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Industrials - Specialty Business Services - NASDAQ - US
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EARNINGS CALL TRANSCRIPT
EARNINGS CALL TRANSCRIPT 2018 - Q1
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Executives

Mike Hansen - SVP of Finance and CFO Paul Adler - VP and Treasurer.

Analysts

Jay Hanna - RBC Capital Markets Manav Patnaik - Barclays Toni Kaplan - Morgan Stanley Shlomo Rosenbaum - Stifel Andrew Steinerman - JPMorgan Scott Schneeberger - Oppenheimer Dan Dolev - Nomura Securities David Stratton - Great Lakes Review Timothy Mulrooney - William Blair & Company John Healy - Northcoast Research.

Operator

Good day everyone, and welcome to the Cintas Quarterly Earnings Results Conference Call. Today's call is being recorded. At this time, I would like to turn the conference over to Mr. Mike Hansen, Senior Vice President of Finance and Chief Financial Officer. Please go ahead..

Mike Hansen

Good evening and thank you for joining us. With me is Paul Adler, Cintas' Vice President and Treasurer. We will discuss our first quarter results for fiscal 2018. After our commentary, we will be happy to answer any questions.

The Private Securities Litigation Reform Act of 1995 provides a Safe Harbor from civil litigation for forward-looking statements. This conference call contains forward-looking statements that reflect the Company's current views as to future events and financial performance.

These forward-looking statements are subject to risks and uncertainties, which could cause actual results to differ materially from those we may discuss. I refer you to the discussion on these points contained in our most recent filings with the SEC.

Before getting into our financial results, I want to take this opportunity to recognize our employees whom we call partners, impacted by the major hurricanes striking Texas, Florida, Puerto Rico, and surrounding areas. Many of our partners suffered significant losses in these natural disasters. Our thoughts and prayers go out to them.

In addition, we thank them for their dedication to the company as they continue to tend to the business and needs of our customers despite the impact to their personal lives. Finally, we are grateful to the many Cintas partners who have helped their fellow partners in need via donations of money, clothing, personnel care and time.

In true Cintas spirit you were ready and eager to help. We are pleased to report that revenue for the first quarter which ended August 31 was $1.611 billion, an increase of 27.2% over last year's first quarter. The organic growth rate, which adjusts for the impacts of acquisitions and foreign currency exchange rate fluctuations, was 8.3%.

New business wins, penetration of existing customers with more products and services, and customer retention remains strong. The organic growth rate for the Uniform Rental and Facility Services segment was 8.1% and the organic growth rate of the First Aid and Safety Services segment was 11.9%.

First quarter gross margin improved 40 basis points to 45.9% from 45.5% last year. This is our 16th consecutive quarter of year-over-year gross margin improvement.

We believe that this quarter's increasing gross margin over prior year is particularly noteworthy because it was realized despite the headwind of adding the G&K business at a considerably lower gross margin. The Cintas legacy gross margins continued to expand and the G&K gross margins will too as we realize the acquisition synergies.

Operating income for the first quarter of $249 million increased 22.1% from last year's first quarter. Fiscal '18 first quarter operating income was negatively impacted by $4 million of transaction and integration expenses related to the G&K Services acquisition compared to about $3 million of such expenses in the first quarter of last year.

Excluding G&K transaction and integration expenses, operating income increased 22.4% to a margin of 15.7% versus 16.3% last year. The 60 basis point decrease in the operating margin is due to an increase in selling and administrative expenses as a percent of revenue.

Intangible asset amortization expense increased about 75 basis points over last year's first quarter due to the G&K acquisition, another year-over-year impact is a 20 basis point increase in depreciation expense because of SAP.

Net income and earnings per diluted share or EPS from continuing operations for the first quarter of fiscal '18 were $161 million and $1.45, respectively. EPS was negatively impacted by transaction and integration expenses related to the G&K acquisition of $0.03 and $0.02 in the first quarter's of fiscal '18 and fiscal '17, respectively.

Excluding these expenses, EPS was $1.48 versus $1.26, a 17.5% increase. As a result of our first quarter results, we are increasing our annual guidance for fiscal 2018. We now expect revenue to be in the range of $6.325 billion to $6.400 billion and fiscal '18 EPS from continuing operations to be in the range of $5.30 to $5.38.

Our guidance excludes any future G&K transaction and integration expenses. The guidance does, however, include our preliminary estimates of the negative impact from the hurricanes.

Based on early -- our early assessment, we estimate fiscal '18 revenue to be reduced by approximately $10 million to $15 million and EPS to be reduced by about $0.05 to $0.08. These estimates are subject to change as more information becomes available. Again this EPS guidance does not include any future G&K transaction and integration expenses.

However, we do expect that these expenses will be incurred in the remainder of fiscal '18 as we continue to integrate the significant acquisition. We estimate that these expenses will range from $50 million to $65 million for the full fiscal year.

As our Chairman and CEO Scott Farmer was quoted in today's earnings press release, the integration of G&K continues to proceed as expected. We are pleased with our performance. We remain on track to meet the acquisitions financial and nonfinancial objectives. Our guidance includes the following assumptions related to the acquired G&K business.

Revenue to be in the range of $885 million to $905 million compared to a prior year amount run rate of about $965 million. Synergies of approximately $50 million to $55 million and an EPS contribution of $0.15 to $0.17. I will now turn the call over to Paul for additional details..

Paul Adler

$51 million in Uniform Rental and Facility Services, $7 million in First Aid and Safety, and $4 million in all other. We expect fiscal year 2018 CapEx to be in the range of $280 million to $320 million. As of August 31, total debt was $2.841 billion consisting of $307 million in short-term debt and $2.534 billion of long-term debt.

In the first quarter of fiscal 2018, $293 million of debt was repaid. At August 31, our leverage was 2.5x debt to EBITDA. We expect our leverage ratio to decrease to approximately 2.0x to 2.2x debt to EBITDA at May 31, 2018. That concludes our prepared remarks. We're happy to answer your question..

Operator

[Operator Instructions] And we will take our first question from Gary Bisbee with RBC Capital Markets. Please go ahead..

Jay Hanna

Hey, guys. This is actually Jay Hanna for Gary today..

Mike Hansen

Hi, Jay..

Jay Hanna

Just a quick question with regard to the G&K integration costs.

Should we expect these to fall at the low end of the range given the $4 million seen in this previous quarter, and could you give a little more color on what the cadence should be for the remainder of the year?.

Mike Hansen

I'm not ready to say that we should be at the low end of the range. I think we will be in that range. The smaller amount in the first quarter is just simply because there's still a lot of heavy lifting to do as it relates to the integration and I'll give you an example.

While we've made some really good progress on reducing the former corporate headquarters, we're not fully out of that headquarter building yet and we’re not able to impair that lease until we're fully out of it.

So that's an example of why we've made quite a bit of progress, there will likely be an impairment charge coming still and there we have a number of similar examples. So I would say we're still going to be somewhere in that range certainly given that that it was only about $4 million in the first quarter.

There it’s going to pick up and I would say that the back half of the year is going to see the bulk of that..

Jay Hanna

Okay. Thank you..

Operator

We will take our next question from Manav Patnaik with Barclays. Please go ahead..

Manav Patnaik

Yes. Hi. Good evening, guys.

If the amount -- the dis-synergy assumption for G&K revenues, it sounds like you lowered that assumption, is that correct and maybe why?.

Mike Hansen

Well, we change -- if you're talking about the revenue expectation for the year, we increased that slightly from a range previous of 870 to 900 to 885 to 905. So we did slightly increase the revenue expectation. And I would say for the first quarter we're pretty much right in line where we expected, may be slightly ahead.

The first quarter revenue was about $236 million, that was about a 3% decrease from the prior year for that block of business. As you know, we've talked a lot about that continuing to decrease through this year such that it will probably bottom out in the fourth quarter or the first quarter of fiscal '19.

And so, while we are seeing the revenue that we expected, we still believe that it's going to continue to decrease as we start to recover from the absence of new business, and that will -- that -- again that decreasing revenue will continue through this fiscal year as evidenced by the guidance that we are giving, 885 to 905..

Manav Patnaik

Got it. And then just -- maybe anecdotally like could you give us some stats in terms of the number of overlapping plant facilities and/or routes and stuff you guys have, and how many of those you’ve consolidated thus far etcetera.

Are those fair things to ask for?.

Mike Hansen

Well, let me talk a little bit about first quarter integration activities ….

Manav Patnaik

Okay..

Mike Hansen

… and that will give you some color. Our first quarter synergies were about $7 million. So that's 7 out of the 50 to 55. The activities that that happened in that first quarter and I’m not going to give you every single one, but generally speaking we converted the payroll system as we talked about on our last call.

We converted to the Cintas financial system. We have made progress on reducing the functions located at the former headquarters, and we have also converted or consolidated a few dozen branches into Cintas locations and one processing plant into Cintas locations.

So we have had some -- we've had a lot of activity, much of that coming towards the end of the first quarter where we will start to see the synergies from those in the last three quarters of the year..

Manav Patnaik

Okay, got it..

Mike Hansen

I'm not ready to give you any number on how many we expect to eventually consolidate, but maybe I will give you a little bit of color on the integration activities. It's -- this is a -- it's a fairly complex process for us and our partners are doing a great job of executing so far, but maybe I'll give you a couple of details of what goes on.

In one of these integration activities it's about a 16-week process, and maybe I'll touch on a couple areas starting with data. We need to -- for that locations information, we need to map every item and every product and service from a former product number in the legacy G&K system to the Cintas system.

We need to set up every single G&K legacy customer into the Cintas system, that means everywhere. Everywhere is garment sizes, the number and type of masks that they might have, all other items that they are getting serviced.

The pricing related to each customer wear map etcetera, any recent activity we need to bring over to know if we have new hires at a customer, if they are recent terminations or any other changes in the services. And then we got to run parallel on invoicing data and other data to make sure that it has been loaded properly.

So there is a lot of data work that needs to be done which -- with each and every one of these. Next area is inventory. For example, we need to take every garment that we had in from the G&K product line and map it or determine what we're going to do with that garment.

Are we going to replace it with the Cintas product or are we going to continue to source that G&K product, so we got to map all of those different products and services. We have to re-barcode every garment that's -- that is in service. So every garment that we have today has a barcode on it that indicates customer route number or wearer number.

And so the re-barcoding of that, I will just give you a couple of numbers. 170,000 customer locations for legacy G&K with an average of about 10 wearers with 11 shirts and 11 pants, that’s about 37.4 million garments that need to be re-barcoded. So it is quite the effort.

And again our team is doing a super job and there are other areas that I could go through as well, but I just want to give you a little bit of a sense of the amount of detail as well as the amount of work that’s included in each and every one of these consolidations. And I think we’ve been doing a great job at that.

And I'll finish with the 20 other things that we've spent quite a bit of time on in this first quarter is doing a lot of mapping and creating a bridge from the legacy G&K system to our SAP system.

And that is a big project and in fact we converted our first location to SAP yesterday and we're certainly excited to see that happen and as long as that continues to go well, we will be ready to add or convert more and more of those locations that are going to remain open. So we're off to a really good start.

We're right in line with where we expected our partners doing a super job of executing and we will provide more detailed quarter-to-quarter as we move forward..

Manav Patnaik

Great. That was lot of good detail. I will get back in the queue..

Operator

And we will take our next question from Toni Kaplan with Morgan Stanley..

Toni Kaplan

Hey, good afternoon..

Mike Hansen

Hi, Toni..

Toni Kaplan

Could you give a little bit more color on the drivers of the First Aid acceleration and also just the profitability drivers within that segment this quarter as well?.

Paul Adler

Yes, Toni. This is Paul. We talked previously about that organic growth rate bottoming out and that was kind of the math associated with that ZEE acquisition. ZEE being a third of the legacy business not growing and yet that legacy business was growing strongly, that kind of blended out that the bottom to about 3.3% organic growth rate.

And we expected it to climb out to historic levels, and we're very pleased that it has. 11.9 that's probably little bit higher than we typically run or its probably some easier comps benefiting us. But that's a business that we expect year in and year out to be growing high single-digits.

So, in terms of the drivers there's really no silver bullet, no one particular initiative. It's just the continued execution of the sales force and continuing to sell new programs, penetrating the existing accounts. Some of the ZEE customers as well that will be part of that effort. And it's a very scalable business or there is a lot of capacity.

So, as we continue to grow that top line, if we can grow it organically in a high single-digit rate, it is going to continue to push those margins forward. I mean, as I mentioned in the script, 170 basis points year-over-year that's outstanding. That is the benefits of those ZEE synergies kicking in, but at the same time growing a 11.9%.

There's a lot of incremental profit fall into the bottom line pushing those margins..

Mike Hansen

And Toni just one last comment. The -- we added quite a few sales people in the first quarter of last fiscal year to really help that business kick-start that growth as we’ve then completed the ZEE system conversions etcetera. And we're starting to see that.

We’ve seen that productivity improve and as we expected that that kind of that percent to sale is kind of coming back down to where it should be..

Toni Kaplan

Okay, great. And then, we saw an increase in gasoline prices at the end of August. Can you talk about if you’re expecting to see just a headwind from that as you go through the next couple of quarters? Thanks a lot..

Mike Hansen

Well, we saw it come up to about 2.1% of revenue in the first quarter and our expectations is that it will come up just a little bit as we move through the rest of the year..

Toni Kaplan

Thanks a lot..

Paul Adler

Yes, I will add to that, because we’ve been talking a lot about the impact of oil and gas in the top line, that being a headwind. And finally that impact has become negligible. So I think it was 30 basis points of a headwind last quarter in Q4, but in first quarter its zero.

And so going forward, it shouldn’t be something we're talking about in terms of impact on the top line. We will be talking about increased energy costs impact on the bottom line.

And I would add to that, we continue to watch the rig counts, but they kind of stabilize at times they are picking up, they’re still significantly below prior-year levels and from our standpoint where at oil prices at this level we're not starting to see growth accelerate again and pick up. It doesn't seem to be a tailwind.

We expect it to be pretty stable and just flattish from here on out..

Toni Kaplan

That’s great. Thank you..

Operator

And we will take our next question from Shlomo Rosenbaum with Stifel..

Shlomo Rosenbaum

Hi. Thank you very much for taking my questions. Hey, Mike and Paul, it seems like just in the guidance you -- the step up in guidance, it's very minimal amount is coming from less losses assumed from G&K, and I was wondering if you can just give us a little bit more detail on the things internally in the legacy Cintas that’s making the business.

You raised the guidance that much, right from the beginning of the year. Is it just -- maybe you could take some of the units and say, hey, this is having an outsized impact or we are going to see uniform rentals segment see 8% growth for several quarters in a row, or just give us a little bit more color on that..

Mike Hansen

Well, I think we got off to a really nice start and the execution is -- it has been very good. And so certainly it -- you can tell from the guidance increase that it exceeded our expectations by a bit. And Shlomo, I -- there is not really any one particular reason other than I think the economy is stable and conducive for us.

It hasn't seen -- haven't seen much of a change and our execution remains pretty good. I think as Paul mentioned, the last two quarters we've seen a bit of an ease of the year-over-year oil and gas impact.

And as we move forward from here, you can probably see from our guidance that we don't necessarily expect the 8% to continue, but we still expect some pretty healthy organic growth as we move forward. Part of that reasoning is that that oil and gas year-over-year, let's call it easier comps, go away as we go into the back part of the year.

And the other thing is we talked a little bit about the hurricane impact, and while it could've been a lot worse, it's still going to be about an impact of a headwind of about 30 basis points for the remaining nine months of the year.

So when we think about where we are today, yes, we did get off to a pretty good start, a little bit better than we expected. The oil and gas year-over-year comp was a little bit easier as we move into the final three, a little bit tougher oil and gas comps as well as the hurricane impact..

Shlomo Rosenbaum

Okay, great. Thank you..

Operator

And we will take our next question from Andrew Steinerman with JPMorgan..

Andrew Steinerman

Hi. I did hear you mentioned something on M&A amortization in terms of a number I think, but you just went too fast for me in the prepared remarks.

Could you just tell us what the G&K M&A amortization is in the first quarter and what it is in the guide for fiscal year 2018?.

Mike Hansen

It is -- to the total company its about 75 basis points, to the rental segment it's 95 basis points. There -- Andrew, there is some part of that that is Canadian that could be affected by the exchange rate, but generally speaking, we expect that to be consistent for the remaining three quarters of this year..

Andrew Steinerman

So those were the numbers for first quarter? In basis points you expect similar basis points for the rest of the year, right?.

Mike Hansen

Well, let me restate that, Andrew. I expect roughly a similar dollar amount for each of the three quarters.

We do have one less workday in the second quarter and two less in the third quarter compared to the first, so the dollar amount I don't expect to change at all, but the percent of sale may tweak a little bit because of same dollar amount lower workday sales. For the full-year, it's roughly $50 million..

Andrew Steinerman

Okay. Thank you..

Operator

We will take our next question from Scott Schneeberger with Oppenheimer..

Scott Schneeberger

Thanks. Good afternoon.

With regard to the hurricane, could you speak a little bit to the cadence through the year? Is that all going to be impacted in the fiscal second quarter or would you expect more of a steady through the end of the year? And just a little discussion, too as a follow on, is it all handled through insurance, just the way it works on the cost side.

Thanks..

Mike Hansen

Yes, we expect about half of that impact revenue wise to be in the second quarter, and then the remaining half to be in the third and the fourth. So there are some customers that were out of service for some period, short period of time. We've been able to pick it back up. There are others that that we don't expect to come back at all unfortunately.

So heavy in the second quarter, the remaining half in the third and the fourth. We were fortunate that we did not have much in the way of property damage at all and I don't expect that we will have much in the way of a business interruption insurance claim, but we may have a claim relative to our inability to see customers.

But we're still going through all of those details..

Scott Schneeberger

Okay. Thanks for that. And then, just shifting gears a little bit, could you provide an update with regard to SAP progression? Just thoughts on how that’s going and anything financial on cadence that’s worth calling out? Thanks..

Mike Hansen

Well, the SAP is going very well. We're very pleased with it. We talked a lot over the course of the last particularly six months that injecting G&K into this SAP rollout mix is going to be something that we will be taking a heavy look at and figuring out how we want to do that.

And so we spent a lot of time this summer creating that bridge as I mentioned before from the legacy G&K system to our SAP system, and that's been an important step for us to be able to move forward. So we have not converted quite as many Cintas legacy locations this summer as we originally planned because we want to be able to get G&K going.

The G&K legacy locations going and be able to do waves of both as we move forward. And we feel really good about the ability to do that, but as I've mentioned previously, we do expect that that rollout will go into our fiscal '20 year..

Scott Schneeberger

Great. Thanks for that and good job..

Mike Hansen

Thank you..

Operator

We will take our next question from Hamzah Mazari with Macquarie. Please go ahead..

Unidentified Analyst

Hi, guys. This is Mario filling in for Hamzah.

Just wanted to see if you can give us a sense of whether a slowdown in the employment trends can be offset by greater cross-selling or how much of a fact are employment trends today to your business since its much more diversified versus your historical model? Said another way, can you sustain mid to high single-digit growth in a slowing employment backdrop?.

Mike Hansen

Well, we think -- Mario, in the last seven years or so we've grown several multiples above employment growth in GDP. And the reason is because we've been able to have a very good and healthy new business effort where two thirds of our new business comes from what we call no programmers.

In other words, those businesses that don't have uniform rental programs. And so in other words, we're able to get new businesses into our products and services even if they are not additive to employment. And that's been an important factor for us over the last seven years coming out of the great recession.

In addition to that new business effort we've been able to penetrate existing customers as we have continued to come up with innovative products and services and so that has been an important aspect.

So as we look ahead, we do believe that we can continue to grow even with lessening employment because we've -- that's what we've done for the last seven years or so. Now, Mario, look the more jobs that get added the better. We were certainly all for it and that that will only have a positive impact on us.

But if we see employment trends pullback just a little bit, we have been in that environment during the last seven years and we've been able to grow nicely. So we are -- we like where we are, we like our product line in our services. They can add value to almost every business in the U.S.

We like our execution and our ability to reach those business opportunities, and so we're optimistic..

Unidentified Analyst

Perfect. And just a quick follow-up.

How big do you think the First Aid and Fire Protection to be over the long-term and where are we in terms of extracting the ZEE medical synergies?.

Mike Hansen

Well, as far as what that addressable market is, we haven't really talked about that publicly. And don't -- quite honestly, don't spend a lot of time.

We just -- our goal is to reach more and more new business customers and with a million customers in total and 16 million businesses in the U.S and Canada, we think there's a lot of opportunity to continue to provide value.

We look at that First Aid and Safety business, it's a great business because it's -- we sell it under the umbrellas of safety, compliance, and those are two important umbrellas and add a lot of breadth to the offerings that we have and we’ve been able to broaden our product offering. So things like training are big opportunities for us.

Continued sales of AEDs, continued sales of safety protection equipment, real nice opportunity. So we think we’ve got a lot of runway there. As it relates to the ZEE synergies, we think we're getting them and I think the gross margin is a great sign of that. We are a third larger than we were pre-ZEE.

Our gross margin has exceeded where we were prior to ZEE. And we think that as we continue to grow that SG&A we will likely come down some more to get that overall profit level back into the mid-teen. So we are really excited about that business and the breadth of customers that can add value to..

Unidentified Analyst

Thank you so much. I appreciate the time..

Operator

And we will take our next question from Dan Dolev with Nomura Securities. Please go ahead..

Dan Dolev

Hey, thank you. Great job. Paul, you said GM grew nicely ex G&K. Can you quantify it in the first quarter? I may have missed it, sorry..

Paul Adler

Dan, we haven't quantified it just because of the fact that as we’ve said, we're making some of these integrations now. We’ve had few dozen occurrence, so you're getting the blend of the two businesses. We just know that given that we're so early in the integration and a lot of work to do that -- that we feel comfortable that there is good expansion.

But to put a figure on it is not something we're really able to do definitively at this point and going forward..

Dan Dolev

Got it.

And if I remember, did you say $0.15 to $0.17 from G&K?.

Paul Adler

Yes, for the fiscal [multiple speakers]..

Dan Dolev

So it’s the same number as in the prior quarter, even though you’re raising the revenues, it’s just being conservative, I mean, is that what we should understand?.

Paul Adler

We do think that the contribution is fairly flat for the year. And so, yes, to answer your question, yes, it is a fairly flat contribution. And the reason is as we’ve talked about that revenue, we expect that revenue to continue to come down as we kind of get through the disruption of the new business effort.

And as we see that revenue come down, we're going to have some decremental margin because of that. However, as we move through the year, we're going to create more synergies that will offset that -- more than offset that. But that the combination of that is a fairly flat contribution for the year.

As we mentioned, in fiscal '19 we won't -- we do expect that that revenue will start to come back, the sales effort with that block of reps will come back, and so then as the incremental margin start to come as well as then the synergies we will see some nice benefit..

Dan Dolev

And just squeezing in a question on this one, when you say bottom in F 1Q '19, is that a dollar bottom or year-over-year decline in rate that you are referring to on G&K?.

Paul Adler

That’s both. It's both. It's a dollar decline and it will -- that will be the largest year-over-year decline percentage wise as well..

Dan Dolev

Got it.

So it will be another -- the smallest quarter dollar wise?.

Paul Adler

Yes. Now, Dan, I say that without getting out the calculator for workday differential, but generally speaking, yes..

Dan Dolev

Understood. Well, great job. Thank you very much..

Operator

And we will take our next question from David Stratton with Great Lakes Review. Your line is open..

David Stratton

Good evening. Thank you for taking the questions. You previously mentioned your SAP integration on a previous question and how that relates to G&K. I was just wondering what the pace is like for the rest of the year.

You had previously mentioned around a $30 million expense in fiscal '18, given that you’ve kind of changed the rollout due to the G&K facilities and your Cintas facilities.

How is that looking to shape up for the rest of the year? And is it still that $30 million range?.

Paul Adler

Yes, your recollection is correct. We had disclosed that for fiscal '18 our expectation is about $30 million expense for SAP. It was $12 million in fiscal '17. And the reason for the increased amount in '18 is because in what, maybe the fourth quarter of fiscal '17 is when we started depreciating the SAP asset.

We were out of the pilot, felt really good about it, using the system, started depreciating it. So there's no change.

Even though as you mentioned and as Mike mentioned we put our first G&K operation in SAP, it's just maybe a little shift of, is it a Cintas legacy operation versus a G&K operation, but no matter which operation it is, so to speak, it's still going to be $30 million of expense in this fiscal year.

And you know good half of that $30 million is depreciation expense, which is fixed..

David Stratton

Got you. Thank you.

And then on the rental side, can you just kind of breakout the impact that you’ve seen from your marketing campaign, ready for the workday, that’s been in place for a while now and just with G&K I would like to hear a little bit more about how that’s going and given the organic growth which is impressive, how much of that is due to that program and where are you seeing the most cross-selling? Is there a product line that you’ve really been seeing benefits from?.

Mike Hansen

Well, I think as you probably understand, capturing the exact impact of a marketing program is pretty difficult and maybe a little bit more anecdotal. We like what we're seeing. I'm not ready to put an exact percentage or dollar amount on it, but we do like what we seeing and we do think that it has enhanced our organic growth to some extent.

As you can see over the course of the last three quarters, we've had a nice organic growth in rental and I think an accelerating growth in the First Aid. Again, some of that we’ve talked about being some oil and gas lapping, some easier comps in First Aid, but we do believe in that campaign.

We do think that it has reached many prospects and customers. We have a lot of anecdotal positive examples. And so, we will continue with it and we certainly love the tagline Ready for the Workday and again we will continue with that, we will continue with our campaign.

We are working to reach and touch as many prospects as we can and as well as current customers. And -- generally speaking, we think it has been a positive influence, not sure I can give you a number though..

David Stratton

I appreciate it. Thank you..

Operator

And we will take our next question from Tim Mulrooney with William Blair..

Timothy Mulrooney

Good afternoon. Congrats on another good quarter..

Mike Hansen

Thank you, Tim..

Timothy Mulrooney

So a couple of housekeeping questions. The tax rate, you said you expected 34% for the full-year, which kind of implies higher than 34% for the remaining three quarters given the lower tax rate in the first quarter. I’m getting to about 36.5% for the remaining three quarters.

Is that what I was supposed to take away from your comment or should I be modeling 34% for the remaining three quarters?.

Mike Hansen

Now, you’re thinking about it correctly, Tim. If you remember going back prior to fiscal '17, so fiscal '16 and beyond, we generally ran with an effective rate of somewhere in the neighborhood of 37%.

There was a change in accounting for equity compensation that allowed us to take a deduction for stock option exercises and restricted stock vestings things that we were not able to take in the past.

That created a much lower effective tax rate in fiscal '17 and continues in fiscal '18 and we based on the fiscal year of May 31st, we have more vesting of equity compensation and more exercises of options during our first quarter than any other quarter.

That's just the way that our grants typically work, and so we will continue to see generally a low rate in the first quarter and something that's closer to that historical 36%, 37% rate in the in the subsequent three quarters..

Timothy Mulrooney

Got it. Thank you. Also -- okay, so now that you’ve pulled G&K into the fold, you obviously have a larger and denser footprint than you did previously, which means better national coverage than you had previously.

Does this improve your ability to grow share with National Accounts or was your coverage really sufficient enough previously that this isn't really a major growth opportunity associated with the acquisition?.

Mike Hansen

Yes, with the overlap with the G&K markets and our markets was significant and that was a really good thing for the synergy opportunities. But it didn’t really give us many new markets, and so the footprint that we had prior gave us every ability to compete in the national account space and I would say that hasn't changed because of this deal.

We still believe that we have the best service level to provide to national accounts, but that hasn't changed with this deal..

Timothy Mulrooney

Okay. I thought maybe that was the case, just had to ask. Maybe one more. On the -- now that you’ve had G&K for a couple more months since your last call, just curious if you have any better insight as to their penetration rates for their ancillary products.

Were their mats at 60% penetration like yours are? What about hygiene, some of those other items, curious what the opportunity might be? Thank you..

Mike Hansen

I think that Paul talked a little bit about this last quarter where the penetration on mats is probably not a lot different and that still provides an opportunity for us because we have a wider variety of mat opportunities, and so while they may have one or two mats we think that we have mats for even more situations.

So anti-fatigue mats, kitchen type mats, logo mats etcetera. So we got a lot of opportunity with mats even if the penetration is not too far from ours. But the big opportunity that we did talk about was in that restroom hygiene area where G&K was about 3% of -- about 3% of the revenue was there, and ours is quite a bit higher than that.

So it provides a real nice penetration opportunity and one that as we continue to integrate and that get on the same platform so we will certainly be looking towards adding that kind of value to those legacy customers..

Operator

And we will take our last question from John Healy with Northcoast Research. Please go ahead..

John Healy

Thanks. Mike, I wanted to ask just margin related question. I think you mentioned that 2Q will have one last billing day as well as 3Q have three last billing days. Historically I think that’s been like a 30 basis point or so impact on op margins.

Should we expect similar in 2Q and 3Q this year or does it change much with the acquisition?.

Mike Hansen

So just to be clear, we talked that workday differential is sequential not year-over-year. And so sequentially we have one less in Q2 and then down to 64, which is two less in Q3.

We've talked about a 50 basis point margin impact, let's call it 40 in gross margin, 10 in SG&A, but about a 50 basis point impact that’s either year-over-year or sequential and I would expect that that does not change because of bringing G&K on.

Now there are -- because of the synergy play and the SAP conversion going on and the pace during the second and third quarter, that could have some additional impact. But generally speaking, I would expect that we will still see that 50 basis point margin impact..

John Healy

Fair enough. And then I just wanted to ask as a follow-up question on the storm related activity. Is there any way to talk about just the Houston market itself or just the markets in Florida, maybe as you look at today versus a month ago or two weeks ago relative to when the storms happened.

What the routes are doing in terms of kind of the normalized level of business? Are they at a 40% throughput as compared to normal levels or 60% or just some color in terms of what the routes are doing today versus what they had been doing?.

Mike Hansen

Well, yes, it -- certainly early on it was fairly low, but I would say today we're back in the -- cash probably 85% to 95% range in those I would say in those territories without getting into each individual market. I would say those territories we're -- we've seen a kind of a remarkable recovery given the impact we could have seen.

And so we're certainly thankful that we've seen the business come back to pretty decent levels and that's why you see only a $10 million to $15 million impact..

John Healy

Great. Thank you guys and congrats..

Mike Hansen

Thank you..

Operator

And that does conclude our question-and-answer session for today. I’d like to turn the conference back over to our speakers for any additional or closing remarks..

Mike Hansen

Well, thank you for joining us tonight. We will issue our second quarter earnings in December and we look forward to speaking with you again at that time..

Operator

And once again that does conclude today’s presentation. We thank you all for your participation and you may now disconnect..

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