Lili Huang - IR Director David Xueling Li - CEO Eric He - CFO.
Alex Yao - JPMorgan Vivian Hao - Deutsche Bank Alicia Yap - Barclays Natalie Wu - CICC George Meng - Morgan Stanley Yu-Heng Fan - China Renaissance.
Good day, everyone, and welcome to YY’s Fourth Quarter 2014 Earnings Conference Call. At this time, all participants are in a listen-only mode. We will be facilitating a question-and-answer session towards the end of this conference call. At this point, I would like to turn the call to, Lili Huang, YY's Investor Relations Director.
Thank you, and please go ahead..
Thank you, operator. Welcome to YY's fourth quarter 2014 earnings conference call. With us today are Mr. David Xueling Li, CEO of YY; and our CFO, Mr. Eric He. Following management's prepared remarks, we'll conduct a Q&A session.
Before we begin, I refer you to the Safe Harbor statement in our earnings release, which also applies to our conference call today, as we will make forward-looking statements. At this time, I would like to turn the conference call to our CEO, Mr. David Li..
Thank you, Lili. Hi, everyone, and thanks for joining us today. We had another strong quarter, which helped at the end to a great year. We saw our community growing both size and engagement, and we are delighted that this had led to the continued growth of our business.
It has been quite remarkable that since our inception in 2005, we have been able to more than double our revenue every single year for nine straight years. And I am very proud of our company and this major achievement. Looking back at 2014, overall it was a great year for YY marked by numerous milestones.
There are now over 117 million monthly active users on YY's platform. We focused on serving the need of our users by improving existing products, such as our music and entertainment business, while also introducing new products, such as online dating and education.
As a result, we witnessed deeper user engagement and our online social community continues to get stronger. The music and entertainment business continues to be the main driver of our growth, accounting for almost 68% of our total revenues and growing by just over 100% year-over-year.
We also recognized that there is a global shift toward mobile entertainment, which is why we are constantly updating and improving our mobile YY platform. We are delighted to see our hard work pays off as the Mobile YY monthly active users increased by over 80% year-over-year to over 30 million.
Furthermore, sequential revenues for Mobile YY also doubled, while paying user for Mobile YY have increased by 81% quarter-over-quarter and almost 324% year-over-year, accounting for nearly 40% of music and entertainment paying users.
This strong growth clearly demonstrates the incredible potential and to the suitability of our platform in this mobile area. In addition, we continued to see exceptional returns from our online dating business, as revenue grew by 46% quarter-over-quarter.
We were also able to launch a mobile version of this business in January, which enabled our users to join and participate more easily and conventionally and has been performing quite well.
For those of you that have not experienced our online dating business, I want to point out that YY's online dating business is similar to the format of the popular Chinese TV dating show, Fei Cheng Wu Rao, or If You Are The One, and is not actually dating services.
By participating into active dating show, user can feel and sense a contribution and belonging with their peers. As the user base of our dating business continue to ramp up, we continue to have high hopes for online dating this year. We believe it has the potential to level [ph] music and entertainment in terms of growth.
I want to finish by saying that 2014 has been a year filled with lots of progress and change, and I am very proud of the way the company has embraced and filled this change. I would also like to thank the YY community, our colleagues and our investors for their continuous support and am excited moving forward to a strong 2014 and beyond.
With that, I will hand it over to Eric. Thank you, David. Good morning, everyone. Before I begin discussing our financial performance, I would like to first talk about our online game broadcasting business, which was re-branded HUYA in November, slightly more detail.
In the fourth quarter, online game broadcasting revenue grew to RMB53 million, up from only RMB21 million a year ago. This represents over 157% growth year-over-year, and continued to show strong interest by our Chinese audience for this new genre of video content.
As I mentioned last quarter, this is emerging market that has drawn additional capital inflow and competition. However, we will not sit by idle and give away our market leading position. We plan to fight this head-on as we try to grow and acquire more users.
This past quarter, we signed sponsorship deals with multiple top professional gaming teams and commentators and we will continue to elevate other similar opportunities throughout 2015. In addition, our bandwidth costs have grown as we provided better and quality streaming broadcast with higher resolution for our viewers.
With the planned budget of RMB700 million in costs and spending in business this year, we realized that the short-term impact will certainly affect our margins, but we believe our aggressive strategy will help us acquire more users and ensure our leading position in the coming years.
Even with additional investment in the game broadcasting business, and our new line of education business, we feel comfortable with current market expectations for 2015 full-year revenue and net income.
I also want to briefly mention that on October 30, 2014, the company entered into agreement to inject its free voice-over-IP Weihui, into Bigo Technology Limited in a related-party transaction.
Following two independent third-party valuation assessments from China Renaissance and American Appraisal [ph] and a capital injection from other Bigo's investors, including the company’s CEO, David Xueling Li. The company will retain 27.8% ownership stake in Bigo.
One last item I want to point out was that, so far this year, the company has repurchased approximately US$50 million worth of shares at average price of US$54.87. In addition, our Board of Directors approved a new share repurchase program.
The authorized amount will add additional US$100 million to our buyback program for period of the year effective immediately. Now, I will move on to our quarterly financial details.
Before I get started presenting our financial numbers, I would like to clarify that all the financial numbers we are presenting today are in RMB, renminbi amounts, and percentage changes are year-over-year comparison, unless otherwise noted. Net revenues for the fourth quarter 2014 increased by 91% to RMB1.17 billion.
This increase was primarily driven by an impressive doubling in IVAS revenues. IVAS revenues increased by 100% to RMB1.14 billion. The overall increase primarily reflected an increase in number of paying users, expanding paying ratios and increasing ARPU. Let's look at each of our IVAS business line more specifically.
Revenue from online music and entertainment increased by 101% to RMB676 million. This increase primarily reflected a 66% increase in the number of paying users to 1.5 million and a 21% increase in ARPU to RMB453 during the fourth quarter of 2014. Revenue from online games increased by 41% to RMB229 million.
This increase primarily reflected a 16% increase in the number of paying users to 504,000, and the increase in ARPU of 21% to RMB455. Also the number of online games increased to 210 as of December 31, 2014 from 126, a year ago. Revenue from others increased by 238% to RMB235 million.
This includes revenue from online dating, which increased by 46% quarter-over-quarter to RMB93 million. Revenue from online game broadcasting, which increased by 157% to RMB53 million, and revenue from membership program which increased by 33% to RMB59 million.
The revenue increase in membership program primarily reflected a 26% increase in the members to 1,051,000 as of December 31, 2014. Online advertising revenue was RMB30 million in the fourth quarter 2014, compared to RMB43 million in the corresponding period of 2013.
The decrease was primarily due to the ending of our contractual agreements with Nettie [ph]. Cost of revenues increased to RMB624 million. This was primarily attributable to an increase in revenue-sharing fee and content cost, which increased to RMB398 million this quarter from RMB165 million last year.
The increase included revenue-sharing fee and content costs to performers, channel-owners and content providers and was primarily due to higher level of user engagement and spending and increasing categories of emerging new business lines. In addition, bandwidth costs increased to RMB118 million, representing 10% of revenue.
As mentioned earlier, this was due to providing better quality broadcasting streams to our online game broadcasting users and utilizing higher resolution videos. Gross profit increased by 73% to RMB546 million. Gross margin was 47%, compared with 52% in the corresponding period of 2013.
The decrease in gross margin was mainly attributable to a change in our business mix to more user generated content business lines, which includes our music, entertainment and online dating business and increased bandwidth costs and sponsor fees related to online game broadcasting. Our non-GAAP operating income increased 66% to RMB364 million.
Non-GAAP operating margin decreased to 31% as compared to 36% in the corresponding period last year, primarily driven by a decrease in gross margin for the reasons listed above. GAAP net income attributable to YY increased 94% to RMB373 million from RMB192 million. GAAP net margin increased to 32% from 31% in the same quarter last year.
Non-GAAP net income attributable to YY increased by 89% to RMB411 million, while non-GAAP net margin stayed flat at 35% from the same period last year. Diluted net income per ADS increased to RMB6.15, or US$0.94, from RMB3.21 in the same quarter last year.
Non-GAAP diluted net income per ADS increased to RMB6.74 or US$1.04, from RMB3.63 in the corresponding period 2013. For the first quarter 2015, we currently expect our net revenue to be between RMB1.06 billion to RMB1.08 billion, representing year-over-year growth of approximately 59% to 62%. This concludes our prepared remarks for today.
Operator, we are now ready to take some questions..
Certainly. Thank you sir. Ladies and gentlemen, we will now begin the question-and-answer session. [Operator Instructions] Your first question comes from the line of Alex Yao from JPMorgan. Please ask the question..
Hi, good morning, everyone, and thank you for taking my question, and congrats on solid quarter. The first question is about the long-term outlook of game broadcasting business.
In the next three to five years, do you expect this business to become sizable as the music? And then a related question is, how do you see the synergy between game broadcasting and the rest of the business, and why are you so committed to this business? Thank you..
Okay. With regard to the game broadcasting business, I think it’s important on YY platform, we have seen that the game broadcasting business competition has increased over the course of last year, as you may know that, some increase in the sponsor fees.
We think this is a very temporary phenomenon, because of a lot of capital is being injected into this field. We believe over time, game broadcasting business will be normalized in terms of the cost and expenses.
However, in this year, the company has decided that we are going to invest roughly RMB700 million to beef up this business and to maintain our market leading position. In the future years, we think this is an important market, is integral part of YY platform.
We believe that our users like this kind of content and we decided that we are going to grow our user and acquire even more users on our platforms to satisfy our users’ needs..
Got it. And the second question is about mobile gaming. Can you guys give us update on the latest thoughts and strategy on mobile gaming? Thank you..
Yes. Alex, this is a great question. In fact, our online gaming revenues has very little percentage of mobile games contribution so far. I believe in 2015, we will actually introduce more mobile games as our mobile monthly active users, as David mentioned, continue to increase handsomely.
So we believe we are going to aggregate all of those mobile traffics and start to launch mobile games in 2015. I think that maybe towards the second half of 2015, we may be able to report better more noticeable or bigger numbers in terms of the mobile game revenue. So far, mobile game revenue contribution in our online game revenue is very small..
What is your mobile MAU including the Mobile YY and other affiliated mobile apps?.
We have a lot of mobile apps. As we mentioned, Mobile YY is a major one. Mobile YY MAU was 30 million in the fourth quarter. On a year-over-year basis, it was up 80%. On Q-over-Q basis, that Mobile YY MAU number was up 32%. And in fact our mobile revenue from music actually on a Q-over-Q basis was up 96%.
So I think those number has demonstrated that this suitability of YY content onto the mobile devices in this mobile era in the future..
Got it. Thank you very much..
Thank you. Your next question comes from the line of Vivian Hao from Deutsche Bank. Please ask the question..
Hi, David, Eric. Thank you for taking my question. I’ve got two questions here. First of all, can you provide us some more color on the first quarter guidance respectively for music and game segments? My second question is regarding your dating business.
So given the stellar debut last year, what is the outlook into FY15? And more specifically, do you anticipate this business model could potentially play out well on mobile? Thank you..
Okay. The first question is regarding the first quarter guidance. As we said it very clearly, our first quarter guidance is RMB1.06 billion to RMB1.08 billion. As all of you know that, first quarter is usually the weakest quarter for our business.
If you look back to last two years, you would see very similar pattern, meaning that, the first quarter is the lowest quarter and then it will start to grow into second quarter, third quarter and fourth quarter. I think this pattern will continue.
So the 2015 first quarter will be the weakest quarter, and the rest of the year will be higher and higher. I think as I mentioned that we are very comfortable with 2015’s top line and bottom line consensus at this moment.
Since typically for music and game, I think music and game business will be affected by the fact that in the first quarter of 2015, we have seen a very peculiar situation, that is, Valentine’s Day is very close to Chinese New Year. Valentine’s Day happens on February 14.
Chinese New Year actually started February 19 but usually people stop being on the net starting from 18, one day - the eve of the Chinese New Year. So with such close proximity of those two big days, because we all know during the Chinese New Year period, the traffic actually will die down.
So the first quarter’s revenue will be affected by this very particular situation. So I think that these two businesses will experience a little bit of the softness in the first quarter, but that actually has been taken into consideration in our first quarter guidance. That is RMB1.06 billion to RMB1.08 billion.
Second question regarding our dating question. I think that everybody is very happy and surprised positively by the strong performance of our dating business in 2014. That was the first year operation. For the entire year, dating business generated RMB193 million in revenue and that is unprecedented.
Even that first year of revenue for our music business in 2011, it was only RMB50 million. So as David mentioned, that we believe that we have a very high hope for the dating business. We think that the growth rate of our dating business will definitely mirror our music business.
I think we think in 2015, the dating business will perform very strong and very well.
Next question please?.
Certainly. Your next question comes from the line of Alicia Yap from Barclays. Please ask your question..
Hi, good morning, David and Eric. Congratulations on the strong quarter. I have couple of follow-up questions related to the guidance. First of all, just over 1Q guidance including the education revenue that you acquired.
And then related to education, how should we expect that revenue trends for this year to grow? And then second question is relating to your investment in the game broadcasting. So Eric, you mentioned that we are committed to spend RMB700 million in this game broadcasting business.
Can you give us a little bit breakdown, how much of that should be going into, let's say, the sponsorship and how much for the bandwidth and brand promotions? And since your revenue run rate for 2014 is only at about RMB153 million, so when do you think this game broadcasting business will breakeven? Thank you..
Okay. Regarding to the guidance, yes, our guidance RMB1.06 billion to RMB1.08 billion includes everything. Education is included, absolutely. I think this business seasonality is a little bit different from our ordinary business. Q1 is a lower season for the rest of the business.
I think Q1 also is low point for education, but education usually will peak in third quarter. I think because this is the beginning of the first year of our education with the inclusion of two new subsidiaries, so we will have to observe what kind of pattern that is.
But I think for this year, they are going to generate decent amount of revenue in a range of RMB150 million to RMB200 million for entire year. For game broadcasting business, yes, we are committed to spend RMB700 million into this market. That includes bandwidth. We actually have a budget for bandwidth of RMB260 million.
Sponsorship will be roughly RMB200 million, and our marketing will be somewhere around RMB100 million. And then I don’t want to go through line by line, but definitely this - the marketing campaign we guys spend our resources actually to defend our market leading position.
But we believe over long-term, the game broadcasting business will turn into profit, because as we mentioned, this sponsorship at this moment is temporary. It’s not going to last for long. So we think all this cost and expenses will come down to some point. So the business will go back to normal and the competition would decrease.
So we are willing to spend the resources and to win over the final victory. And that is our strategy and plan..
I see. So Eric, can I just follow-up for your full-year guidance that I think you mentioned that the current consensus estimate are well on track.
Is that also including you factoring the education revenue as well as the cost expectation for the education line as well, that you already factored in that you think is still on track for the consensus estimate?.
Yes. When we say that we’re going to spend RMB700 million, we plan to spend all this money, yes, we include everything. So after we have taken into the spending in game broadcasting business, which may actually cause some losses for us and our education business, we still feel that we are comfortable with the current market expectations..
I see. Great. Thank you. I’ll get back to the queue..
Thank you. Your next question comes from the line of Natalie Wu from CICC. Please ask your question..
Hi, good morning, management. Thank you for taking my question, and congratulations on a strong quarter. I have two questions. The first is, can you update us your latest total MAU numbers? Wondering if still 40% of them is coming from YY Music.
And can you give us some color on MAU of maybe online dating, game broadcasting or education? That’s my first question, and I will have a very quick following up..
Yes. So far for the fourth quarter 2014, our platform MAU is 117 million. That includes client MAU, web MAU and mobile MAU. As we mentioned, mobile MAUs is about 30 million, our client MAU is about 53 million, our web MAU is about 44 million, but you have to take out also the redundant one. So that is 117 million on our platform.
And out of this, it’s very difficult to pinpoint what’s the percentage on music MAU, but normally based on our database, it’s roughly 40% to 45% are being categorized as the new music users. And 50% is about, so-called, gamers. And then the rest is all the others.
So that percentage has been staying like that unchanged over the course of last couple of quarters..
Thank you, Eric. We noticed very great performance has been achieved on the mobile in the last quarter. Wondering is there any sales and marketing - I mean additional sales and marketing methods adopted to promote mobile usage in the last quarter? And as we know, Lei Jun is one of your Board of Directors and a large shareholder as well.
Will there be any possibility that YY will collaborate with Xiaomi in the future? Any color on this aspect would be appreciated..
Let me translate the questions to our CEO. I think I will ask our CEO to answer the questions..
Thank you..
Okay. David now understands the question and would like to answer the questions..
[Foreign Language - Chinese].
Okay, first of all, I think over the course of last two or three years, we have recognized that the whole internet trend is moving from PC to mobile and we have been trying to change our products, our technology into mobile platform.
As you all know that, PC and mobile has existence - has some existing differences in terms of technology between those two platforms. But I think we are successfully seeing that the transformation or the transition has bear some fruit starting in 2014 already..
[Foreign Language - Chinese].
As you all know that, YY has established its names on, so-called, synchronous or the real-time content, but if you really look into this genre, the real-time content or synchronous content is difficult to disseminate.
So in 2014, especially after the third quarter, we have actually incorporated some asynchronous contents, which is the recorded content. And this content has been edited into the micro features or small clips and those kind of clips are very easy to distributed and easy to disseminated.
So when we have that and then people start to realize, YY has so much and so many talented performers and content which is very interesting. So with that kind of understandings, we have acquired many users on our mobile platforms. And that’s the answer..
Okay. Thank you very much, David. And there is just one other question about the future potential collaboration with Xiaomi on the mobile end.
Is there any possibility on that?.
[Foreign Language - Chinese].
We actually have a lot of collaborations and corporations with Xiaomi, but we really talk about it, but I think we would like to dig out all this collaboration and cooperation in the future. Maybe in the future, we will actually reveal and announce more, but I think the collaboration and cooperation is underway.
It has been in that way for long time already..
Thank you very much. That’s very helpful..
Thank you..
Thank you. Your next question comes from the line of George Meng from Morgan Stanley. Please ask the question..
Hi, good morning, everyone. Thank you very much for taking my question. Congratulations on the very strong quarter. Two questions. The first one is related to your Mobile YY.
Can you give us more color on the - for example, the paying music users? You mentioned early about 40%, but how much revenue does that contribute to the overall music business? And also if you look at, like the incremental mobile paying users, how much of that is actually mobile exclusive and how much is actually already paying on PC, and do you see the aggregate spending, meaning PC plus mobile, is also increasing, or they are shifting some of their spending from PC to mobile because of your promotions? And then going forward, do you see this level of mobile engagement to sustain after your 4Q promotions? That’s my first question.
Thank you..
Okay, good. Well, let me answer your questions this way. Yes, our mobile paying user already accounts for roughly 40% of the entire paying user in the music business. And in terms of revenue itself, in the fourth quarter, the revenue from Mobile YY accounting for 14%, which was up by 9% and that’s a big jump.
I think in 2015, our goal is to somewhere around 30%, meaning that, 30% of the entire music revenue will come from mobile in 2015. That’s our goal. Okay? So we think that our mobile end has performed very, very strongly. In terms of mobile paying users, exclusive from mobile, are actually up - hold on, I’m looking at the metrics.
And Lili, can you answer that question, the exclusive mobile user numbers percentage?.
Sorry, George, the exclusive pure mobile paying users is around 290,000. So actually that number is increased by 125% in the last quarter..
Okay, got it. And then did you look at, for example, the paying users that paid both on PC and mobile.
If you look at their aggregate spending, do you see that also increase because you promote more mobile and they actually use more mobile?.
Yes. I think because that our music business, it’s pretty much transitioned from PC platform to mobile platform. As we have noticed that in 2015, the mobile revenue, as I said, our goal is to have 30% of the revenue generated from mobile platform.
But at this moment of time, ARPU for mobile user is smaller than the PC users, but that situation is improving. It’s increasing. So when we entirely change that user behavior or habits, we think that we are going to see another accelerated growth rates into 2016 and future years..
Got it. Very helpful. And my second question is related to your longer term strategy for the music and entertainment platform. I mean, you mentioned going to Bigo Mobile and that’s definitely the direction, but my question is more on the audience and also your content side.
So for example, on the audience side, do you see that you’re going to maybe spend more towards - to actually include more mainstream audience? Currently some of the audience are more like grassroots, of course you already have some very high paying users, but again some of those users are not really mainstream.
So are you going after those mainstream users in the longer run? And also on the content side, that will be similar. Do you see - you actually maybe do more of this more professional content.
I think that some of the hosts [ph] there, they are already doing some of this more professional operations, but did you see that as the overall trend going forward? And in the end, do you have an ambition to become influential media like some of this satellite TV station today? That’s my question. Thanks..
Well, I think all the things that you mentioned are the things that we are doing right now. Yes, we would like to reach even broader user base. Just like David says, that our mobile content including the asynchronous one, that becomes very easy to disseminate. So we will be able to acquire even more users.
And as you know that we have this 1931, which is example of professional trained content. And I think that we have seen more and more talent agents come to YY to establish their own channels. And we believe that the mass media is going to recognize more and more YY's content.
I think for this year, we have lot of plans on our independent platforms, not just doing the ordinary programs and marketing events, we will try other forms of performance, just like you said, it could be a competition, it could be real-time concerts and all those kind of things could happen.
So we will become a very diversified integral part of entertainment platform starting from this year and transform into future years..
Got it. So just follow-up on that.
If you have more professional - becoming more professional with your content, do you see your take rates on those content will decrease over time, because maybe those people are getting more bargaining power?.
No, I don’t think so, because as you know, that YY is very powerful platform. The popular content or the performer who can make big money on YY, they may not be able to make money into other platform. So YY actually is a fertile ground for them to make money. So we think that we have a very strong bargaining power on our YY platform.
I think the take rate is not going to be issue into the future, but we will still treat our performer very well and give them what they deserve and they can take. So that’s our philosophy moving forward.
I don’t know if David has anything to add?.
[Foreign Language - Chinese].
Okay. I think David wants to reiterate what I just mentioned. He said that the, so-called, traditional entertainer - more and more traditional entertainer, they feel the power of YY platform. They are willing to come to reside on YY platform and make their business even bigger.
We have seen at least seven or eight talent agents who actually come to YY and put their talents, put their stars and performers onto YY to establish channels and they are doing quite well and we will do our best to sponsor them, to help them, to make them successful. I think that is our future goal.
Another point is that, a lot of what we do and a lot of the people believe or just doubt that if YY is a performer, can become a superstar in the mainstream entertainment markets, that is something that we are trying to do. We try to strategize. And however, we think that is happening right now. That trend is happening.
So the YY celebrity or YY stars actually are on their way to become a superstar in a real world in the mass media. That’s unstoppable. That is happening right now. David actually raised example. There is a male performer on YY who actually use Canon Mark V Camera to make a movie by spending only RMB150,000.
That movie actually has a duration of 90 minutes and put on to one of the video platform and it’s called - the micro movie is called Lin Chen Brothers [ph]. And this macromedia on David’s last check was more than 1.6 million clicks. And every time when people click, look into that movie, they will be charged for RMB5.
For this kind of example, we are seeing the trend is unstoppable. It is happening right now..
[Foreign Language - Chinese].
Yes. I think first of all, we want to tell you that the music or entertainment field, YY has established very formidable strong ecosystems. Why do we say that? That is because that we have so many performers. They are actually performing very well, and they can make multimillion dollars or tens of millions of dollars a year.
So that kind of ecosystem is very strong. It’s difficult to break. I think feel party can break that kind of ecosystems. However if you look at the game broadcasting business, we are establishing that ecosystem. So that ecosystem is still unfinished. So that ecosystem is being jeopardized a little bit because of the competitions.
However, if you look at game broadcasting business, we have been very strong on PC client game broadcasting business and we are very strong on mobile and apps game broadcasting business. One little thing that we did not pay too much attention is the web-based game broadcasting services. That is an area we didn’t put too much emphasis.
So that was the place that we didn’t serve our users very well in 2014. That’s why you see some competitors or competition actually use that to come up. And we already realize that.
So this year we are going to fix that problem, because we are glad to see that there are so many users outside of the YY platform using web-based tools to watch game broadcasting services. And that’s something beyond our imagination.
Now we realize that’s a good market and we believe, with our technology, with our resources put in, we are going to recover that market. We are going to fix that problem. So I think that overall, on the PC client base game broadcasting users, we have never lost anything and our mobile-end actually is gaining the market share.
So in terms of the game broadcasting user base, we actually are gaining, but one area that we need to actually strengthen is on the web-end. So when we fix that problem, we believe our game broadcasting business will actually grow very strongly and it’s going to be a very normal and profitable business in the future..
Got it. That’s very helpful. Thank you very much, David and Eric..
Yes, thank you. And this will be last question please. Operator, take our last question now..
Certainly. Your next question comes from the line of Yu-Heng Fan from China Renaissance. Please ask your question..
So both, online dating and game broadcasting ramped up pretty quickly and become meaning revenue contributor.
This year with still very strong core music business and the fast growing online game and the dating business, I just wanted to find the verticals and content YY is experimenting right now and we could see the pretty meaningful result in the second half of this year. Any color would be appreciated. Thank you..
Yes. As you know that, YY is very innovative. Dating business is an example. In 2014, nobody expect that we will have such a big revenue from dating service. Yes, we are trying many other verticals.
We are trying many other types of services on YY platform, but at this point of time, I don’t think we want to discuss or reveal too much of what we’re experiencing. But all I can say is, as the year progress, you will see more and more service and revenue coming into the YY platform..
Thank you. My second question is just a follow-up on ecosystem for the online game broadcasting. You have provided a lot of colors on how YY wants to be covered on the forecasting side for the online gaming.
I wonder if YY wants to further strengthen the ecosystem for the online game broadcasting other than the broadcasting channel content bandwidth, what are the key elements that is required to build a stronger ecosystem for online game broadcasting, luckily you have [ph] the music business? Thank you..
Well, there are a lot of things. I think the ecosystem - to build ecosystems you need to have a lot of users. You need to have the commentator and professional game teams they can make money. I think that’s something we want to ensure.
So for this year, 2015, as I mentioned that we intend to spend lots of money to match with our competition, to give out sponsorship and ask the best professional team, the best commentator come back to YY. I think that is one area. The second area is that we are going to spend all of money onto marketing. In 2014, we have a lot of great teams.
We have lot of commentator, but nobody knows. Our user even don’t know. So I think that’s an area we are going to promote it in a smaller more intelligent way so that the market will know. And so all of those will help us to build a very strong ecosystem.
I think after 2015, the ecosystem built, we are going to see this business become more, become a profitable business..
Thanks very much. That’s very helpful..
Thank you..
Thank you..
Thank you. I would like to thank you for attending this conference call. This will conclude our conference call. Thank you..
Thank you, sir. Ladies and gentlemen, that does conclude our conference for today. Thank you for participating. You may all disconnect..