
BARK, Inc.
Consumer CyclicalNYSE:BARK · New York Stock Exchange
-$0.09 today
Vol 0.08M · Avg 0.08M
Management
Put operating results in leadership context
Review returns on capital, executive background, insider transactions, and growth quality to judge whether management is compounding value well.
Return Metrics
ROE, ROIC & ROA over time
ROE
-54.2%
avg -4.9%
ROIC
-36.6%
avg 149.7%
ROA
-22.9%
avg -28.5%
Analysis
ROA is currently the strongest return metric at -22.9% versus its period average of -28.5%. 0 of 3 return metrics are above their quality threshold, which helps indicate how efficiently the company turns capital and assets into profit.
Management
Key executives, compensation & ownership
| Name | Title | Compensation | Tenure | Age | Shares Owned | Ownership % |
|---|---|---|---|---|---|---|
Matt Meeker | Co-Founder, Chief Executive Officer & Executive Chairman | $1.10M | — | 52 | $702,846.00 | 7.99% |
Zahir Ibrahim | Chief Financial Officer | $917,832.00 | — | 56 | $364,378.00 | 4.14% |
Allison Koehler | Chief Legal Officer, General Counsel & Secretary | $731,400.00 | — | 58 | $44,719.00 | 0.51% |
Michael Novotny | President of BARK Air | $346,934.00 | — | — | $72,314.00 | 0.82% |
Henrik Werdelin | Co-Founder & Director | $140,000.00 | — | 50 | $10.89M | 123.85% |
Michael Black | Chief Revenue Officer & President of Core Business | — | — | 38 | $72,314.00 | 0.82% |
Michael K. Mougias | Vice President of Investor Relations | — | — | — | $72,314.00 | 0.82% |
Meghan Knoll | Chief Experience Officer | — | — | 38 | $250,000.00 | 2.84% |
Carly Strife | Co-Founder | — | — | — | $11.39M | 129.53% |
Brian Dostie | Interim CFO, Principal Financial Officer, VP of Accounting & Controller | — | — | 51 | $20,373.00 | 0.23% |
James O'Leary | Co-founder & Chief Supply Chain Officer | — | — | 48 | $0.00 | <0.01% |
Insider Trading
SEC Form 4 transactions — last 12 months
Buys
1
$50,523.07
Sells
2
$70,303.00
Net Sentiment
$19,779.93
Net selling
Most Active
Werdelin Henrik
1 transactions
| Date | Insider | Type | Shares | Price | Value | |
|---|---|---|---|---|---|---|
| Dec 10, 2025 | Werdelin Henrik Indirect | Sell | 50.0K | $0.65 | $32,695.00 | |
| Dec 10, 2025 | MCGINTY JIM Direct | Sell | 60.0K | $0.63 | $37,608.00 | |
| Jun 13, 2025 | Ibrahim Zahir Indirect | Buy | 58.8K | $0.86 | $50,523.07 |
Analysis
Insiders reported 1 buys worth $50,523.07 and 2 sells worth $70,303.00 over the last 12 months. That adds up to net selling of $19,779.93. Werdelin Henrik was the most active insider with 1 transactions.
Growth Analysis
Historical CAGR & forward analyst estimates
| Metric | 10yr | 5yr | 3yr | Fwd Est. |
|---|---|---|---|---|
| EPS | N/A | N/A | N/A | N/A1 analysts |
| Revenue | N/A | N/A | +33.6% | -0.3% (7yr)1 analysts |
| Net Income | N/A | N/A | N/A | N/A1 analysts |
| EBIT | N/A | N/A | N/A | N/A1 analysts |
Analysis
Recent growth has been strongest in Revenue at +33.6% over three years. Forward estimates point to Revenue at -0.3% (7yr), giving you a quick check on whether expectations are accelerating or cooling.
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Who manages BARK?
BARK, Inc. (BARK) lists 11 active executives. The top listed executive is Matt Meeker, Co-Founder, Chief Executive Officer & Executive Chairman.
Are BARK insiders buying or selling?
Recent insider activity shows net selling of $29.69T.
Explore More
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