Apple Inc.
Apple Inc.
Technology

NASDAQ:AAPL · NASDAQ Global Select

Market Cap $4.53T Beta 1.09 P/E (TTM) 35.7
$308.63 +0.60%

+$1.79 today

52W Low $196.86High $317.40

Vol 71.90M · Avg 50.33M

EPS (TTM) $8.33 Div Yield 0.35%Consumer Electronics

Management

Put operating results in leadership context

Review returns on capital, executive background, insider transactions, and growth quality to judge whether management is compounding value well.

Management quality matters because capital allocation choices determine how much of Apple Inc. earnings power becomes long-term shareholder value. Use this page to compare AAPL returns on capital, executive context, insider transactions, ownership signals, and growth trends against peers, then decide whether leadership appears disciplined, aligned, and capable of compounding through changing market conditions.

Return Metrics

ROE, ROIC & ROA over time

Management
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ROE

151.9%

avg 103.7%

ROIC

52.0%

avg 31.6%

ROA

31.2%

avg 21.4%

Analysis

ROE is currently the strongest return metric at 151.9% versus its period average of 103.7%. 3 of 3 return metrics are above their quality threshold, which helps indicate how efficiently the company turns capital and assets into profit.

Management

Key executives, compensation & ownership

Management
NameTitleCompensationTenureAgeShares OwnedOwnership %

Timothy D. Cook

Chief Executive Officer & Director$16.76M65$3.33M0.02%

Deirdre O'Brien

Senior Vice President of Retail & People$5.04M59$146,474.00<0.01%

Katherine L. Adams

Senior VP of Government Affairs & Secretary$5.02M62$175,408.00<0.01%

Jennifer G. Newstead

Senior Vice President & General Counsel$5.02M56$41,546.00<0.01%

Sabih Khan

Senior VP & Chief Operating Officer$5.02M59$1.11M<0.01%

Kevan Parekh

Senior Vice President & Chief Financial Officer$4.03M54$13,366.00<0.01%

Greg Joswiak

Senior Vice President of Worldwide Marketing

Kristin Huguet Quayle

Vice President of Worldwide Communications

Suhasini Chandramouli

Director of Investor Relations

Ben Borders

Principal Accounting Officer45$38,713.00<0.01%

Insider Trading

SEC Form 4 transactions — last 12 months

Management

Buys

0

$0.00

Sells

31

$199.00M

Net Sentiment

$199.00M

Net selling

Most Active

COOK TIMOTHY D

10 transactions

DateInsiderTypeSharesPriceValue
Jun 16, 2026

Borders Ben

Direct

Sell116$295.14$34,236.24
May 27, 2026

LEVINSON ARTHUR D

Direct

Sell50.0K$311.02$15,551,000.00
May 8, 2026

Borders Ben

Direct

Sell1.3K$290.00$369,460.00
May 6, 2026

LEVINSON ARTHUR D

Direct

Sell149.5K$284.57$42,550,898.39
May 6, 2026

LEVINSON ARTHUR D

Direct

Sell100.5K$285.04$28,638,823.92
Apr 23, 2026

Parekh Kevan

Direct

Sell1.5K$275.00$421,850.00
Apr 2, 2026

COOK TIMOTHY D

Direct

Sell1.9K$253.13$475,378.14
Apr 2, 2026

COOK TIMOTHY D

Direct

Sell9.1K$252.11$2,306,050.17
Apr 2, 2026

O'BRIEN DEIRDRE

Direct

Sell20.3K$255.12$5,188,630.56
Apr 2, 2026

O'BRIEN DEIRDRE

Direct

Sell9.7K$255.82$2,472,244.48

1–10 of 31

Analysis

Insiders reported 0 buys worth $0.00 and 31 sells worth $199.00M over the last 12 months. That adds up to net selling of $199.00M. COOK TIMOTHY D was the most active insider with 10 transactions.

Growth Analysis

Historical CAGR & forward analyst estimates

Metric 10yr 5yr3yr Fwd Est.
EPSN/AN/A+13.3%
+12.1% (15yr)8 analysts
RevenueN/AN/A+14.3%
+7.2% (15yr)10 analysts
Net IncomeN/AN/A+8.6%
+8.9% (15yr)10 analysts
EBITN/AN/A+8.8%
+7.9% (15yr)10 analysts

Analysis

Recent growth has been strongest in Revenue at +14.3% over three years. Forward estimates point to EPS at +12.1% (15yr), giving you a quick check on whether expectations are accelerating or cooling.

Who manages AAPL?

Apple Inc. (AAPL) lists 10 active executives. The top listed executive is Kevan Parekh, Senior Vice President & Chief Financial Officer.

Are AAPL insiders buying or selling?

Recent insider activity shows net selling of $475.00M.

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