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EARNINGS CALL TRANSCRIPT
EARNINGS CALL TRANSCRIPT 2015 - Q3
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Executives

Christine Zedelmayer - Head of Investor Relations James Corbett - President and Chief Executive Officer Michael O'Neill - Chief Financial Officer Ebun Garner Esq - Senior Vice President, General Counsel and Corporate Secretary.

Analysts

Glenn Novarro - RBC Capital Markets Lin Yu - Cowen and Company Mark Landy - Northland Capital Markets.

Operator

Welcome to Alphatec Spine Third Quarter 2015 Earnings Call. At this time, participants are in a listen-only mode until the question-and-answer session. [Operator Instructions] As a reminder, this conference is being recorded. If you have any objections, you may disconnect at this time.

I would like to introduce to your host, Christine Zedelmayer, Head of Investor Relations at Alphatec Spine..

Christine Zedelmayer

Jim Corbett, President and Chief Executive Officer; Mike O'Neill, Chief Financial Officer; and Ebun Garner, General Counsel. I will now turn the call over to Jim.

Jim?.

James Corbett

Thank you, Christine and good afternoon. Welcome to the Q3 2015 Alphatec conference call. I'm going to begin by an overview of worldwide revenue. Following that I am going to give an operational review within the context of our three pillars of transformation. Now, I am going to reorder the pillars, and I want to make a quick comment to why.

The first pillar is around the go to product strategy and our product pipeline. That’s going to stay the same because that's the most fundamental competitive basis that we focus on. The second pillar that's what’s going to be different.

We are going to put the second pillar from now on to be manufacturing transformation and physical distribution transformation. Once we’re able to make it, we have to sell it for a profit rather straightforward. Third, we’re going to take on this commercial transformation worldwide, so that will be the order from here on.

Let’s stuck to the revenue, worldwide revenue was $43 million for Q3 of 2015, broken-out geographically the U.S. was $27.4 million that is consecutively up, which is a very good news because we’ve had two consecutive down quarters. Underlying that there is a lot of good progress which I will share with you later.

Internationally, sales were $15.6 million that’s 13% up in common currency. International continues to be strong, it’s no accent. So I’ll share those details with you a little bit later. Now, let’s get to the three pillars, product development and the go to market pipeline that we are developing at Alphatec.

Couple of things, first we are focused on the big market segments that means stabilization, fixation so the third of all the money. Arsenal is on the market, Arsenal Cortical Bone is now launched, clearly differentiating us from a significant number of competitors.

Arsenal Deformity, the one of the two major R&D programs is launching in Q1, this is really big. This is a big segment of the market. It’s a program a year ago we thought would take two more years to come to market. It’s how we’ve changed Alphatec. It’s part how we are managing R&D differently.

Narrowing what we work on, choosing big market segments and bringing them to market in a timely manner. The next segment is Interbody, which is the second largest segment in spine.

There is two elements to it, the Universal Interbody that’s Battalion, it’s a Titanium-Coated PEEK, we’re doing cases, we’re expanding our rollout will hit Europe in Q1 2016, the other element of the Interbody segment of course is lateral. I have to tell you, our lateral retractor is awesome.

You should see the physicians who see it and what they have to say about it. We’ve locked the design and we are sending it off to manufacture, we expect to launch by the end of Q1. This will transform our competitiveness without a doubt. Now, that’s the second biggest market segment, the third largest is Biologics.

As you recall, we’ve changed our Biologics strategy significantly. We want to compete globally that means the synthetic segment that means and explain why we entered into a 10-year agreement with Haider Biologics.

This comes in many form factors, but in fact we also have a cost-sharing agreement that allows us to flexibly compute across the very elastic Biologics spine marketplace. So that’s the third largest segment, 70% of all the revenue in spine, we're poised and able and ready to compete. So this is the Alphatec that has not been here before.

Now let’s get over to making things and moving them around. First, to remind you, our instrument cost initiatives has stayed in place. We are achieving a 50% cost reduction versus our historical ability to manufacture instruments designed in-house at Alphatec. It’s not only passed the tipping point, it’s a done methodology for us.

We strive to get better, but we've already hit our cost goals and are continuing to refine them. Let’s go to implant manufacturing. That’s the big outsourcing methodology for the company. A year ago, we were at 90% plus of implants manufactured in-house at Alphatec, by January that will zero.

We are getting many benefits, it reduces our overhead, it reduces our inventory cost including raw material and equipment, manufacturing purchases that we would have had to make that we will now avoid. The ability to scale up more rapidly and to transform to new product platforms without the cost and time barrier that normally exist.

The multitude of benefits is way passed that tipping point. January what we hear before we know it and we are making great progress. Let’s go to the next piece, physical distribution. Physical distribution has two requirements and get it there perfectly on time and increased utilization per month.

Straightforward hard to do from a single location in Carlsbad, California. We have partnered with UPS. What systems they have, you want to see it, it’s really amazing. Their methodology that we are incorporating in our systems, we use multiple elements of what makes them a great logistics company.

We are starting the region of the United States, it is underway that will be followed by the end of next year with multiple hubs for managing inventory and processing that are linked to the local market by concept called forward stocking locations.

This will allow us to achieve that perfect delivery and increase our cycle time monthly, we think by double. So think about that. We lower instrument cost by half and increase the utilization by two. It’s hard to believe that that won’t be just great for us.

Imagine, we are going from – I have to ship it across the country and hope nothing that happens when it goes through Memphis, which virtually everybody else has to do instead we are developing system the mix that possibly go to near zero. I have a test for these kinds of implementations.

When you are managing physical distribution, there is one thing you don’t want to have phone calls, I receive zero during the first 30 days of implementation that means it's going extremely well. We are really excited about this program and it will help transform our competitiveness.

So product pipeline going absolutely terrifically, our manufacturing transportation well passed the tipping point nearly complete. Physical distribution passed the tipping point because it’s the planning that takes a time. Doing it not as hard, planning it and hearing it out harder, so that is well underway.

I would like to spend a few minutes now on the commercial transmission. This has two significant elements, international and U.S. and it has one overwriting issue is that we don’t reach the customers worldwide; we don't compete in all the markets. Internationally, we would expand the distribution in Australia and additionally countries in Europe.

We are going to choose to go direct in some countries principally however in 2015 that was through distributed. Now not only are we going to new markets, we are managing them with discipline, fundamentals of sales and marketing methodologies, it’s yielding very obvious results.

We have been in double-digit growth all year long and we expect that to continue. The U.S. just a different market, same fundamental problem. We cover 10% of the surgeon in the United States step back, 10% of the surgeon in the United States know an Alphatec salesperson who has Alphatec products, 90% of the market doesn't.

Well, look at that it’s 90% of the surgeons are opportunities for us and therefore readily accessible. We just have to execute on that strategy and we are taking an approach its three different elements to expand net coverage and expand sell through. The first is our existing distributors. We love these guys. They help to build Alphatec.

They do a great job. There is approximately 100 or so of them to cover these 10% of the U.S. market. Now we’re of course going to keep them long-term, but we are going to feed them with all our new products and we are going to do so more efficiently for them. They will be very happy.

Secondly, we’ve identified early in the year our initiative to hire some direct sales people. It’s a different activity to hire direct sales people and manage them and go into completely virgin marketplaces and grow the business.

To put your head around this idea very clearly, so planting a kernel of corn, we have to water it, fertilize it; it grows up and bears corn. We are in that process now, many of these territories are started to produce more of them well in the future. They will continue to build their territories but it will take time.

The third is when we want to do this expansion and we realized at some geographies required it more experienced to find distributor type of approach rather than a virgin planting of a seed. So we’ve gone to those experienced fine distributors and recruited many of them to join Alphatec as our selling agent in some of these new geographies.

Ask yourself why would they come? It’s actually rather simple, it’s back to the basics, its our product line, they love it and they want to extent the careers by having a product line [indiscernible] in a company, there is a clear vision around how to compete in the majority of the revenue of the spine market.

We have that we are doing that they want it, so very straight forward why they are coming. The most tangible way to understand how we are going, how we are doing, with that initiative is in Q3.

Although we were marginally up in revenue, we signed new distribution between our direct and our new distributors that will result in at least $3 million of new revenue and new geographies with new doctors in Q4. I know you can do the math that’s $12 million annually that is significant progress from where we were in Q2 and Q1.

By the way, this will be great progress in any quarter. We are going to continue this three-legged initiative with expanding our U.S. Commercial operation throughout 2016.

We are going forward to 2016 with momentum and it’s the momentum we’re building to carry forward from Q4, the products will continue, our expansion will continue, we are going to cover more of the market and 2016 is going to be a great year for us. It will be a year when the transformation takes full effect at Alphatec.

Now, I am going to turn the call over to Mike.

Mike?.

Michael O'Neill

Thank you, Jim. I’m going to focus the majority of my remarks on the reported operating performance for the third quarter that ended September 30, 2015. We are actively executing against our strategy with operational discipline and are focused on driving overall improvements in our return on invested capital and cash position.

We believe that the progress, we have seen in our U.S. commercial execution from Q2 to Q3 give us confidence that our transformation is beginning to take hold. That starts my commentary today will be primarily focused on core operating results for the quarter, including some comments comparing Q3 sequentially to Q2.

For more details regarding our Q3 financial results please refer to the press release we issued earlier today. I will then provide an update on our full year 2015 guidance.

Our consolidated revenues were $43 million compared to $51 million in Q3 of 2014 and as Jim has previously noted international revenues were up 13.2%, operationally over prior year. In the U.S.

we are encouraged by the sequential improvement in revenue from Q3 over Q2 as well as our expansion efforts during the quarter, which we believe will drive new revenue in Q4 and beyond from new surgeons, new distribution and new geographies laying a stronger foundation for future growth for us.

Consolidated gross margin was 66.2% in Q3 compared to 71.2% prior year. The decline over prior year is primarily attributable to unfavorable variation in global regional and product mix as well as foreign currency effects and lower milestones and royalties in the prior year.

It’s also worth noting that in Q3 our fixed costs, was spread across the lower volume base that impacted our gross margin in the U.S. In the longer-term our manufacturing and distribution outsourcing initiatives should help reduce our overhead and fixed costs, which we expect to help drive improvements in our overall margin profile.

Before I discuss operating expenses I would like to provide some context regarding the impairment of goodwill and intangible line listed in our statement of operations.

Goodwill and other intangible assets are accounted for an accordance with specific accounting standards and we are required to test for goodwill impairment annually or on an interim basis in the case of specific events and circumstances.

During the quarter we experienced a significant decrease in our share price and market cap, which forced us to access our goodwill earlier than the annual assessment as the completion of our fiscal year.

The valuation exercise which was driven primarily by the substantial decline in market capitalization produce results that ultimately required us to eliminate goodwill and certain intangible assets from our balance sheet and take $165.2 million non-cash charge for impairment to the statement of operations.

It’s important to note, that this is a non-cash charge that does not effect the ongoing operations of the company in anyway. During Q3, we also incurred approximately 335,000 of restructuring expenses associated with the outsourcing of our manufacturing operations from our Carlsbad facility.

Additionally, in Q3 we incurred approximately 274,000 of IPR&D expenses. Please refer to the non-GAAP reconciliation tables provided with our press release earlier today for more information.

When adjusted for the item specifically referenced previously total operating expenses that Q3, 2015 were $27.6 million representing an improvement of 18.7% compared to the third quarter of 2014 as well as a 9.2% sequential improvement over Q2.

Our overall operational improvement in operating expenses is a result of our continued fiscal discipline across the organization with savings in R&D and sales, marketing and G&A. Q3 was another clear example of our focus and attention to diligently managing our operating expense profile.

Adjusted EBITDA was $5.3 million in the third quarter of 2015 or 12.2% of revenues reflecting the lower contribution of U.S. revenues when compared to the prior year quarter. Looking sequentially U.S. sales in Q3 represented 64% of total revenue compared to 58% in Q2.

The sequential improvement in regional mix help contribute to a 40% plus improvement in adjusted EBITDA over Q2 of 2015. As of September 30, 2015 unrestricted cash and cash equivalents were $10.5 million compared to the $8.9 million reported at June 30, 2015.

Additionally the company has $3.5 million of restricted cash which must be used for the future payment obligations associated with the Alphatec settlement.

Our credit facilities approximately $82 million, approximately $56 million from mid-cap financial and $26 million from Deerfield, we expect to continue to incur approximately $1.5 million to $2 million in cash interest expense throughout the remainder of 2015.

And the company is actively engaged in discussions related to the refinancing of its credit facilities. We anticipate communicating more definitive information prior to the end of the calendar year. With that I would now like to provide an update on our forward-looking guidance for the remainder of 2015.

We made steady progress on our corporate transformation this year. Through the execution of our three strategic pillars we are building a foundation for our future and we continue to expect momentum to build that we exit 2015 and head into 2016. However, given our U.S.

revenue results for the first nine-months of the year we believe it’s prudent to adjust our annual guidance based on our expectations for our commercial expansion. As a remainder, given the foreign currency headwinds we previously issued revenue guidance in constant currency versus 2014.

On a year-to-date basis we have incurred approximately $9 million of negative foreign currency impact. Using prevailing exchange rates we expect to incur an additional $2 million to $2.5 million of foreign currency impact in the fourth quarter. Based on this I am assuming exchange rates hold near current levels.

We expect full year as reported revenue of approximately $188.7 million, which implies as reported fourth quarter revenue of approximately $50.4 million. Additionally, we are amending our guidance to non-GAAP adjusted EBITDA and expect it to be approximately $22 million, representing approximately 11.7% of annual revenue.

In summary, during Q3, we stabilized our U.S. revenues. As we continue our U.S. commercial transformation that Jim discussed earlier, we should continue to see a pickup in our topline momentum. We anticipate that this will improve regional mix as well as our overall gross profit and gross margin profile.

Operationally, we are also making strides with our strategic decision to outsource manufacturing and physical distribution. For example, in Q3 we have achieved our target of a 50% reduction in our Arsenal instrument costs and are seeking to extend that to Battalion, our new Titanium-Coated Interbody platform.

Our manufacturing, restructuring is on schedule and as we roll-out our distribution through UPS, we should begin to see improvements in the management of our instruments sets. We are making progress and we remain focused on our objectives of accelerating revenue growth, generating free cash flow, and improving the return on our invested capital.

With that I’d now like to turn the call over to the operator, who can open up the line for any questions you may have. Thank you..

Operator

Thank you. [Operator Instructions] Our first question comes from Glenn Novarro with RBC Capital Markets. You may begin..

Glenn Novarro

Hi, good afternoon guys..

James Corbett

Hi Glenn..

Glenn Novarro

I’m wondering if you can provide us with a bridge from the 3Q revenue reported a $43 million to the $50 million that you expect in the fourth quarter I know there’s $3 million that you're calling out from these new distributors, but historically if we look back in the past you've only been able to sequentially go up only a few million from 3Q to 4Q.

So maybe provide a bridge is to how we get from 3Q to 4Q? Thanks..

James Corbett

Well, of course it’s a precise bridge is rather difficult to do, but what I can share with you is the bridge that you’re seeking I think will be is readily seeable in the international revenue line.

So if you look at our four quarters, you'll note that with a third-party distributor model, which is excluding Japan our predominant method of distribution Q3 is always our lowest revenue quarter internationally. So without precisely hitting it, the gap you're looking for, for example in Q2 we were near $19 million internationally.

And so the $15.6 million in Q3, seasonally was expected by us and in fact it was 13% over prior year. So I think what you're looking for Glenn is, you need to match the U.S. growth with what seasonally happens internationally as well..

Glenn Novarro

Okay, and then the $3 million that you called out of new revenue. So that's from the U.S. so we got $3 million coming from the U.S., we’ve got another sequential uptick coming from international so between U.S. and the $3 million and the U.S.

internationally does that comfortably is going to get you to that $50 million?.

James Corbett

Yes, is that what we believe..

Glenn Novarro

Okay. And then just maybe talk a little bit about your R&D expenses, because it was only $2 million in 3Q, which was below our expectations.

Is that just timing given that you've kind of finish a lot of the R&D projects right now that you called out on the call and it will ramp going forward, maybe talk about the R&D spend and where you are in the timing of some of your projects..

Michael O'Neill

Yes Glenn, it’s Mike. So one of the components that hits through the R&D line is a mark-to-market adjustment for some of our consulting costs and so that was really a credit adjustment based up on the decline in the stock price in Q3. The underlying R&D spend in Q3 is not the similar to what we saw in Q2..

Glenn Novarro

Okay. And then just lastly on the bank debt refinancing.

Mike, you talked about having something to announce by the end of the year I'm assuming you will expect the refinance to get announced and that will be in the form of a press release by the end of the year, is that accurate?.

Michael O'Neill

That would be correct on an 8-K as well obviously..

Glenn Novarro

Okay, great. Thank you..

Michael O'Neill

Thanks Glenn..

James Corbett

Thanks Glenn..

Operator

Thank you. Our next question is from Lin Yu with Cowen and Company. You may begin..

Lin Yu

Hey folks, thanks for taking the question. I wonder if you guys can provide first of all an update on the FDA warning letter, any updates on the fund that will be appreciated..

James Corbett

Sure, as you recall one of the – this is Jim.

One of the requirements from the FDA was to look backward to validate that the methodology of incorporating purchase technology would not be solely confined to the one issue that arose during the audit and we have completed virtually all that work that they asked us to do and our reply to them is in a very short near-term..

Lin Yu

Great and one product I think really interesting is the Biologic and Neocore product, can you talk about the role of progress and any early feedback from physicians and how it's received?.

James Corbett

Yes, so we are not out in all form factors, the form factors we were - that we’ve launched are in the [12 CC] strip size, there is a series of different sizes five and 20, strip sizes than of course will be launching Putty and Granules and some other form factors here by Q1 so we are out in a strips now.

The response from the customer has been very positive, they find it very easy to work with, we are able to react to what I mentioned earlier is a very dynamic and very elastic price point in terms of how Biologics functions in the marketplace. So far it's going very well, it's early, but we are quite pleased with the customer response so far..

Lin Yu

Great. Thanks Jim. And just last one from me, you kind of mentioned a little bit about the lateral and to from many programs very exciting products. Can you just give us a little more details about the timing of launch and what kind of products or what kind of a detail about the programs or products that involved with lateral and deformity? Thanks..

James Corbett

Well, let me take the deformity first, deformity is coming first, we are in complete lock on the whole system to some perspective although you could find a way with our Zodiac system to do close to 50% of the cases that you might come across in a deformity world.

It was somewhat of stretch to do that so we really didn’t cover as broad above applications we like with Arsenal we designed it to be over 90% of the deformity cases. So it is a very – and one more will be complex, but also very thorough design system.

We expect to launch sometime in January, February timeframe, we are in production preparation and ramp up now, it will require a very technical focused rollout which will incorporate cadaver training and will have a sales team that will be specifically targeted to make those presentations and help early cases.

So it's on the forefront and the first one will hit. Lateral it has a slightly less defined timeframe, we currently estimate that around the end of Q1. It will be characterized by two differentiating elements; one is that we will have the titanium-coated PEEK cages as we have designed for Battalion.

And secondarily, we have a lateral retractor system, we actually think is best-in-class in a marketplace and the physicians we show it to remark very expressively about how it helps that they believe it will help them treat patients much more efficiently and more safely. So it is just a few months behind deformity, but right behind.

The retractor which is the most complex instrument we've ever designed is in virtual lockdown now in terms of design and we are moving to manufacturing..

Lin Yu

Great, thank you so much..

James Corbett

You bet..

Operator

Thank you. [Operator Instructions] Our next question is from Mark Landy with Northland Capital Markets. You may begin..

Mark Landy

Good evening guys, thanks for taking my questions..

James Corbett

Hi, Mark..

Mark Landy

So Jim just following on deformity, which part of the markets are you planning on targeting, is it going off to the degenerative portion of deformity to begin with or are you planning on rolling out into those the degenerative part of deformity and scoliosis part?.

James Corbett

This system will be applicable to both..

Mark Landy

Okay, but in terms of the rollouts are you going to go after the footprint first with your current phase and then entering to the scoliosis portion or you are going to cover it both at the same time because they are different, it is a different call point, correct?.

James Corbett

It’s a different call point because the surgeons tend to specialize in one of the other, there is some – they are specialize in both. Our design team was actually made up of both classes if you want to define them that way. And if you look forward to how we are going to roll it out, our system is designed to encompass the full range.

So it will be physician by physician how we approach it. We’ll run cadaver labs obviously that won’t overlap as you are describing, but we’ll be checking on the full breadth immediately we’ll be prepared to that..

Mark Landy

So I mean do you currently have the footprint in scoliosis does it fair to assume that it will be a step wise approach first in the degenerative and then growth them into scoliosis?.

James Corbett

Well, our footprint I would not describe is significant, it’s significant for us, but it’s not significant in terms of the market competitiveness. So I think you're trying to I mean I’m trying to read your question a little bit better.

Are you asking if you are going to separately pace degenerative scoliosis?.

Mark Landy

Say two call points, right..

James Corbett

Yes, that’s right..

Mark Landy

And then some respects this maybe even a slightly different selling approach as well. So you have a footprint in the degenerative market. So one would assume that you would tackle where your footprint is, going into the three and four levels and then with time you’ll build out the capability into the more specialized scoliosis part of the market.

So I'm just trying to understand how you enter that mark?.

James Corbett

I follow your question. So yes we have a footprint in degenerative, we also have a small one in scoliosis.

Our design team is made up of physicians from both backgrounds, so for us we’re preparing that as we approach the market, we will target some physicians of course based on what they do and of course train the cadaver training on the degenerative scoliosis as you describe.

But our footprint is of such magnitude that I can define depending on our current conversion of our base has being that relevant, it's going to be fundamentally new business for us.

And so we’ll be taking a two-step approach, but simultaneously not, they are different and so we’ll approach them differently, but we’ll have the product line to do both classes of patients..

Mark Landy

Okay, just moving on to your opening comments and the changing of the pillars.

There was a lot in that, is it possible to perhaps give us the three – rank the top three that we should focus on our call after three kind of top bullet points that you would like us to walk away from this call kind of getting our arms around?.

James Corbett

Absolutely. The reforming of the pillars is really to help see the sequence in which we have approached them. So the first is being competitive, we have to have a product pipeline, customers will find relevant.

So our progress there has been incredibly significant, year-over-year our product go to product strategy and our product pipeline are both rich and the fact that we’re already here is one of the takeaways, that’s the first point.

The second, as we described how we are going to transform the fundamental use of capital and cost structure of the company. And that was going to be a manufacturing reduction of instrument cost by 50%, outsourcing manufacturing all of it, of implants and outsourcing physical distribution. All of that is out over the tipping point.

The instrument manufacturing cost, we’ve already proven and have demonstrated, we can continue it into the next generation instrumentation.

The implant manufacturing outsourcing will be completed in January and the physical distribution has been reduced from the very complex elements of planning it to our first regional rollout and we will be moving to the next one shortly.

So the idea of we have a rich product pipeline that we can now make more profitable and use less total cash in managing the manufacturing of it and the reduction in cost and a more effective physical distribution. Those are all foundational to be competitive in this market and those are all very close to completion, so that's the second point.

So the first two pillars are really way underway, the third takeaway is our commercial transformation has turned the corner. When we look out at 2016 and we look at the progress we made in gaining new distribution in the United States, establishing new customers and new geographies rolling out our new products.

We really feel terrifically positive about how our commercial expansions going to go. We have 90% of the market took us a while to develop the 10% part of the coverage in the U.S., going after that 90% is on one hand a lot of opportunity and we are getting traction in it, internationally the same is true.

So I think the takeaway here is around the three pillars of transformation as we’ve moved to the third where now that traction we expect to show in Q4..

Mark Landy

Okay, fair enough. So I guess just to maybe go back to the second quarter is it fair to assume that from the distribution point of view that you’ve now basically nailed everything down that the strategy that you wanted in place, the people that wanted in place.

Obviously, some of those people have been following there, some of the distributors have been following there, but that's now all in place that you can stop thinking more broadly in terms of how do we make that distribution more efficient rather than how do we just get to where we need to be from our existing footprint?.

James Corbett

I’d like to say that's true, but I didn’t Mark. It is a place where we are focusing on the effectiveness, but we didn't actually close the gap on that 10% to 90% gap of coverage.

I think we are going to be in the expansion mode simultaneous with the effectiveness mode for some time to come probably years in reality because you could only take on so much expansion at a time and what we want to focus on is making sure that we grow our net surgeons every quarter in new geographies having them use these newly designed and exciting products that we’ve developed.

So that’s how we are thinking about it and that's true globally, it’s not just I mean the U.S. issue, it’s also international. So there will be – we still got a lot of opportunity to grow and I think we’ll be constantly expanding and refining how we do it..

Mark Landy

Okay, just my last one on that in terms of focus, so I guess part of the point I’m trying to make is that there was a lot thing done in the second quarter there I think to quote, but I could have got it wrong is that you kind of bit off a lot, it was a lot to chew.

I just kind of want to get my arms around moving forward that what was focused on in the second quarter I mean in the third quarter as in the original pillar that you spoke with distribution has been.

It’s pretty much done, it’s now turning the page and basically expanding that so they aren’t going to be any more miss steps relative to the amount that has to chewed, right.

It’s now incremental from quarter-to-quarter where as in the second quarter you basically had to get everything done at once?.

James Corbett

Yes, I think if I lived in a world where no missed steps even happen, absolutely awesome, but I will say this in Q2 we are really focused on the what we call the I mean I referred to in a call the planting of the corn, those that type of expansion what we’ve changed in Q3 as we recognize that in some of those markets we will be better suited to find an experience to find distributor partner.

And what changed for us as we remain committed to our base, we remain committed in the right markets having a direct sales rep and we also remain committed as part of our expansion portfolio to choose an experienced fine distributor.

So it's a broader perspective that I think we had in Q1 and Q2 and it’s proving out that it’s going to be a supplement to how we go forward where we always look at a market and think about what's best in terms of how we approach it and draw from those choices and do what we think will be most effective long-term..

Mark Landy

Okay thanks very much for answering my question..

Michael O'Neill

I pleasure..

James Corbett

Thanks Mark. End of Q&A.

Operator

Thank you. [Operator Instructions] And I am showing no further questions at this time. I will turn the call back over to Jim Corbett for closing remarks..

James Corbett

Thank you very much and thank you for joining us today. I think that concludes the questions. Thank you all for joining. Good evening..

Operator

Ladies and gentlemen this concludes today’s conference. Thanks for your participation. Have a wonderful day..

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