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Consumer Cyclical - Apparel - Retail - NYSE - US
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EARNINGS CALL TRANSCRIPT
EARNINGS CALL TRANSCRIPT 2018 - Q3
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Executives

Jim Lance - VP, Corporate Finance & IR Lauren Peters - EVP & CFO Dick Johnson - Chairman & CEO.

Analysts

Paul Trussell - Deutsche Bank Kate McShane - Citigroup Sam Poser - Susquehanna Financial Group Michael Binetti - Credit Suisse.

Operator

Good evening, ladies and gentlemen, and welcome to Foot Locker's Third Quarter 2018 Financial Results Conference Call. At this time, all participants are in a listen-only mode. Later, we will conduct a question-and-answer session.

This conference call may contain forward-looking statements that reflect management's current views of future events and financial performance.

Management undertakes no obligation to update these forward-looking statements which are based on many assumptions and factors, including the effects of currency fluctuations, customer performances, economic and market conditions worldwide, and other risks and uncertainties described more fully in the company's press releases and in reports filed with the SEC, including the most recently filed Form 10-K or Form 10-Q.

Any changes in such assumptions or factors could produce significantly different results, and actual results may differ materially from those contained in the forward-looking statements. Please note, that this conference is being recorded. I will now turn the call over to Jim Lance, Vice President, Corporate Finance and Investor Relations. Mr.

Lance, you may begin..

Jim Lance

Thank you, Vincent. Welcome everyone to Foot Locker, Inc.'s third quarter earnings conference call. As reported in today's press release, the company reported net income of $130 million in the third quarter compared to $102 million in the third quarter of last year.

On a GAAP basis, this year's net income was $1.14 per share compared to $0.81 per share in the third quarter of 2017.

Included in these results is an incremental pretax charge of $2 million related to the pension litigation matter we have previously disclosed, offset by $23 million of tax benefits from adjustments to the effects of several provisions of last year's U.S. Tax Reform Bill as detailed in today's press release.

Included in last year's earnings per share is a $13 million pretax charge due to reducing and reorganizing our divisional and corporate staff. Excluding these items on an non-GAAP basis, third quarter earnings were $0.95 per share, a 9% increase versus last year's $0.87 per share.

Unless otherwise noted, the figures and rates mentioned during our call today will be based on non-GAAP results. A reconciliation of GAAP to non-GAAP results is included in today's press release.

We will begin our prepared remarks with Lauren Peters, Foot Locker's Executive Vice President and Chief Financial Officer, who will provide details on our third quarter financial results along with our financial outlook for the fourth quarter.

Dick Johnson, Chairman and Chief Executive Officer, who will provide an update on our ongoing initiatives and provide some highlights from our third quarter performance. So with that, we have a lot to cover. So let's get started.

Lauren?.

Lauren Peters

comparable sales are now expected to be up low to mid-single digits which is a slight increase over the prior low single-digit guidance. Gross margin is expected to improve by 100 to 130 basis points compared to a 13-week quarter last year.

Spain fueled by expanding merchandise margins and leveraging occupancy and buyers compensation expenses, compared to last year's reported 14-week Q4, this equates to 40 to 70 basis point improvement. SG&A on a 13-week comparative basis is likely to increase by 100 to 120 basis points as a rate of sale.

The equivalent of 14-week comparison is an increase of 110 to 130 basis points. For Q4, the expected impact from bonus accruals is 40 basis points, both on a 13-week and a 14-week basis. Bear in mind, the 53rd week shift will once again be a headwind for both, gross margin and SG&A, with $20 million shifting out of the fourth quarter.

In total, this results in a solid double-digit EPS gain for the fourth quarter. Finally, we have seen our momentum building as we move through the year, including a slight gain in our year-to-date comparable sales.

When you add our expectations for the fourth quarter to our year-to-date results, we remain on-track to achieve the annual top and bottom line guidance we gave you for 2018, including a low-single digit comparable sales increase and a double-digit EPS gain. With that, I'll now turn the call over to Dick..

Dick Johnson

Thank you, Lauren, and good evening, everyone. At the beginning of 2018, we laid out our expectations for sequential improvement through each quarter of the year, with comparable sales turning positive in Q2 and then accelerating in Q3 and Q4.

I'm pleased that our team's strong efforts led to a third quarter performance in line with these expectations, and we believe position the company to deliver even stronger results in Q4.

This positive momentum reflects the strategies we are pursuing to drive our top line and our continuing focus on increasing productivity and maintaining the strength of our bottom line. It all starts with our journey to inspire and empower youth culture.

Yes, we had improved breadth and depth with some of the top trending footwear and apparel assortments. But beyond that, our strategic partnerships with the best brands in the world and our commitment to bringing incredible experiences to consumers, in-store, digital and even virtual are what differentiates us.

Let me tell you about a few of the things we are doing; starting with the steps we are taking to share the excitement and energy of sneaker culture with our consumers.

At the heart of these efforts is the array of brands that we sell, the diversity of consumers that we reach, and the locally relevant experiences that we create through all of our different properties and channels. The access to these great products and brands stems from the strategic relationships we have built with our vendor partners.

First, the close collaboration with Nike allows us to deliver incredible and distinct products, services and experiences that are relevant to the consumers we serve. Recent examples include the Discover Your Air campaign, which is our new exclusive platform to showcase the best expression of the Max Air franchises.

In the third quarter, this included the Origins and Frequency Packs, which were some of the periods best-sellers along with other 90s inspired packs that we released with great social media content and local activations.

But that's not all, this holiday season is the 20th Anniversary of our exclusive Tuned Air franchise, which we are celebrating around the globe with a number of exciting iterations. This includes some past OG versions as well as some exciting new silhouettes that have never been seen before.

Another collaboration is our in-store Nike Pro Athletes program.

These Foot Locker associates who have been trained by Nike to be deeply knowledgeable and passionate about the Nike brand and premium products allow for an even more immersive customer connection and drive elevated experiences at Foot Locker, and they are delivering measurable results with incremental sales gains at stores where this program has been rolled out.

Our consumers are looking for occasions that bring excitement and connectivity to those things they are passionate about. So, I'd like to tell you about two examples where we are working closely with Nike to deliver on this journey. These innovative experiences rolled out in L.A.

leveraging the heat around the Lakers home opener and the brand's first game in the purple and gold. First, the House of Hoops Courtside experience is a mobile pop-up shop that will be used around the country during key basketball moments.

It provides our basketball obsessed athletes and fans access to exclusive footwear launches from Nike, Jordan and Converse. This experience included a unique maker's customization space where consumers could deconstruct certain products with the Nike designer and then alter them right on the spot.

The initial launch of the Courtside concept outside the Staples Centers generated great energy and we believe it presents an opportunity to reshape the excitement around basketball. The second example is our new Jumpman store in Los Angeles, a co-investment with our partners at brand Jordan.

The store, which is located at a historic 1920s theater has over 25,000 square feet of retail and consumer activation spaces.

It includes shopping space for curated Jordan collections, a footwear and apparel customization bar, a state-of-the-art training lab and performance center where consumers can get personal training sessions and a full size outdoor basketball court on the roof with seating for 150 spectators.

This is something we have already leveraged with key local community events such as a slam dunk contest by local high school players. Our strategic partnership with Adidas also includes distinct concepts that are relevant to our consumers and that help us connect with them on a personal an experiential basis.

The printed series featuring different cities printed on NMDs was the first time that boost had ever been printed on. [Indiscernible] concept brought back some of the most sought-after executions of Ultra Boost. The Never Made collection reimagined versions of past icons from Adidas with new innovative toolings and unexpected combinations.

All of these concepts continue into Q4 in 2019. And that's only the beginning. So many brands are changing sneaker culture and our strategic relationship with a diversity of brands positions us to tell their stories. For example, in exclusive concept created with ASICS called East meets West celebrates the brand's Japanese and US routes.

That was launched with the welcome to the Dojo pack, which was brought to life through a spoke anime inspired digital series starring Fashion Savant, Luka Sabbat and musicians Nokia and YFN Lucci.

In another exclusive concept, Reebok teamed up with Foot Locker for its Alter the Icons campaign, which celebrates its history with new looks and unique twist to its icons.

We are also leveraging our global market reach and our strong collaborative relationships with other trend right brands such as Champion, Vans and Fila to make their products newly accessible to people connected to us across our diverse markets and channels.

Beyond these partnerships, we are hard at work making transformational strides on our digital and mobile platforms to bring better experiences to our global customer base. First, we completed the upgrade efforts of our North America store banners and to our new more responsive digital platform.

This investment builds the foundation for an improved consumer experience with better storytelling, greater functionality and improved bandwidth for those key high-volume launches. We are also in the process of updating our mobile apps.

Our Kids Foot Locker app was the initial launch, we have now released updates of the reimagined mobile apps for Foot Action and Foot Locker. Similar to the new websites, these new apps create a more seamless experience for our consumers, provide improved product presentation and other new and exciting features.

We have also launched our first augmented reality initiative called The Hunt. This is a new feature within the Foot Locker app that uses augmented reality to create more engaging an interactive shopping experiences.

The Hunt let's fans use their Foot Locker app to reveal geo targeted clues throughout the city that unlock the opportunity to buy coveted limited-edition sneakers. The Hunt gave our LA customers a chance to be one of the first to buy a pair of the new LeBron 16 game shoe, the one he wore during this first game as a Laker.

Now turning to our investments in the store fleet. We remain committed to bringing sneaker culture to people all over the globe, both through our international expansion and investments in our local communities across North America, Europe and our Pacific regions.

In Asia, we study the market, listen to the consumer and learn that in each of the countries we are entering, there is a strong and vibrant sneaker culture with a passion for athletic footwear and apparel.

We took these insights to build a multi-branded experience that we believe will lift the market not only for us, but our brand partners too and drive a high level of customer engagement. During the quarter, we opened three stores in Singapore and our first Power Store in Hong Kong, the first truly premium multi-brand destination in the market.

In addition to offering an impressive selection of premium sneakers and apparel from our global brand partners, this concept brings enhanced customer experiences to the region.

This includes an experience zone currently featuring Xbox gaming stations, haircuts and styling by Black Rose barbershop, a House of Hoops concept shop and a mural painted by the Queen of Hong Kong street art scene Bao Ho. In addition, we opened our first store in Kuala Lumpur, Malaysia in early November.

Beyond our physical stores, we also launched our digital channels in Singapore and Hong Kong in early November and made an initial digital entry into Mainland China with the limited offering through team. We are excited about the growth opportunities in each of these markets and channels.

However, we are in the early days and have much to learn about what it will take to deliver long-term success across the geography. This is a marathon, and as always, we will be thoughtful about how we proceed and the investment dollars we spend as we move forward.

Turning to the U.S., we are on-track to open our first Power Store along Detroit's historic 8 Mile Road later this quarter. The store will have many of the same innovative concepts we have added to our London, Liverpool and Hong Kong Power Stores such as activation spaces, gaming zones and other customer experience concepts.

Similar to our other Power Store openings, this effort leverages our customer connected framework to create even deeper connections with the local communities that drive youth culture while also maximizing store productivity. Before we move on to the Q&A. I'm going to hit on a few of our third quarter highlights.

I'm encouraged by the overall improvement across our businesses and geographies. Across North America, Foot Locker, Champs and Eastbay delivered solid results during the quarter. Within women's, we had strong performances across most of our banners, where improved footwear and apparel assortments are resonating with our consumers.

Moving to Europe, we saw sequential improvement at our Foot Locker Europe banner driven by strong results across women's and kids' footwear and appeal. We also saw an improving men's business.

Looking at the fourth quarter, we believe the strong product trends will continue into holiday and beyond, including the exciting product offerings available during this year's addition of the Week of Greatness along with further improvement in the breadth and depth of the on-trim premium styles from our global vendor partners, the progress in our business is also being powered by the cool and unique products that are coming to life to the many collaborations that I have described.

In summary, the third quarter was a good one for us. We believe this positive performance should [indiscernible] fourth quarter as well. But we are not resting, we're excited about the long-term growth opportunities we are developing to drive a further emotional connection with our consumers.

As I discussed, these include having the most sought-after assortments, partnering with the best brands in the world to deliver innovative products and storytelling and bringing incredible experiences to consumers through our improving digital capabilities and progress on making our stores even more unique and exciting destinations.

With that, I want to thank all of our associates for their hard work and dedication. We are on a journey to inspire and empower youth culture and that would not be possible without all of our associates' passion for creating memorable customer experiences.

I also want to thank all of you and wish you and your families a Happy Thanksgiving and happy shopping. Operator, you can now open up the call for questions..

Operator

[Operator Instructions] Your first question comes from the line of Tom [ph] from Wells Fargo..

Unidentified Analyst

I guess I'd like to talk about Europe for a bit. Your North America business was pretty good, but Europe, I was surprised to see how much it improved versus the trend we've seen the last couple of quarters.

And there's been a lot out there about broader apparel and footwear trends in Europe being a little bit soft and some of the big European based sneaker brands has had some cautious commentary about the market in Europe.

So, if you could just give us a little bit of color about the drivers of the European business, and how you were able to see some improvement in Q3, whereas a lot of other European based apparel and footwear businesses are sort of struggling a little bit? Thanks..

Dick Johnson

So really, it's the same story that we've talked about, we saw the turn happening, we expected it to be in the back half, we've been a little bit out of sync with our inventory, the team over in Europe has done a good job of flipping their inventory and getting in the right styles that are driving right now, they were on things like they Fila Disruptor early, their improvement in the Nike Max Air business has been a real positive.

And it's not perfect, yet we still ran higher markdowns as Lauren mentioned, we ran higher markdowns in Europe than we'd like, but certainly saw some positives, women's and kids' were the strongest, we saw a nice apparel business. So a lot of things moving the right direction in our Foot Locker Europe banner..

Unidentified Analyst

And if I could just follow up with one more, there's been a lot of talk about the marketization of the Easy brand from Adidas and obviously they're starting to put more pairs into the marketplace. Can you just talk a little bit about that and if you see that as a potential driver of the business over the next 12 months or so? Thanks..

Dick Johnson

I think we've been clear all along that scarcity is what really drives our consumer. So, you have to control the throttle on scarcity and I think and the Adidas brand is doing that with the Easy product and certainly making it a bit more accessible is positive for the business.

We look at it and we've had the easy launch internationally a week ago and here in North America over the last weekend, and as we have peers, the customer's demand continues to increase.

So I think seeing -- finding that right model of scarcity with availability is the key and I think Adi is doing a really good job of sort of controlling that throttle, suddenly opening it up a little bit going into this holiday season..

Operator

Paul Trussell from Deutsche Bank is on the line with a question..

Paul Trussell

Just talk a little bit more about improvement in the breadth and depth of some of the key assortment, you know what really drove the improvement as the quarter went along and gives you the confidence to kind of up the guidance here for 4Q, you know I'm particularly interested in thoughts around apparel in basketball and any other kind of categories are standouts worth noting?.

Dick Johnson

I hit on a lot of the positives that we see continuing into Q4. You know, the Max Air platform from Nike, our singular platform to launch Your Air concept is important.

Obviously, the Origins Pack and Frequency Pack in Q3 were some of our best sellers, but Vapor Max, Max 270s and I'm probably most excited as a company about the 20th anniversary of Tuned Air, right, I mean, we've sold over the 20 years millions upon millions of pairs of Tuned Air.

And we're going to celebrate that appropriately around the globe and we've got passionate Tuned Air buyers in virtually every market that we do business in.

So those things are very positive, we've seen some secondary brands if you will, really important brands to us but smaller in total volume, Vans, K-Swiss, Fila, all those brands are starting to have some resonance with our consumer, we're also testing a lot of things on the apparel front, the Champion Apparel has been very positive, we've seen some improvement in our Graphic T business, the Fleece business is off to a great start, so there's just a lot of really green shoots heading into the fourth quarter and we see that pipeline continuing to flow from a breadth and depth of product across our geographies.

So that's the confidence to pick up a little bit on that comp line that Lauren mentioned..

Lauren Peters

We are partnering really well with our suppliers to bring unique product that our customers can find just anywhere and combining it with really powerful storytelling about why that product as special, so that delivers on some meaningful product and experiences to our customer..

Paul Trussell

And then Lauren, you mentioned fourth quarter guidance for double-digit earnings growth.

Just wanted to get some more details of clarification on that, is that 13, the 13 weeks, if you can just expound upon that? And then bigger picture, just where are we may be from an inning standpoint as we think about the investments taking place in digital capabilities, in store remodels, in marketing, just as we try to form some thoughts around SG&A growth and getting back to a point of leverage going forward?.

Lauren Peters

Paul, we try to be helpful with the Q4 guidance by giving you the elements on gross margin and SG&A on both 13-week and 14-week basis that should get to our guidance on the EPS double-digit 13-week basis. So, your questions around innings on investments in digital, I don't know how to frame it up in terms of innings.

We have a young customer, their digital-lean native, I know they practically born with a screen in their hands.

They just don't get more connected and we need to make sure that we're providing them an experience that delivers on their expectations and beats their expectations, quite frankly, so we can deliver things like -- that's pretty cool stuff and it resonates with our customer. So, the investments are being made, as we've described.

And in 2018, I would describe it as really two buckets, things that were foundational to get our websites and our mobile capabilities up to speed and allow us to really provide for the volumes that we see in the future, also allowing our developers to develop enhancements for when brand and ripple it across for all of the brands efficiently.

So that's another foundational stuff. But then also delivering on some capability enhancements and as you've gone out to our website and I hope you've gone onto the app, I hope you're experiencing some of that.

But I can't describe inning, because I think it's got to continue for as long as our customer is attached to a screen now seeing into that [ph], we got to keep going on that front..

Dick Johnson

And we have to make sure that we energize our stores as well. So, some of the Power Store things that we've done in Liverpool in London and Hong Kong, we're excited about the opening of the 8 Mile store.

We know that they have an impact on the communities where they're based, but they have a much greater reach than that because the consumer is so digitally connected. So, while the investments will ebb and flow, we're going to have to continue to invest to stay current with this consumer.

I mean, it's part of the opportunity that we face transforming a legacy business to stay relevant with this fast moving consumer..

Lauren Peters

But we remain focused on making sure that our investments deliver return. Just as we invest in the fleet when we invest in technology, we're looking for it to provide a return..

Operator

Kate McShane from Citi is on the line with a question..

Kate McShane

With regards to the Vans Fall [ph] category, in your prepared remarks, it sounds like it improved sequentially, is that driven still by all the styles that have been working like the Curry, or have you seen an improvement in more of the portfolio?.

Dick Johnson

Kate, we don't focus or fixate on specific categories. So we have -- while we have seen some sequential improvement, part of that is the heat that we're trying to add back.

When you talk about the work that the team did in LA around the opening of the Lakers season and in our Nomadic House of Hoops concept that was a huge success, driving people to find the opportunity to buy the Lebron XVI, there's just some heat starting to come back, and it's important that our consumer sees it is an exciting vibrant category and part of that's product related, but part of it is certainly experience related and we're trying to work with our partners to -- our brand partners to develop great product and great experiences for the consumers who have an interest in those basketball silhouettes..

Kate McShane

And if I could ask a second question on inventory, it sounds like overall inventories in very good shape being down year-over-year, but just wondering if you could update us on the composition of the inventory. If there are any areas that still need to be addressed.

I think you said the markdown levels in Europe are a little bit higher than you would have liked, how should we think about that going into Q4?.

Lauren Peters

We are very focused on our inventory discipline across the geographies, across the banners and we feel good about the freshness heading into the holiday season.

We see an improving situation in Europe, and you know, of course there are many of the markets that are regulated as to when they can be on promo the next period that they would be in would be at the very end of Q4, post-holiday. So we read and react, we feel good about where we are heading into the season..

Operator

Sam Poser from SFG is on the line with a question..

Sam Poser

Two questions; one, the loyalty program, you've now got your store is up digitally, where are we on the roll out of that and how is that all going to be integrated and when?.

Dick Johnson

We're continuing to develop the program, Sam and the anticipation is that we will test the program late Q4, more likely Q1 of 2019 in a couple of our smaller banners, as well as you know, in a country or two in Europe. And from there, we should be able to roll the program out.

We want to make sure that we've got all the bugs out in that it functions from a loyalty perspective and a reward perspective and it's less about loyalty than it is about membership and what we can bring our members from a unique point of view.

So, making good progress and never goes as fast as any of us would like, but the team is doing a lot of heavy lifting to make this thing work..

Sam Poser

And just a follow-up, on the CRM, I mean I assume you also have updated your CRM and all of that, is the all happening -- is this all part of the same thing?.

Dick Johnson

Our POS rollout has allowed us to do a little bit of an improvement in our CRM and to CRM program in terms of capturing names and putting them into a position in our data lake where we can communicate with them, but it's all sort of Interwoven into the membership program and obviously when we can deliver benefits to our members that's where we start to get the biggest bang for the buck of that investment..

Sam Poser

And then, you're closing a few more stores than I thought you were.

Can you give us any look into fiscal '19 for how you're thinking about store openings and closings?.

Dick Johnson

We've worked hard to try to build as much flexibility into the portfolio as possible and our real estate team and our store development team has done a great job of that.

So as we build our 2019 plans, we haven't given guidance and we'll certainly do that when we get into our fourth quarter call, but we've had a pretty consistent path, right? We look at under-productive stores, we look at malls that are at risk and we try to adjust appropriately based on the flexibility that we've built in.

So not a preview into the plan for 2019, but we'll clearly provide some in-depth guidance when we get to our Q4 call..

Sam Poser

Let me ask you in a more general sense, do you foresee closing as many stores that -- the net closings, do you foresee them being as many next year as this year or do you see that gap tightening between that?.

Dick Johnson

On the surface, I wouldn't expect it to be quite as big, but again we have malls that deteriorate far quicker than we expect, we have closures that are forced upon us, in some cases. So, I would expect it to tighten up a little bit in 2019, but again that's based on what we know today, November 20..

Operator

Camilo [ph] from Canaccord Genuity is on the line with a question..

Unidentified Analyst

It's great to see the progress you're making. I was hoping that you could give us an update on where you stand with respect to the product with cycling, the product headwinds that really manifested in 2017 to a great extent, the superstars [ph], Mr.

Jordan the Boost, all those platforms that flowed that you had to cycle this year, if you could just update us on where that cycling process is? And then my second question is on brand Jordan, and how did that perform during the quarter? And when do you expect that brand to return to growth?.

Dick Johnson

I would -- I'm not sure that I can give you a direct answer on the cycling, Camilo.

I think the fact that we were up comp positive, we saw footwear gains across the geographies, across the channels tells you that our team is doing a tremendous job with our brand partners cycling through inventory, right, and cycling through programs where some have slowed down, we've accelerated in other places.

And that's fundamentally the job of a merchant, right is to move through those things that slowdown, trying to cause as little damage as possible as you ramp up the things that you think the consumer will have a bigger appetite for and I think our team did a tremendous job setting up the back half as we talked about and finding some success in Q3.

You know, the Jordan folks, the team is really strong there, they understand the pull market, they understand the scarcity market and they've retrenched appropriately and we're starting to see success with sell-throughs, which tells me that we've got the right quantities in the marketplace today and that the consumers got their appetite and I expect that the Jordan brand team will work with our team to slowly ratchet up the availability, but continuing to run a pull market and run a scarcity model, it continues to have heat around that very important brand..

Unidentified Analyst

If I could follow up with -- on your first comment about the anniversarying effect and the jobs as a merchant now really starting to flow through and chasing that better selling product.

So it seems like the momentum that you're now seeing and also talking about in the fourth quarter with the stronger product view going into '19, suggest that the business is now on a pretty steady path that likely -- that is probably difficult to articulate that would change trends from what you're starting to see now given all of the headwinds that have manifested over the past four to six quarters.

Is that a fair characterization of how the positioning of the inventory sits today and what you're seeing coming down the pipeline from innovation perspective?.

Lauren Peters

I think it's fair to say that our customers still finding a lot of excitement in the category of sneakers and they are finding their cool there, they're finding the creativity there, that backdrop is strong..

Dick Johnson

And we have to continue to deliver against that appetite that the consumer has and we've guided to Q4 and we talked about some of the things that we expect to continue into '19, the consumer moves quickly as we well know..

Unidentified Analyst

And then just last one if I could sneak it in; your inventory has been incredibly well managed, I think you've now had declines in inventory for the past six quarters, do you feel that you're in a position to start growing inventory?.

Dick Johnson

We love to make our inventory more productive, right, I mean that's what the key is and the higher that we can get our churn number up, the appropriate level of churn, the more productive we can be.

And while we continue to believe that we're a growth story where part of that growth is attributed to productivity and productivity of that big asset, which is inventory is critical to our success.

So, as we've controlled inventory and I appreciate you calling it up, because again I think the team has done a tremendous job controlling it, we've also reduced store count. So those closures have an impact on the total inventory amount, we've tried to ratchet up our turns which is critical to our success.

So, we'll continue to balance the growth needs of the sales line, with the productivity that we need to see from the inventory to make sure -- make certain that we continue to deliver..

Operator

Jonathan Camp [ph] from Baird is on the line with a questions..

Unidentified Analyst

I just first wanted to follow up on the guidance for the fourth quarter on the same-store sales, understanding you raised the target there a little bit, but I guess I just wanted to understand, I know the last two months of the third quarter, you're running up mid-single digits.

So is there anything in the fourth quarter that would imply some of that was unsustainable or maybe just how you're thinking about the guidance of low to mid-single digits?.

Lauren Peters

We are contemplating the quarter as a whole and I'll reiterate our guidance, low-single digits to mid-single digits..

Unidentified Analyst

Is there any perspective you can share on kind of the -- some of the launches coming up, I know, there's some press around like the Jordan 11 and some of the buzz there, but any other perspective on what you're expecting for some of the major launches?.

Dick Johnson

Well, I get excited about launches, but I get more excited about the collaborations that we've got with our great vendor partners. We -- middle of this month, we launched a Timberland x Champion collaboration, which again important in this market, but we've got store takeovers and performances with artists in London and Milan later this month.

We've come together with Nike to present the Gold Room that was in New York, the last couple of days, really connected to the Nike Gold Pack.

So, the visitors to the Gold Room had access to the Air Max 97, the Air Mix Plus or Tuned Air, our Vapor Max Plus, some things that we're really excited that gallery which is portable will also be featured in locations in Toronto. So, again very cool things.

The partnership that we've got with Adidas, they're doing a takeover in Hollywood and Highland, the futures of [indiscernible] the scape sort of scenario. So again, great product, the consumers get to come in and have a great experience.

We've got a great 3:00 AM activation with Reebok that's going to take place in Paris again unique shoe designs that are all about that classic brand. Later this month, we've got a Puma Transformer collaboration with a takeover in London in Liverpool in our Power Stores.

So, the launches are important, the Retro 11 you talked about, certainly critical, the Easy launches that were mentioned earlier in the Q&A, all important, but the great work that our team is doing with all of our brand partners really is what gets me excited about the holiday period.

And I believe we'll get our consumers, our customers, excited about the holiday period..

Unidentified Analyst

And maybe just last one from me for Lauren, just given your discussion about some of the investments and expecting a payback on the actions you're taking, I'm wondering how soon you might be able to return to a scenario where the overall fixed cost leverage point and comps might be more in that low-single digit range going forward?.

Lauren Peters

As you call out by inference, the lever point is still mid-single digit, we do look for these investments to pay off, right? And we'll come back to it again. I think I've covered the digital fairly thoroughly.

But on the marketing side, it is an advantage to having greater technological capabilities because it allows you to be really more thoughtful about your marketing efforts and measure the return on it, both what you do digitally and the ability to connect the digital with driving traffic into the store.

You can measure that back to specific marketing events. So, I'm optimistic that as we get ever smarter about that, that we'll be at a place where that marketing, we could demonstrate the return on it very straightforward..

Dick Johnson

I just think to clarify one thing I've said that the gold room was portable, it was actually featured both in Toronto and New York at the same time, it's not movable, so sorry about the confusion there..

Unidentified Analyst

Understood. Well, thank you for clarifying that and best of luck..

Operator

Your last question comes from the line of Michael Binetti from Credit Suisse..

Michael Binetti

So, I was going to ask you about the -- as you look at Nike's stated strategy to shift large amounts of sales away from undifferentiated retailers in the US, they've talked about.

The question is kind of where those sales go? Have you -- do you have any examples in your business that you think are a clear reflection of Nike starting to put that strategy into play where you say you see what you think is a lift to your sales in a given market as that transformation starts with your biggest vendor?.

Dick Johnson

Look at the business that we've talked a lot about, you know the business that we've talked a lot about already, the Air Max platform successes that we're seeing, if you talk about the Frequency Pack and the Origins Pack that we launched in Q3, those units come to us through this great partnership that we've got, I don't specifically see that they're taking product x away from vendor y and giving it to us.

It's more about how we can create energy together in the marketplace both around product and experiences.

So, the Nike Pro Athletes that we talked about adding to our stores to our physical environments, your collaborating on things like the House of Hoops Courtside event that we did out in Los Angeles, those things are all indications to me that the strategy is strong partnerships with people that are willing to invest and differentiate the retail experience for the end consumer..

Michael Binetti

Let me ask you about -- you mentioned the Power Center stores.

I know you're testing some of these in smaller markets, so I am kind of curious how you're going to land, how you see this strategy landing in smaller markets, and you've talked about -- it sounds like you're building a nice pipeline of experiences that you're working on, but -- and it sounds like you've -- we talked in the quarter, you're testing some Power Centers that have two or three of the banner side by side with some shared space in the middle that can be used for community events.

Can you just speak to what the big ideas there? How -- you cited some big markets where you're testing that, but obviously the small markets are -- you've told us in the past say we have may have a store in a C or D mall, where the malls are just going away uncontrollable by you, but I think you make a good margin in those malls suggesting that those markets are still viable for you.

If you're -- if you have to shift your Power Center strategy, what's the big financial goal with those strategies and how close are you to thinking you have a prototype that can work in those markets?.

Dick Johnson

Well, you know how we operate, we do prototype and test things. So, we need to get it right in the big markets, we need to find things to work from activations and we'll continue to iterate that until we get what we feel is a model that works.

When you talk about C and D malls, it's not usually that we're willing to pivot out of the mall, many times those malls are just so at risk that we need to move out of the mall to service the consumer that continues to live near those malls.

So, some of those are smaller markets, some of them are suburban big markets, the malls have deteriorated as people have shifted where they live.

So our real estate team and our store portfolio management team does a great job of looking at each opportunity case by case, market by market, to make the right decision of whether we simply pivot into an off-mall location or we build a bigger entity that might have a couple of our banners side by side are connected, those are all one-offs.

I don't know that there is a formula that I can tell you that we'll follow in a market by market sort of roll out..

Lauren Peters

But we recognize that it is a strategic advantage to have this portfolio of brands and there's a lot of power and the collection of them to make a statement about being at the epicenter of sneaker culture and youth culture..

Operator

I would like to turn the call back to Mr. Lance for closing remarks..

Jim Lance

Thank you for joining us today. Please join us again for our next earnings call, which we anticipate will take place at 9.00 AM on Friday March 1. The call will follow the release of our fourth quarter results earlier that morning. Thanks again, and goodbye..

Operator

Thank you, ladies and gentlemen. This concludes today's conference call. Thank you for participating. You may now disconnect..

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