That's a great question. You named a couple of them. Others include new media and auto insurance to meet demand at a higher margin and expanding our insurance footprint into places other than just auto insurance clicks, which would include leads, calls, and selling more into the agent-driven models. We historically were dominated in our insurance business for clicks to direct carriers. Great carriers like Progressive and Allstate, GEICO and pretty much all the major carriers. But that's only half the market in terms of marketing spend. The other half is on the agent-driven carriers. And that's a place that we're spending a lot of time and money and that comes to us because of our abilities, at very attractive margins. In a place that we're you know, we see hundreds and hundreds of millions of dollars of new revenue opportunity, and we're up to about a $100 million revenue run rate there now. So we're getting that one to pretty good scale, but there's a heck of a lot more to come. And then there's the whole commercial or small business side, which has enormous demand from our clients and represents if you look at overall demand from, you know, insurance to consumers and then insurance to or PNC, if you will, for consumers and insurance to small businesses. That kinda and half of the overall market. So, you know, we're currently concentrating about a quarter of the overall addressable market. Still a lot of opportunity in that quarter. But we're expanding our footprint into another one of the quarters, which is the agent-driven side of cons PNC, and then the other half, which is the SMB and consumer. So we're further along in the agent-driven PNC, but we are making good progress on the SMB and commercial side, and we have a lot of runway in front of us. So those are also components of that. So I would say that some already at good scale. Leads and calls into PNC consumer agent-driven is, you know, like I said, running $100 million a year or so. And very strong performance there. Others are getting to better scale three and QRP. Are both growing very rapidly. And together will represent north of $10 million. Well north of $10 million in revenue high margin high variable margin revenue. This fiscal year we're getting near the tail end of our heavy lift in R&D spending for those products. And really much more into the scale and profitability era for those products. And so and I could probably name five or six or seven other initiatives in the various businesses across the company, including owned and operated media auto insurance owned and operated media. For credit cards, which are two areas that we've spent a lot of money developing, and we're, yeah, we're much further up those learning curves both in terms of scale, but it's also in terms of profitability than we were, you know, a couple months ago, let alone six, twelve months ago. Yeah. So big initiatives across the business. I think in terms of the answer, in terms of when you're gonna see their effects, you're seeing the effects now. You know, we have forecast a pretty significant increase in our adjusted EBITDA margin this quarter and next quarter. And Greg alluded to the various components of what's driving that. You know, one being new capacity, better margin media and auto insurance, O&O media, auto insurance. And other media, higher margin media in auto insurance. Another one being growing these new niche new higher margin initiatives in businesses, some of which I just talked about. And the third leg being just leverage from greater scale on a slower growing semi-fixed cost base. So you are going you have seen it. Lately. As we've ramped adjusted EBITDA margin back up after the effects of the initial surge in auto insurance and you're going to see a discord, the existing current quarter, and you're gonna see it grow significantly and incrementally yet again in fiscal Q4. Because, again, we've said, listen. We fully expect that we're going to hit that 10% adjusted EBITDA margin number from the 7.3% we just did last quarter. In this fiscal year, on a quarterly basis, even without Homebody, and Homebody's accretive to that. So, you know, those are kinda some of the moving parts, and, hopefully, that gives you a good view of it.