GRWG - NASDAQ
GrowGeneration Corp.
$1.61
-6.4%GrowGeneration Corp., through its subsidiaries, owns and operates retail hydroponic and organic gardening stores in the United States. It engages in the marketing and distribution of nutrients, growing media, advanced indoor and greenhouse lighting, environmental control systems, vertical benching, and accessories for hydroponic gardening, as well as other indoor and outdoor growing products. The company serves commercial and urban cultivators growing specialty crops, including organics, greens, and plant-based medicines. As of March 01, 2022, it operated a chain of 63 stores, which includes 23 in California, 8 in Colorado, 7 in Michigan, 5 in Maine, 6 in Oklahoma, 4 in Oregon, 3 in Washington, 2 in Nevada, 1 in Arizona, 1 in Rhode Island, 1 in Florida, 1 in Massachusetts, and 1 in New Mexico, as well as growgeneration.com, an online superstore for cultivators. The company was formerly known as Easylife Corp. GrowGeneration Corp. was founded in 2008 and is based in Greenwood Village, Colorado.
At a Glance
Live SnapshotGrowGeneration Corp. Management Team
Mr. Gregory Sanders
Chief Financial Officer
Compensation
$486,416
Mr. Darren Lampert
Co-Founder, Chief Executive Officer & Chairperson of the Board
Compensation
$666,500
Mr. Michael Salaman
Co-Founder, President & Director
Compensation
$666,500
Sean Reardon
Commercial Sales Account Manager of East
Travis Goldstein
Director of Market Development
Mr. John Evans
Head of Investor Relations
Matthew Koch
National Sales Director
Mr. Robert L. Nardelli Ph.D.
Senior Strategic Advisor
Mr. Brooks Barkow
Senior Vice President of Merchandising
GrowGeneration Corp. Insider Positioning
During the last 12 months, insiders have purchased $321K and sold $213K worth of GRWG shares, resulting in $107K of net buying activity.
3 Months
64.1K
99.35K
0
0.00
+99K
+$99K
3-6 Months
0
0.00
0
0.00
+0
+$0
6-9 Months
133.3K
221.33K
126.8K
213.32K
+8K
+$8K
9-12 Months
0
0.00
0
0.00
+0
+$0
Top Buyers
Aiello Stephen
Director
$221K
Lampert Darren
Director, Officer: Ceo
$99K
Top Sellers
Lampert Darren
Director, Officer: Ceo
$213K
Insider Activity Analysis
Net Insider Sentiment
Moderately bullish with $107K net buying. Insiders show cautious optimism through measured share purchases.
Buy/Sell Ratio
Positive buy/sell ratio. Buying exceeds or matches selling, indicating net positive insider sentiment.
Recent Trend (3 Months)
Very strong recent buying momentum. Recent insider purchases significantly outpace sales, suggesting near-term optimism.
Insider Participation
2 insider buyers vs. 1 sellers. More insiders buying than selling indicates positive sentiment.
Insider Activity Insight
Sustained buying momentum: Consistent net buying over multiple quarters suggests insiders maintain conviction in the company's prospects. This is particularly meaningful if buying continued through market volatility.
SEC Filings
GRWG - Filing history and reports
| Filing Type | Filing Date | Period Ending | Fiscal Year | Actions |
|---|---|---|---|---|
DEF 14A DEF 14A 2026 N/A | April 28, 2026 | June 18, 2026 | 2026 | |
DEF 14A DEF 14A 2025 N/A | April 29, 2025 | June 19, 2025 | 2025 | |
DEF 14A DEF 14A 2024 N/A | April 26, 2024 | June 20, 2024 | 2024 | |
DEF 14A DEF 14A N/A | April 28, 2023 | April 28, 2023 | ||
DEF 14A DEF 14A 2022 N/A | April 27, 2022 | June 23, 2022 | 2022 | |
DEF 14A DEF 14A 2021 N/A | April 30, 2021 | June 24, 2021 | 2021 | |
DEF 14A DEF 14A 2020 N/A | March 27, 2020 | May 11, 2020 | 2020 |
Research Paths
Snapshot
Start with context, operating signals, and key market metrics.
Value Model
Stress test fair value across bear, base, and bull assumptions.
Statements
Validate revenue quality, margins, and balance sheet durability.
Earnings Call
Read management commentary and compare it with reported outcomes.
Dividends
Check payout sustainability and long-term distribution behavior.
Analyst Expectations
Review consensus spread and where estimate risk is concentrated.