is that yes, you might get back on track on this sort of side and the good news is our inventory position is very good place.
We've got a couple of pockets just looking through, but exiting out of the quarter allows us to be very agile, reactive as we start rebalancing and [indiscernible]. So, that's the great news on [indiscernible] is allowing us to mitigate some of the top-line issues..
Thank you. Next is Kimberly Greenberger with Morgan Stanley. Please proceed..
Great. Thank you so much. Anne you talked about making SG&A more efficient. I'm just wondering if the company has considered making more aggressive cost cuts across the organization? And if not, do you think there are areas that are opportunities or represent opportunities for that kind of initiative. Thank you..
Yes, Kimberly. So, when I talk about the savings that we're going after, we're actually ahead of our plans. And we'll be at the higher end of the 200 million we've planned that's better than what we had shared at the Investor Day last year. And let me put those in three broad buckets that we're going after.
First is productivity, end to end productivity primarily in technology and supply chain. So those are some very big structural pieces. It takes some time to work through those, but those are some big buckets that we're going after productivity perspective.
The second piece we've already implemented which are still operating model changes that I talked about in my opening comments and that was a piece that actually gets us back in line with what the customer wants, but also helps drive efficiency stores as well. And then I think of the smaller bucket, I would talk about is the discretionary side.
So, it's really not that that -- it's the smaller component of what we're looking at in the cost savings that we have. And so that's how I would frame it. Now what I would also say is that we're continuing to look for opportunities to drive more productivity in the business.
And so, we will continue to invest in doing the right things for the customer and we'll continue to invest in the business, but we're also going to look at how we can make sure that our consensus structure stays in line with whatever trends we see in our top-line..
Thank you. Next is Paul Lejuez with Citi. Please proceed with your question..
Thanks. It's a follow-up on the last question.
One other -- do you think there's anything that you might have cut back on from a SG&A perspective it might be negatively impacting the top-line either in the full price business or direct business? And then just separately curious about the reduction on the credit line if that is simply a reflection of lower sales expectations or if there's something going on in the credit portfolio that you could share with us? Thanks..
Hi, Paul. So, I'll start with the cuts component to it. And I don't know, Erik if you want to chime in as well, I will give some [indiscernible] on this current credit. So when we look at the SG&A component to it, I think what you'll see is, it's really driving more efficiency and we don't believe it is impacting the top-line.
And we talked about the drivers, the top-line was really about the exit from the executional opportunities we had with Nordy Club. Some of the digital marketing component as well as the assortment. We have gotten back into the marketing component which is baked into our SG&A line, if you're offsetting that.
And then, on the credit side we, have talked about this in the last call, if you recall that we are anniversarying a credit acquisition or customer acquisition from last year, we'll finish our anniversary in the second quarter.
And then, we look at the guidance for the year it's really exciting to what we are seeing with the sales trends and nothing [indiscernible] credit. I don't know if Erik….
I will add a little color on that. With loyalty and marketing, our missteps were not motivated by cutting expenses. We're actually invested in our loyalty program. We upped the points from two points for every dollar spent to three points. We added a number of experiences to the program, which are actually resonating very well with the customers.
But in having the executional issues around the notes, directly affected our digital marketing plan by investing in loyalty, we moved marketing dollars there and away from retention and activation in our digital marketing.
So, our missteps with the loyalty program exacerbated or issues in digital marketing and they're certainly connected and they are not driven by expense. Another thing I'd call out is in our stores both in Racks and in our full-line stores. We have executed some model changes in our stores.
Again, not driven mainly by expense but we've been on this journey for a while. Clearly, our model needs to change. Our business model of which was born in bricks and mortar stores and define what the role of stores are. We think we have real good clarity on that.
Our stores still that role of having great sales people who are taking care of one customer at a time and making some genuine human connection that that's in our DNA that's continue to be important. But increasingly stores play a fulfillment role.
Their locations where customers can pick up online orders and their locations that we fill online orders from. So, we have moved our labor model in our stores to reflect what customers want and need. And there are efficiency opportunities in there, but I wouldn't say that it's been a blunt force of getting our expense cuts.
I would say that that's been done with, oh boy, how is the customer's needs changing what are they looking for? How can we leverage the physical assets we have in stores and the people in our stores and the inventory in our stores to better serve them on their terms. And that's actually gone really well this quarter..
Thank you. Good luck..
Thank you. Next is Michael Binetti with Credit Suisse. Please proceed..
Hey, guys. Thanks for taking our question here. So, if I look at the -- I'm just looking a quick or tactical question on the lease accounting. I know there was some change in the accounting, but it looks like it was -- in the ROIC calculation you guys given in the press release significantly lower than last year.
I think you report just over 200 versus 250 last year. I think that would be one of the positive contributors to the gross margin in the quarter and it's just since it's down so much in that.
I want to see if you can maybe help us think through how much that contributed to gross in the quarter and is that kind of a level that we'll see going forward under the new accounting. And then I had a quick follow up..
Yes. From the lease accounting, we actually have disclosure in the press release and supplemental. Trina can walk you through that. What I would say broadly is that it really had no material impact at all to our financials and likely it was less than a tenth of a point at the time. So, I think Trina can walk you through that.
As far as the overall balance sheet and the income statement there were virtually no materials impact at all..
Okay. Thanks for that. So, I guess -- I just want to step back a minute and think a little bit bigger picture here. And you guys have given some good tactical thoughts on how your approach in merchandising and loyalty and everything in light of the recent sales volatility.
But if we look at full price, the dollar level of that business is in the same place it was in 2014. And guys have done a nice job of -- one of the premier dot.com businesses in the sector.
Obviously, it's well known that brick and mortar department stores have had traffic challenges, but how do you think bigger picture about what you think the full price business needs to become a bigger business that's back on track to higher revenue base.
If these current dynamics that we see in the marketplace continue to be headwinds going forward..
Hey, Michael. This is Erik. I will like to take that. Specifically, we would point to our local market strategy. Let me be clear that is our model for the future. We started in LA last year and it really started with engagement. How do we engage with customers by leveraging both our digital and physical assets.
And that included experimenting with new physical assets in the Nordstrom local service hubs. That engagement part across services and across channels and we know we've got a lot of data on that and we know the more we engage with customers across channels and services the more they spend. That's gone really, really well.
The second part of the local market strategy is leveraging the inventory that is close to our customers either in our stores or in our supply chain facilities. We're not as deep into that.
We've started being able to leverage the inventory -- start with our four core stores in Los Angeles and a good example would be [indiscernible] buy online, pickup at store.
Where we went from the available inventory for [indiscernible] being one specific store's inventory to connecting the four stores and be able to pick it up either at those four stores or one of the three Nordstrom Local service hubs we have. And we've talked about it before the outsized growth we're seeing in [indiscernible] across our company.
The growth in [indiscernible] in Los Angeles is about 2x that we're seeing elsewhere in the company. So here is a massive piece of engagement that customers love that we think we can do in a fairly unique way and really do it on customers terms that drives higher engagement drives bigger spend.
Ultimately our local market strategy success metric is gaining market share in these markets and we have seen that in Los Angeles. We're in the midst right now of expanding our local market services from those core four stores to all 16 full-line stores in Los Angeles. We are on pace to bring our learnings to New York when we open the Tower.
We have two Nordstrom Local service hubs planned on the island. And we're well positioned to execute that in New York. And then, our plan is next year to take that to our biggest markets across our portfolio So, that is our model.
It leads with service engagement across channels and services and it leads with leveraging inventory to get customers a greater selection to them faster and add better economics for us. And we think that's the future of our full-price business..
Thanks. That's helpful..
I think Michael, we will now take one more question..
Thank you. Our last question comes from Priya Ohri-Gupta with Barclays. Please proceed..
Great. Thank you so much for squeezing me in. In light of the revised guidance, it looks like you're still going to be outside of your targeted leverage range.
So, wondering if you could share with us any conversations you might have had with the rating agencies as to whether there might be any change in how they're looking at your current ratings or potentially the outlook that they have on those ratings. Thank you..
Yes. So, we remain very comfortable with our range and we expect to be in line with our expectations or historical level by the end of the year. And we've talked about this a lot, but we have a very consistent capital allocation approach. And so, we remain committed to be an investment grade company and we look at our balance sheet.
And so, as we think about the guiding principle around cap allocation that is a big piece of that..
Great. Thank you so much..
Thank you for joining today's call. A replay along with the slide presentation and prepared remarks will be available for one year on our Web site. Thank you for your interest in Nordstrom..
This concludes today's teleconference. You may disconnect your lines at this time and we thank you for your participation..