Good morning and welcome to the Cracker Barrel Third Quarter 2023 Earnings Conference Call. [Operator Instructions] Please note, this event is being recorded. I would now like to turn the conference over to Kaleb Johannes, Vice President of Investor Relations. Please go ahead..
Thank you. Good morning and welcome to Cracker Barrel's third quarter fiscal 2023 conference call and webcast. This morning, we issued a press release announcing our third quarter results. In the press release and on the call, we'll refer to non-GAAP financial measures for the third quarter ended April 28, 2023.
The non-GAAP financial measures are adjusted to exclude impairment charges, store closure costs and other noncash amortization, the asset recognized from the gains from our sale and leaseback transaction and related tax implications.
The company believes that including these items from its financial results provides investors with an enhanced understanding of the company's financial performance. This information is not intended to be considered in isolation or as a substitute for the net income or earnings per share information prepared in accordance with GAAP.
The last page of the press release includes reconciliations from the non-GAAP information to the GAAP financials. On the call this morning, we have Cracker Barrel's President and CEO, Sandy Cochran; Senior Vice President and CFO, Craig Pommells; and Senior Vice President and CMO, Jen Tate.
Sandy and Craig will provide a review of the business, financials and outlook. We will then open up the call for questions for Sandy, Craig and Jen. On this call, statements may be made by management of their beliefs and expectations regarding the company's future operating results or expected future events.
These are known as forward-looking statements, which involve risks and uncertainties that, in many cases, are beyond management's control and may cause actual results to differ materially from expectations. We caution our listeners and readers in considering forward-looking statements and information.
Many of the factors that could affect results are summarized in the cautionary description of risks and uncertainties found at the end of the press release and are described in detail in our reports that we file with or furnish to the SEC.
Finally, the information shared on this call is valid as of today's date, and the company undertakes no obligation to update it, except as may be required under applicable law. I'll now turn the call over to Cracker Barrel's President and CEO, Sandy Cochran.
Sandy?.
Thank you and good morning, everyone. This morning, we reported total sales growth of 5.4% and an adjusted operating income margin rate of 4.1%. The quarter started out largely as we had anticipated, continuing our momentum from Q2 through February and most of March.
We then experienced a meaningful traffic decline, particularly in April, which negatively impacted our sales and profits, both of which came in a bit below our expectations. This softer trend has continued fourth quarter to date both for restaurant and retail sales. In our view, this reflects weaker consumer sentiment and economic pressures.
Although we are cautiously optimistic that as the summer travel season unfolds, we will see some improvement to trends in June and July. Our experience in April and May largely mirrors what we've seen across the full-service casual dining industry.
And despite the unanticipated headwinds, our sales and traffic growth outpaced the Black Box casual dining index for the fourth consecutive quarter. Our teams remain focused on operational excellence staffing and retention and the guest experience.
Our everyday value and menu innovation is resonating with guests, and we're making great progress on other key initiatives, including catering, our loyalty program and our cost-savings efforts. Although we expect continued pressures and choppiness in the short term, we feel good about our positioning over the medium and longer term.
I'd now like to speak to some highlights from the third quarter. Our menu promotion and advertising campaign showcased our everyday value and variety.
Our TV messaging reminded guests that we have 20 meals for under $12, including several Hearty Signature entrees, and we highlighted newer items, such as our Cheesy Bacon Home Stock Chicken and Home Stock Chicken and French Toast.
We also introduced our $5 take-home meals, which have been popular and are an additional example of how we're leaning into everyday value.
For off-premise, we saw high demand for our Easter heat-and-serve bundled offerings and strong growth in our catering business, which increased over 35% compared to the prior year and remains on track to exceed $100 million this fiscal year.
From an operations perspective, we're pleased with the improvements we're seeing in our turnover and retention results. Our new labor system is now in place at over 460 stores, and the rollout will be substantially completed in the coming weeks.
We're pleased with the functionality that the system provides and our enhanced ability to optimize labor allocation, and we will continue to fine-tune our labor model based on our learnings. Turning to Maple Street.
We opened 3 locations during the quarter and have been pleased with the early performance of each unit with each location seeing some of the strongest opening week sales in recent years. The team continues to work diligently to optimize the business model and prepare to successfully scale the brand.
I'll now turn the call over to Craig for a more detailed look at the quarter from a financial perspective and to discuss our Q4 outlook, after which I'll comment on some of our areas of focus for the remainder of the year..
first, investment in additional labor hours to ensure we are delivering exceptional service and hospitality during the high-traffic summer months.
Second, within G&A, we have investments to support our strategic initiatives, such as our loyalty program and other digital initiatives as well as an increase in incentive compensation relative to prior year.
Third, we have increased our cost-savings estimate and now expect to deliver approximately $13 million in cost savings during the fiscal year with additional gains in fiscal 2024.
Taking all of this into account and assuming industry traffic and summer travel patterns play out as we expect, we now expect adjusted operating income margin in the range of 4.5% to 5.5% in Q4. We expect a Q4 GAAP effective tax rate of approximately 0% and an adjusted effective tax rate of approximately 4%.
Finally, we anticipate capital expenditures of $30 million to $35 million during the quarter. I'll now turn the call back over to Sandy so she may share additional details around our business plans and outlook..
Although we're currently operating under more uncertainty, we remain confident that we have the right strategy in place to navigate these short-term challenges and win market share. In the current environment, our primary focus is driving sales growth, but we will simultaneously continue enhancing our business model.
I'd now like to discuss our strategic priorities. First, we're focused on the guest experience. Our teams are highly focused on strong execution and delivering an exceptional guest experience. We've placed a priority on ensuring stores are properly staffed for the high-volume summer months.
We continue to believe that hospitality is a key differentiator for us, and we will continue to make investments to support this. We're also focused on the training and development of our store employees and believe enhancing these areas will drive further improvements to retention as well as guest satisfaction.
Second, we're continuing to emphasize and protect our strong value proposition. Everyday value has always been and will continue to be a key pillar of our strategy, and we're continuing to leverage this core equity through our $20 and $12 advertising campaign.
We believe our investments to preserve the value sections of our menu and our attractive price points have been and will continue to appeal to our guests and will maintain our value strength even in a more promotional competitive landscape.
The sustained strength and growth of our off-premise channels, in particular catering for both everyday and holiday occasions, demonstrates our value proposition extends beyond dine-in. We are especially excited about the catering business and continue to enhance the menu and service model.
Third, we're looking to accelerate frequency among our growth segments. To achieve this, we remain focused on menu innovation and introducing offerings that feature bolder and more complex flavor profiles, which especially appeal to this group.
For example, we recently introduced our Steak and Egg Hash Brown Casserole and Biscuit Bene, our version of eggs benedict, and we've been encouraged by the response. Our loyalty program is a key initiative and it's another way that we're extending our care and hospitality to our guests as part of our larger digital transformation initiative.
While we believe the loyalty program will appeal to all guests, we think it will especially resonate with our growth segments. We've made significant progress in the development of the program and to support the successful implementation of this large-scale complex initiative, we're planning for a beta launch in July.
I'm excited about the program, which incorporates all of our channels, including retail and features fun gaming elements. We believe the loyalty program will drive higher frequency, increase brand loyalty and customer lifetime value and provide robust actionable guest data. Finally, we're continuing to improve our business model.
Our cost-savings program has delivered significant savings this year, and we expect to also deliver meaningful savings to fiscal 2024. We're pleased with our investments in technology, including our food and labor systems, and we will continue to leverage these systems and optimize our processes to drive further efficiencies.
And although our top focus is protecting the top line and delivering an exceptional guest experience across all channels, our operators are tightly managing the business to control cost in this more challenged environment.
In closing, I believe our focus on the guest experience, value, accelerating frequency with our growth segments and enhancing our business model has us well positioned to navigate the short-term challenges we're currently facing and sets us up for capturing market share and driving long-term value creation.
And with that, I'll turn the call over to the operator for your questions..
[Operator Instructions] And our first question will come from Katherine Griffin of Bank of America..
Craig, I wanted to just get a point of clarification on your comments regarding May trends.
I believe you said they're sort of consistent with April, but I just want to understand, does that mean that traffic is sort of running in the negative low single digits if we contemplate the positive mix that you noted? Or is it that you're seeing that decelerating traffic trend kind of pick up in April? Just sort of -- yes, I just wanted to kind of parse those comments..
For me -- so I think what we've -- I think what we're comfortable saying is that as we went through the quarter, we had a meaningful reduction in our traffic for us, and candidly, across the entire industry as we progressed through the quarter. And May is consistent with April. So no change -- no significant change one way or another.
So not a deceleration, not an acceleration, just a consistent trend. I mean, I think clearly, the backdrop is more challenging. It's more dynamic. And I think the good news is we're not seeing things get worse and we're not seeing things get materially better. Now having said that, I'll kind of just go ahead and give a little bit more texture on this.
As our expectation is that as we continue into the summer, then our expectation is that we will see a modest improvement in our trends. Again, April and May were consistent, and we would expect to see a modest improvement as we get into the summer as a part of the summer travel season. That's what's included in our base-case assumptions..
Okay. Great. And then I just had a question on CapEx. There’s a bit of a step-up in the third quarter. So I wanted to know what the drivers of that were.
And then just given the lowered outlook for restaurant development, sort of why maintain the full year CapEx guidance?.
Actually, I think this is a good story here. We – for many, many months now, many quarters, there has been a backlog in getting equipment for repairs. And now finally, we’re on the backside of that issue, and we’re basically getting caught up on some deferred equipment replacement..
The next question comes from Jeff Farmer of Gordon Haskett..
A couple of questions. So I'm just curious what the implied same-store sales and traffic growth expectation is that comes with that 1% to 3% F 4Q revenue growth guidance. If you can just sort of give us a little bit of a guidepost there, that would be helpful..
Jeff, it's Craig. Yes, on the restaurant side, our expectation in that 1% to 3% is that restaurant comp sales will be in the kind of low to mid-single-digit range for comp sales and retail, we would expect to be a higher single-digit negative sales comp..
Okay. That's helpful.
And then as it relates to Cracker Barrel specifically and what you're seeing at the concept level, is there a customer demographic or daypart that is seeing greater headwinds in terms of some of the pressures that you alluded to sort of strengthening or getting a little bit more challenging as you got into May? So again, demo or daypart that's being hit more -- being hit with greater challenges?.
Yes.
Jen, why don't you take that one?.
Jeff, it's Jen. Yes, I think the situation that we're seeing this quarter is a pretty different one from what was happening a year ago. Last third quarter, it was really our older guests that were pulling back with concerns about issues like the Ukraine war and the big spike in gas prices, which were really leading them to cut back on spending.
This year, it's a different story. We've actually seen a nice rebound in visitation from those older guests. And in fact, now what we're experiencing is some reduced visit frequency from the younger cohorts, which coincides with a sharp downturn in consumer sentiment among those younger cohorts.
So it's a bit of a different story with this third quarter. It -- obviously, it's bumpy when you're looking at 1 quarter at a time. So we, of course, like to look at things on a little bit of a longer horizon since most of our initiatives are longer-term strategic initiatives with those younger groups.
So if we pull back and look at this more on like a 2-year stack, we still have seen some positive momentum with those younger groups, but third quarter certainly was a trickier one with the younger cohort..
Okay. And just last one is bookkeeping. You guys shared the pricing in the Q3, but traffic and mix in the quarter.
I apologize if I missed it, but did you guys share traffic and mix in the quarter, the Q3 quarter?.
We did not in the prepared remarks, but I'll go ahead and share those now. Traffic for the quarter was negative 3.2%. And in addition to the price, we also had positive menu mix of 1.8%..
Our next question comes from Dennis Geiger of UBS..
Could you talk more -- a little more about your expectations for the brand's resiliency, maybe over the coming quarters or over the coming year, against the more difficult backdrop that you mentioned? I know you called out the compelling value offers.
But any other kind of latest thoughts on sort of brand resiliency here, levers that you can pull against this backdrop that you mentioned would be helpful..
Yes. Dennis, it's Sandy. I really will kind of focus on the prepared remarks in the last part, which is that we continue to believe that the brand is highly differentiated. It appeals across a broad spectrum of age, demographics, income. And our focus, first and foremost, is on ensuring that we're delivering the guest experience.
We believe our hospitality is one of our key differentiators. And in this environment, it's particularly important if you're a guest that's managing their frequency, you want to be sure you're going to brands that you can trust to deliver both the experience and the value.
And so that really leads to my second priority, which is leaning in and emphasizing and protecting our everyday value. We've been known for that.
We're not as focused on promotions and deals but ensuring that we can -- a guest can come in any daypart and find on the menu a good value, just why we're focused on highlighting with our 20 under 12 initiative or promotion right now. It's not a promotion. It's every day.
I think I'll let Jen speak to the $5 take-home, which we think is another great way to deliver value to our guests, and we've been encouraged by the the reaction to that. Third, though, we're also really focused on innovating to appeal to the growth channels. And I will let Jen speak to that as a way to drive growth in the next few months..
Yes. I think, Sandy, starting with value, that's absolutely a critical part of the puzzle for us.
In addition to the fact that we've been messaging to consumers that we do have 20 entrees on our menu that are all under $12, and that's across all dayparts, we're also featuring new news in that category, which we think will appeal to our growth segments. So more flavorful, more complex flavors that we've tested with those growth segments.
So we feel good about that. $5 take-homes has been a nice addition that helps us grow check, but also we see as improving our value scores on checks that have that on it.
I think the other thing that we're very excited about is that we are about a month away -- sometime in July, we're going to be beta testing our new loyalty rewards program, which in all of the research we have done is a very, very appealing proposition across all of our segments, Sustaining segments -- growth segments.
Everybody is really interested in this new rewards program that will be very differentiated for us because it encompasses all of our channels, including retail, which is a real differentiator for us.
Our guests are going to be able to earn points, whether they're in the restaurant or shopping in our retail and, of course, be able to redeem points across both sides of our business, which I think makes it very unique in the restaurant space.
So we're very excited about the launch of loyalty and how that will progress our whole digital road map forward. So a lot of things coming in the future that we think will maintain that momentum..
And I'll just add, thank you, Jen, to the -- to that list, although I didn't have this in my list in the prepared remarks, to Jen's point. I do think retail, although it's challenged right now, it is a key differentiator. And it does allow our guests to find fun, unique nostalgic items that are a great value.
And I think that will continue to be the case over the next -- both not just the next quarter, but the next year -- few years..
That’s great color. Just one more, if I may. Craig, you spoke to capital allocation priorities.
So I just want to ask, in thinking about the attractive dividend and in thinking about some of the near-term macro pressure that you’ve spoken about, is there any thoughts to add with respect to the dividend and maybe balance sheet usage if it comes to just thinking about different scenarios looking ahead?.
From a capital allocation perspective, I think our Board is incredibly thoughtful. And our priorities are investing in Cracker Barrel and Maple Street and then our return in cash to shareholders and our dividend is a primary way that we’re currently doing and that we have been doing that. And our current cash flows support our dividend.
Our leverage ratio supports our dividend. So I don’t certainly don’t see anything in the future that would change that at this point..
The next question comes from Andrew Wolf of CL King..
Wanted to ask a follow-up on the traffic in April and May.
Do you think any of that might have been related to the spring being kind of relatively cool and wet, particularly in the southern part of -- well, all over the country, but in the south where sometimes in April and May, it's already hot and people are out in those highways and so on? Do you think that had any impact? Or do you think weather in any other way had any impact? I know some folks don't like to blame the weather, but weather is what it is, and that's why I'm asking..
Well, I guess I'll start. You're right. We don't like to use weather as an excuse to -- not to have delivered the results that we were expecting. But there are certainly some -- you could have some discussion about whether, in fact, it was a cool spring.
And we've heard that from a number of companies and how it impacted the business and whether that made people more reluctant to maybe do a trip that they were going to do. Certainly, our merchants would say that they felt it impacted the timing of our purchases of our summer clothing.
So if it was still cold out, you probably weren't as interested in sundresses and sandals, as we later saw. So we don't believe it was -- there was a material weather impact for the quarter, but we think it could have had on the margin some impact on the timing with our consumers..
Okay. Also in the retail stores, I mean, your inventories look pretty clean, right? So it doesn't look like there's a lot of -- even with the weather, a lot of markdown risk. Am I -- I'm just sort of imputing that from the inventory has been down year-over-year. and generally, the restaurant inventory has been pretty stable.
It seems to be the retail store inventories had swing a lot. And if they're down, I would think it -- to me, it indicates either you got pretty clean inventories, you don't have a lot of markdown risk or you're already kind of changing the mix to lower-price items.
Could you just tell us a little bit about what's going on there?.
Well, our retail teams, they've done a magnificent job over the past few quarters in delivering really very impressive retail sales. But in Q3, we did see the guests pull back. And we saw it broadly across the store base. We saw it broadly across categories, particularly in the more discretionary ones. And it kind of was reflected in conversion and UPT.
The good news is that our merchants were preparing for this possibility in terms of managing our inventories. And I think they have done a good job of working in this environment to keep the inventories clean. They've been working with the field to be sure we were moving through the most vulnerable categories.
They've been working with our vendors on margins. And I think they have, to the point you make, done a good job of managing that risk..
Yes. And Andrew, I'll build on that a little bit, just to say that, as we shared before, the -- we expect the retail business -- part of the business to go -- to return to a more normal promotional cadence.
So if you think about fiscal '22, we had a lower level of promotional activity, and we shared before that in fiscal '23, we expect it to return closer to, for lack of a better term, pre-COVID level of promotional activity. So that continues to be the expectation..
Okay.
And if I can just ask one last question about pricing at the restaurants, what's baked into the Q4 comp guidance for price? And could you give us a flavor for the price cadence into -- just price into next fiscal year? For example, if you didn't take any more price, when would it -- when would price become neutral?.
Yes. We have 8.5% in the current guidance for Q4. The approach that we've been using -- so a couple of things on price. We've been incredibly thoughtful about this. We continue an approach reviews for a long time with holdup groups. And we continue to monitor sentiment and value scores and competitor prices and so on.
So we feel good about the impact that our price is having on traffic. The approach that we've used is we've been taken more frequent but smaller price increases. And what that means is as we get into fiscal '24, some of the price will carry over, certainly into the first half.
We're not prepared to share exactly how much at this time, but I think it's a fair assumption that we'll have a fair bit of carryforward certainly into the first half of fiscal '24. And as we go into fiscal '24, the inflation environment is expected to be much more normal, I would expect, certainly still early.
And as a result of that, we would expect our pricing strategy to adjust accordingly, and we'll talk more about that in the next call..
The next question comes from Jake Bartlett of Truist Securities..
My first was just on your performance versus the industry. You mentioned that you outperformed again for the fourth quarter versus Black Box, and I want to maybe make sure I understand which part of Black Box you're comparing yourself to. But I'm wondering whether the cadence within April and May, whether that outperformance continued.
And if it didn't, I'm wondering what you think might be some of the drivers of that. I think some of us are curious whether there's pushback on the menu price, but maybe it's your markets, in particular the competition with grocery.
Any other kind of -- if it is in fact that you're your market share gains have reversed, any color on what you think might be driving that?.
I think there's a lot of detail behind that. So I think we're comfortable with saying that for 4 quarters in a row, we've been ahead of Black Box full service, and we have provided the additional texture that May is in line with April..
Black Box casual..
Black Box casual, sorry. And we've talked about our price and kind of how we've gone through that and kind of measured it twice and caught on, so to speak. So I think there's a lot there.
Certainly, appreciate the desire to have -- to get more, but I think it's still early in the quarter, And we look forward to sharing more about that on the next call..
Got it. And I'm not even ask you about kind of current trends or really just -- maybe even in April, it seems, without knowing those exact numbers, that your outperformance might have gone to underperformance.
And so what I'm really trying to figure out, it feels like the message from competitors in the first quarter earnings season has been that there wasn't really material shifts in marking trade-down or trade-up and consumer was holding in. What I'm hearing from your results seems very different than that.
So I'm kind of trying to gauge whether there's something specific about your marketplaces, your customers that might be making you more exposed to some of these macro pressures that are out there where we haven't seen it on a large scale at competitors so far..
Yes. Yes, it's a good question. I think the areas where we might be different from the competitors would be, for example, in the summer travel season, as an example. I think that would be an area where we could perform differently either to the good or to the bad.
But outside of that, I guess I would just reiterate that we're pleased with the market share gains. And we -- obviously, we report out on a slightly different cadence from others. And I don't know that it would be super helpful to get into each individual months beyond that..
Okay. And then a question on COGS. And Craig, this is another quarter where the math for your restaurant COGS, there's another -- there's a continued kind of bad guy in there. If you look at 8.8% of menu price and 4.3% of commodity inflation, there's another portion that's, I think, impacted by mix.
I was thinking you maybe getting a year-over-year benefit from freight and things like that, which I think are in that line. But the question is that kind of bad guy has now been -- this is the fifth quarter, so it's lapping a drag in the third quarter of last year.
So in the fourth quarter, if you could help us out, we kind of know flat COGS or flat commodity inflation, 8.5% pricing. What should restaurant-level COGS be? If you can maybe be more specific there.
Is there another bad guy coming? Or is the math much more simple in the fourth quarter?.
Yes. I think the mix component -- not I think, the mix component that's impacting Q3 COGS and prior quarters as well really relates to the work that we've been doing to give guests more options to make their experience a more holistic experience, including things like our Barrel Bites, which are -- shareables and flavored drinks and so on.
So the example there might be -- this is a real example. You have iced tea, which has a very low COGS percent and you -- someone trades out of unflavored iced tea to flavored iced tea. And you have a mid-teens level COGS percent, but it's still higher. So that drives that tea mix that you're seeing.
And the reason I give the elaborate answer is because the mix component is going to depend on the attachment of those add-ons. So to the degree that those add-ons continue to drive the positive mix that we've seen in check, which was 1.8% in this quarter, to the degree that we outperform there, we'll see a higher impact to restaurant COGS.
And to the degree that there is some softness there, then we won't see that level of mix impact. So it's really going to depend on the restaurant mix. We've been happy with that. That is a way for us to drive some top line, deliver cash, increase cash profits, and it's completely up to the guest to kind of opt in or not.
And it also helps us as it relates to some of our growth segments and the things that they find appealing. So it's -- I get the P mix impact that you're referring to, and I think it's strategic in the way that we're utilizing it..
Great. And then last question. On stores, there’s been a number of closures. So I think 6 Cracker Barrels, I think there was 1 in May. So maybe we’re expecting kind of no net openings in the fourth quarter for Cracker Barrel. But then also, I think there’s 3 closures of Maple Street in the third quarter. So you opened 3 and there was net flat.
So if you can give us some color on whether we should expect more, whether we should model in continued closures on either brand, that would be helpful..
Our approach to restaurant closures is largely that we’re in a business of operating restaurants, not closing restaurants. So in that the portfolio of 600-plus of anything, you’re going to have high performers, medium performers and low performers. And with the low performers, you work to make them be better.
And in this case, as we came out of COVID, we had a handful of low performers that we have been working on and working on their recovery. And then at some point throughout the year, we came to the conclusion that we would not be able to operate those stores profitably and made the decision to exit some of those stores in some of those markets.
So that’s what’s led to this position. So we – as you noted, we had 1 in – Cracker Barrel in Q1, we had 4 in Q3, and then we had 1 in early Q4. So it’s not a strategic shift.
It’s more a function of timing coming out of COVID and working to improve these stores and then coming to the conclusion that we are not going to be able to operate them profitably.
As it relates to Maple Street, as we’ve continued to refine that business model, we had a handful of stores that were on our type of franchise agreement that was not a part of the near-term business model. It may be a part of the long-term business model, but we would do it differently.
So we decided to purchase those stores, all of them, and then some of them were particularly challenged and we decided to exit in that case. So it’s a part of getting that business set up to ultimately scale.
So 2 of those 3 were a part of that, and then 1 of them was a bit of a one-off location that was a test location that didn’t – that we didn’t see a path forward with.
So not a strategic shift, more of a, for lack of a better term, we’re just coming to a decision to kind of move forward on some restores that we've bee’ working on for a period of time..
The next question comes from Todd Brooks of The Benchmark Company..
One is just a follow-up on kind of that concept of unit growth going forward.
Can you talk about the difficult construction environment, but also the cost to build units and how that may play into how we should think about the unit growth rate, especially for Maple Street, as we go into '24 when we were maybe looking to accelerate growth of the brand as far as cost to build? And what type of retrenchment in construction costs you'd like to see to really accelerate brand growth going forward?.
I think you hit on all of the major points there, Todd. The -- so our long-term view on unit growth really has not shifted. In the midterm, I think as we're all aware, construction costs have escalated. And construction costs have escalated when the economy is slowing down and there -- and interest rates are higher.
So there's a bit of a disconnect in some ways between the cost to build and what's happening in the macro environment. So the long-term strategy is still the same. We are working to ensure that we're delivering an adequate return to our shareholders with each of the new units.
And that means that in this -- in the near term, we are passing on more opportunities that we might have even a year ago. Now we do anticipate that as the environment normalizes and the real estate world comes into -- adjusts for the current environment that we'll be able to resume.
In addition to that, we're also -- as every business, as you're also always working to optimize your real estate model in the form of cost and we're going through that, that's going to take some more work. And there have been a lot of shifts over the last few years in a whole host of ways.
So we're actually going through an update in our site opportunity model where we think we can have sites and how has that shifted. So our long-term view is the same, and we're really updating our approach to that. And we're also monitor and for some cooling in the environment as well..
That's great, Craig. Second follow-up, just talking about the April pullback that was cited. You gave us mix data for the full quarter.
I was just curious if you start to look at April and where the consumer may be settling out, can you share how either the mix changed or maybe attach rates, if you're seeing any check management on the part of the consumer? And then, Jen, I know you do detailed testing around future pricing actions.
Has there been a change in how the consumer is responding to the thought of future price increases from the current levels?.
Yes. In terms of mix, it's been pretty consistent. We didn't see much change, if any, in April. So when we look at attachment on key things like --.
On the restaurant side..
On the restaurant side, yes, to be specific. When we look at beverages or Barrel Bites or Premium Size or $5 take-homes, all the things that guests can opt into, we've really seen no material change.
And certainly, with regards to pricing, Craig talked about all of the internal and external ways that we look at that because we tend to take small increases more frequently and just monitor very carefully versus our holdout group and, of course, look at all these different ways that we measure value.
So we still have not seen any type of significant pushback from the guests on our pricing, which, of course, each time we take an increase, we carefully monitor all of that for any kind of any kind of impact there.
So the one area where I think pricing throughout the industry may have impacted would be frequency, right, so with -- especially with guests that are particularly impacted by economic insecurity. We believe they're cutting back not on check but rather on the number of visits that they opt to spend on our category.
So that seems to be where they're pulling back..
Okay. And then one final one for me. I know you upped the cost savings guidance to $30 million from $25 million prior. I guess, where did we find the incremental $5 million in cost saves? Where should we be flowing that through the income statement? You seem excited about further cost-save opportunities into ‘24.
I didn’t know if you could preview anything that you’ve latched on to there..
Todd, we are literally looking at every single line item. And as with every other company, we’re constantly looking in the food area, and we’ve made quite a few changes where the cost goes down and our guest satisfaction or guest research shows an improvement in their perceptions. So there are a lot of those, and that continues on.
There are other indirects. It’s really a long list of things, banking fees, supplies, different components of labor that are a little bit more indirect in nature. But this is really an enterprise initiative where every single function, we’re looking at Internet costs, we’re – every single area.
We’re looking at the less utilities in every single area of the company. We’re looking for ways to improve our efficiency where it’s not a takeaway from our guests. And in cases where we do make a change, is an improvement from a guest perspective. So the point is it’s just not one big little thing. There are – one big thing.
There are a lot of little things that add up to that $30 million. And it gives us confidence in the FY ‘24 benefit that we’ll continue to see from this initiative..
The next question is a follow-up from Jeff Farmer of Gordon Haskett..
You did touch on it, but how should we be thinking about G&A dollars in the Q4 and heading into fiscal '24?.
I think the best way to think about G&A dollars is to look at the Q2 and Q3 G&A dollar amount and forecast that forward. One of the challenges with G&A is the incentive comp is in there. And as things move up or down, that number, you end up with big true-ups.
So it's much better to look at the more recent quarters than it is to look at a comparison to the prior year..
Okay. I can work with that.
And then in terms of thinking about -- just again on that topic, in terms of incremental investments that might need to be made at the corporate or enterprise level as you get into '24, would you think that there's something significant there as you look out to the next 12 months?.
We'll talk more about '24 in the next quarter. I think we've been -- so I'll double down a bit on what we've said for this year, which is the investments in our digital capabilities to better appeal to our growth segments, in particular the loyalty program, that's been a big investment. And then Sandy talked about labor as well.
And in an environment where consumers are cutting back on frequency and -- so the times that they do go out is really important that they get a wonderful experience, and that's what our business is all about. So we're making some additional investments there..
Okay. And final question for me. You guys did share some commentary that made – some of the recent Maple Street openings had shown some strength. But just looking at my model, which is not perfect in terms of operating weeks, I don’t think you guys disclosed that for Maple Street.
It does appear that Maple Street average weekly sales volumes are down in roughly the mid-single-digit range over the last several quarters.
Assuming that math is in the ballpark and you are seeing declines in average weekly sales, what’s driving that decline as you more aggressively pursue openings for Maple Street?.
There are a couple of things there. Once we exited those franchise type arrangements that we spoke about earlier, those stores were – had lower AUVs. So when we brought those into the system, that brought the AUV down. That’s one.
Additionally, Maple Street has also – like Cracker Barrel has certainly in the last couple of months been impacted by traffic that’s lower than expectations. Now I will say that, again, the new stores have opened very, very strongly.
We are continuing to be pleased with, for example, the weekend business has held up better there, and we’re continuing to make some refinements there to grow the weekday business to a greater degree..
This concludes our question-and-answer session. I would like to turn the conference back over to Sandy Cochran for any closing remarks..
All right. Well, thank you for joining us today.
Although we're facing heightened uncertainty and these headwinds, I'm confident that our strategic priorities on the guest experience, everyday value on accelerating frequency with our growth segments and then improving our business model that will help us successfully navigate these near-term challenges and that we are well positioned to drive long-term value creation.
We appreciate your interest and support..
The conference has now concluded. Thank you for attending today’s presentation, and you may now disconnect..