Good day and thank you for standing by. Welcome to the CuriosityStream Q2 Earnings Call. At this time, all participants are in a listen-only mode. After the speakers’ presentation, there will be a question-and-answer session. [Operator Instructions] Please be advise that today’s conference is being recorded.
[Operator Instructions] I would now like to hand the conference over to your speaker today, Denise Garcia, Investor Relations. Please go ahead..
Thank you, Mattie. Hello. Welcome to CuriosityStream’s discussion of its second quarter 2021 financial results. Leading the discussion today are Clint Stinchcomb, CuriosityStream’s Chief Executive Officer; and Jason Eustace, CuriosityStream’s Chief Financial Officer. Following management’s prepared remarks, we will be happy to take your questions.
But, first, I’ll review the Safe Harbor statement. During this call, we may make statements related to our business that are forward-looking statements under federal securities laws. These statements are not guarantees of future performance, but rather are subject to a variety of risks, uncertainties and assumptions.
Our actual results could differ materially from expectations reflected in any forward-looking statements. Please be aware that any forward-looking statements reflect management’s current views only, and the company undertakes no obligation to revise or update these statements, nor to make additional forward-looking statements in the future.
For a discussion of the material risks and other important factors that could affect our actual results, please refer to our SEC filings available on the SEC website and on our Investor Relations website, as well as the risks and other important factors discussed in today’s press release.
Additional information will also be set forth in our quarterly report on Form 10-Q for the three months ended June 30, 2021 when filed. In addition, reference will be made to non-GAAP financial measures. Now, I’ll turn the call over to Clint..
HUMANITY’S QUEST TO SAVE TIME, a quirky, smart and engaging series, I encourage you to watch along with all the other premieres I mentioned. We continue to invest in the distinct content that we believe defines us, nature, history, science, travel, and every category in the factual genre.
We will offer more new originals this year than any time in our history. We are exploring all options to expand a library that is already unrivaled and goes deeper than anyone into the topics our viewers already care about. We have yet to discover.
Excited to announce that more recently, we were nominated for an Emmy Award in the category of Outstanding Science and Technology Documentary for the Mars episode of our epic eight part series SECRETS OF THE SOLAR SYSTEM. It’s an honor to be among the nominees and to be recognized for creating such high quality science programs.
With our strong balance sheet, robust subscriber momentum, a sturdy beachhead in German speaking Europe, a strong team and the leading factual content library and streaming, we are executing in a manner that makes us enthusiastic about the remainder of 2021 and beyond.
I’d now like to turn the presentation over to our CFO, Jason Eustace for some financial highlights..
Thanks, Clint. I’m also excited about the strong momentum in our subscription businesses and the landmark business development activities we announced this quarter. As the world reopens and entertainment options increase, our subscriber growth continues unabated.
We look forward to building our record 20 million subscribers and remain on track to achieve our $71 million revenue goal for the year. Now let’s review second quarter financials, CuriosityStream’s Q2 2021 revenues grew 27% to $15.3 million, up from $12 million in Q2 2020.
The revenue increase was led by direct-to-consumer subscription sales and program sales. Cost of revenue was $5.7 million or 37% of revenue, compared to 39% of revenue in Q2 of 2020, a decrease of 2 percentage points on a year-over-year basis. As a result of Q2 gross margin was 63%, compared to 61% in Q2 of 2020.
Advertising and marketing expenses were $11.5 million, compared to $8.3 million in Q2 2020, as we continue to be opportunistic with our marketing spend and invest when the right market conditions exist. CuriosityStream’s overall operating expenses were $26.4 million, compared to $16.4 million in Q2 of 2022.
Second quarter EBITDA loss of $10.9 million, compared to an EBITDA loss of $4.3 million last year, due to higher G&A costs associated with being a public company, higher personnel costs and increased marketing investment. We are on track with our plans for 2021 to deliver $71 million in revenue.
We expect our revenue mix to shift in the third and fourth quarters as presale agreements comprise a higher percentage of revenues than in prior quarters.
Again, accounting for presales under GAAP requires us to amortize content costs through cost of revenue on an accelerated basis upon revenue recognition instead of on a straight line basis over the estimated period of use, as we would with other original content.
As a result presale revenues are pass-through on a GAAP basis for the quarter when they’re booked and do not contribute to the GAAP gross profit. Due to significant length in presale deals, we anticipate in the third quarter and fourth quarter, we expect GAAP gross margins to be in the low-to-mid 40s on the second half of the year.
Gross margins in our core subscription business are expected to remain strong on our lower cost per hour of programming relative to the broader streaming industry.
While we expect GAAP gross margins to remain volatile over the next several quarters based on the size and the timing of presales, we anticipate that the growth in our subscription business will mute the negative impact of presale deals on GAAP gross margins over the longer term.
And now, I’ll turn it back over to Clint and open the line up for questions..
Thank you, Jason. Let’s please open up for question..
[Operator Instructions] And your first question comes from the line of Devin Brisco with Bank of America..
Thanks for the question.
So you had some promotional -- you had some subscribers lacking some promotional pricing in the quarter and still retain subs better than the rest of the industry? Have you gained any additional insights into what content is doing well in terms of retaining subs? And then as you solve the other side of that equation, can you have such a low churn? Is acquisition content going to be become a bigger focus going forward? It sounds like you might be ramping up content spend in second half? Is $50 million in cash spends a good number for the full year?.
So I can answer second part of that question..
Thank you, Devin..
Yeah. Sorry. Go ahead, Clint..
Go ahead. Go ahead and take the second part and then I will take the first part..
Yeah. So the second part there, Devin, program investments is still on track. As we mentioned earlier, this year, we’re still on track to high 40s, low 50s as far as our content spend. So that’s in line with everything as we expected, earlier this year. We’re still going to be over 4000 titles by the end of the year..
Thank you, Jason. And Devin, if I may add, yeah, the reason for the high retention are many, certainly, programming.
And yes, we do have an idea, as to what people like, but I will tell you that it is quality, but it is also quantity, it is also a particular cadence of providing new content to the platform, and certainly, have a greater cadence there than we’ve had in years past just because we’re deeper into the cycle of adding significant programming.
Like, we’ve also done a lot to minimize the friction associated with subscribing to CuriosityStream and we’ve also, I think, significantly enhanced the user experience and continue to do that.
Devin, would you like to have anything?.
Yeah. I would just reiterate that the velocity of new content coming to the platform across our tentpole originals exclusive our acquisitions and even our curation of content available elsewhere is higher than it ever has been and all of those are incredibly important.
So all of those contribute different values to the platform and they’re all critical for making the best user experience. You’ll see that continue across all the different types of content that we have. There’ll be more of it and it’ll be coming to our platform more quickly than it ever has before.
And also, as Clint was saying, on the product and technology side, we’ve been investing into data engineering, CRM and engagement, UX and UI.
All of these have been things we’ve been working on for quite a while, but as Clint was saying, are critical, so that people when they’re coming into the platform, have the best possible experience finding whichever pieces of content that they really want to watch and engage with.
So all of that combined with our continued strength, unable to activate our audience, as then what we have seen is leading to that retention. There’s no silver bullet. It’s obsession over all of the right details..
Thanks. That’s helpful. And you just announced the deal with SPIEGEL TV in the quarter. In the past, we’ve talked about there being sort of an outside opportunity internationally for growth.
Are you starting to see a revenue mix shift yet in that direction? And I’m curious how you plan to prioritize bundle distribution versus more pure play DTC product internationally, and what that mix will look like going forward?.
Excellent question. Devin, I would say that, if you -- we have more bundled subscribers outside of the U.S. today. We have more direct subscribers in the U.S. today.
That said, we do have direct subscribers in 176 countries today, which I think underscores the attraction of factual content and it also underscores the fact that, with factual content you can -- it’s a little bit easier to control the distribution of a broader scope of rights than say, in the scripted space, for example.
We -- we’ll continue to kind of prioritize the international markets where we are performing. That’s as I said, Germany was a top three market for us. So we think that that Germany and German speaking Europe represents a lot of opportunity.
I also believe that, look, almost every third-party agreement that we enter into provided it’s a proper value exchange, is added to CuriosityStream, because at this stage, we still have a lot of headroom as it relates to general awareness.
So, SPIEGEL, for example, we think there will be a lot of value in having a linear network that is able to promote to our subscription service in a meaningful way, which we don’t really have in Europe today.
Is that helpful?.
Your next question comes from the line of Darren Aftahi with ROTH..
Hi, guys. Thanks for taking my questions. First, on the renewals, kind of on the, let’s call that the COVID quarter, obviously, with a high number of you guys kind of mentioned for that setup.
I’m curious, did all those subs on annual plan renew at a higher rate card or whether any kind of discounts offered?.
All of the renewals came at the higher rack rate..
Okay.
So I guess it kind of begs the question, in terms of pricing power, like, what are your general thoughts about pricing power on annual plans and month-to-month as you kind of go as we still aren’t going to have a sub aggregation story at this point?.
Yeah. We think we have considerable pricing power. We think that last year has demonstrated that. We are committed to growing subs in the aggregate, certainly.
At the same time, we continue to do a lot engineering work, a lot of foundational work, a lot of technical work, so that when we do take advantage of that pricing power, we can maximize the transition from existing to whatever higher price we implement..
Got it. Great. And then on the 4 million sequential sub added, can you just kind of talk about the mix of DTC and partner direct versus bundle.
And maybe with bundled any kind of geographies that are over indexing?.
Yeah. So the majority of those subscribers, obviously, came from bundled subscribers. We grew our direct subscriber is 56% over the year, year-over-year, so that was that was strong and meaningful. And then, well, they weren’t -- they were certainly sprinkled around, the majority are from the SPIEGEL agreement that we entered into.
But we continue to add direct subscribers almost everywhere. And I would say that, if you -- we didn’t break it out this way, but more direct subscribers came from outside the U.S. this quarter then from a year ago..
It’s good to hear.
Last one for me, I think, last quarter, you gave the visibility on that $71 million for guidance, 90%, like, any kind of update there, you kind of have said cross the 0.5 point?.
Yeah. We’re definitely still guiding to the whole $71 million for the year and we’re definitely less than 10% left ago at this point. So we still feel fairly confident with that $71 million in the next three quarters..
I’d like to say, I only add, Darren. It’s the first full year as a public company and we want to demonstrate that we can hit our annual targets and not be superheroes..
Fair enough. Thanks guys..
Got it..
The next question comes from the line of Dan Kurnos with Benchmark..
Great. Thanks.
Maybe a couple, I thought the key retention COVID number was very interesting and you just talk about, obviously, with Delta variant had, what you’re seeing in terms of trends as we head into the back half of the year, if there’s any play there? And maybe if you want to also tangentially speak about the development One Day U and whether or not that may play a role and how you develop that asset? And then just on the international side, just following up on an earlier question, I just thought that was interesting, that you went to sort of non, I mean, obviously, Germany, Western Europe speaks a lot of English, but it was in German, doing a lot of localized language stuff.
You help us think about, how we think about kind of next geography or whether we expect you to get, say, India on the table versus maybe more like in Australia, just how do we think about kind of that balance on the international forum because there’s still a ton large MVPDs and partners out there that you guys can kind of go after with your sort of unique products?.
Yeah. I think that’s a great question and something we’re thinking a lot about. And what I will say today is, we are prioritizing additional international markets. We’re not going to announce those today. But it is something that we’re thinking about, obviously, on a daily basis and then lots of conversations around.
As it relates to, to One Day University, I think, that’s a good question. I think what we’ve said about that is that, tuck-in acquisitions like that have always been an element of our growth strategy. The talks and lectures that they offer up on One Day University right now are awesome. That’s professors in the world most engaging, most entertaining.
Right now we’re focused in the near-term on technical work and integration work. They only recently launched the digital subscription platform for we acquired it, it needs some work. But we will improve it.
As far as the live events are concerned, we do plan to launch live events in the fourth quarter, obviously, there’s seemingly a new concern every day, whether it’s the Delta variants or some other form of the virus. But all I can say there is, we will see..
Got it. That’s it for now. Thank you..
Got it..
[Operator Instructions] Your next question comes from the line of Alexia Tsimikas with D.A. Davidson..
Thanks so much for taking my questions. I have two. The first is, have you experienced or noticed any impacts from pandemic-related restrictions being lifted? And the second is, in the past you discussed advancing your sponsorship efforts when restrictions ease and you’re able to meet with companies again.
So how are you thinking about your sponsorship efforts today?.
Right. So, yes, in certain parts of the U.S. we’ve been able to finally get back out and have more in-person meetings. Internationally, as you’re probably aware, it’s really not opened up, like, we had hoped it would, like, we think it will in the future.
And then, as it relates to sponsorship business, we have strong interest and some strong commitments for the back half of the year and we’re working on pulling many of those as possible across the finish line and fulfilling those commitments where they exist. So, yeah, as the world opens up and we can meet with more people, that is a tailwind for us.
And we are doing that wherever we can. Obviously, it’s not quite as easy as we’d hoped it would be at this point in time..
Great. Thank you..
Your next question comes from the line of Dan Medina with Needham & Company..
Thank you for the question. Jason I was wondering if you could help us think a little bit about second half advertising and marketing spend for the, yeah, for the rest, yeah, rest of the year? Thank you..
Sure. So the second half of the year were expected to be very similar to the first half right around high $11 million, kind of low $12 million as far as our marketing investment for Q3 and Q4. Again, we like to be op -- that’s just a target, so we like to be opportunistic with given the market conditions.
So, Devin has the opportunity to take advantage of that. And fourth quarter might be always a little bit higher because we take advantage of some of the stuff during the holidays. But generally the takeaway should be high $11 million, low $12 million, as far as Q3 and Q4 marketing investment..
Great. Thank you..
There are no more questions at this time. This concludes today’s conference call. Thank you for participating. You may now disconnect..