$166.27
-7.3%AppFolio, Inc., together with its subsidiaries, provides cloud business management solutions for the real estate industry. The company offers AppFolio Property Manager, a platform to leverage process automation, easy to use interface, and the optimization of common workflows for property management companies, as well as completes and records critical transactions in the system and give its customers access to the data they need to run their business; AppFolio Property Manager Plus, which offers customizable workflows that allow customers to digitize their existing processes, performance insights, intelligent revenue management, and integrations through selected partners and dedicated strategic account managers; and AppFolio Investment Management, a solution that is designed to enable real estate investment management organizations to manage investor relationships through enhancing transparency and streamlining certain business processes. It also provides value added services that are designed to enhance, automate, and streamline processes and workflows for property management businesses, such as electronic payment, tenant screening, and insurance services. AppFolio, Inc. was incorporated in 2006 and is headquartered in Santa Barbara, California.
Chief Financial Officer & Interim Principal Accounting Officer
Compensation
$465,558
Chief Growth Officer
Chief Marketing Officer
Chief People Officer
Chief Revenue Officer
Chief Technology Officer
Chief Trust Officer
Compensation
$701,852
Interim Chief Financial Officer & Interim Principal Accounting Officer
Compensation
$465,558
President, Chief Executive Officer & Director
Compensation
$2,018,725
Senior Vice President of Product
During the last 12 months, insiders have purchased $2.37M and sold $5.96M worth of APPF shares, resulting in $3.60M of net selling activity.
0
0.00
3.4K
530.57K
-531K
-$531K
0
0.00
320
53.45K
-53K
-$53K
0
0.00
6.9K
1.88M
-1.9M
-$1.88M
10.9K
2.37M
13.4K
3.50M
-1.1M
-$1.13M
Bliss Timothy K
Director
$1.50M
Casey Robert Donald Iii
Director
$871K
Trigg William Shane
Director, Officer: Chief Executive Officer
$1.50M
Duca Maurice J
10 Percent Owner
$1.39M
Barat Elizabeth Erin
Officer: Chief People Officer
$1.38M
Mazza Matthew S
Officer: Chief Trust Officer
$836K
Kerr Janet
Director
$416K
Negative insider sentiment with $3.60M net selling. Selling notably exceeds buying, warranting closer scrutiny of company fundamentals.
Weak buy/sell ratio. Selling significantly exceeds buying—monitor for potential fundamental concerns.
Heavy recent selling activity. Recent insider sales notably exceed purchases—may warrant investigation into company developments.
5 insider sellers vs. 2 buyers. Widespread selling across multiple insiders may signal concerns.
Multiple red flags: Heavy selling, numerous sellers, and continued recent selling create a concerning pattern. Investigate fundamental drivers and consider whether company guidance or industry conditions have deteriorated.
APPF - Filing history and reports
| Filing Type | Filing Date | Period Ending | Fiscal Year | Actions |
|---|---|---|---|---|
DEF 14A DEF 14A 2025 N/A | April 28, 2026 | December 31, 2025 | 2025 | |
DEF 14A DEF 14A 2024 N/A | April 28, 2025 | December 31, 2024 | 2024 | |
DEF 14A DEF 14A 2023 N/A | April 29, 2024 | December 31, 2023 | 2023 | |
DEF 14A DEF 14A N/A | April 27, 2023 | April 27, 2023 | ||
DEF 14A DEF 14A 2022 N/A | April 28, 2022 | June 10, 2022 | 2022 | |
DEF 14A DEF 14A 2021 N/A | March 29, 2021 | May 14, 2021 | 2021 | |
DEF 14A DEF 14A 2019 N/A | April 06, 2020 | December 31, 2019 | 2019 | |
DEF 14A DEF 14A 2018 N/A | April 01, 2019 | December 31, 2018 | 2018 | |
DEF 14A DEF 14A 2017 N/A | April 02, 2018 | December 31, 2017 | 2017 | |
DEF 14A DEF 14A 2017 N/A | April 03, 2017 | March 24, 2017 | 2017 |
Snapshot
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Value Model
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Statements
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Analyst Expectations
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