Thanks, Joe, and good afternoon everyone. We are pleased to deliver another quarter of performance within or exceeding our expectations, reflecting consistent execution by our teams. Net revenue came in within our guidance range and adjusted EBITDA exceeded the expectations we outlined last quarter. Notably, we delivered another quarter of gross margin expansion, and a 25% year-over-year improvement in adjusted EBITDA. Q2 revenue totaled $52 million. The results are primarily attributable to lower unit sales partially offset by higher ASPs within our Direct business. The return to full price selling is a critical component of our long term strategy, however, it is creating a near-term headwind to sales. Additionally, revenue was impacted by our international distributor transitions and planned retail store closures. While the transition to a distributor model and the closure of retail doors are reducing our topline and the associated gross profit dollars, these actions are done with intention, as they support our cost management and efficiency efforts, and are offset by savings in marketing and SG&A, which I will discuss in a moment. Second quarter gross margin improved to 50.5%, up 360 basis points sequentially and 770 basis points versus the prior year. The year-over-year expansion is attributable to the continued benefit from a healthier inventory position, lower freight costs, and lower promotional activity in the direct business, as well as COGS savings captured from our factory shift and materials innovation. Year over year improvement in gross margin is expected to continue in the second half of 2024, although not at the same magnitude that we’ve seen year to date. We continue to expect Q3 and Q4 gross margin to be in the mid-40s, reflecting the combination of retail store closures, transitions to international distributors and planned promotional activity around the holidays. Looking at SG&A, our teams did great work controlling costs in the quarter. SG&A dollars, excluding stock-based compensation and depreciation and amortization, totaled $28 million, down 22% versus the prior year. The decrease can primarily be traced to lower personnel expenses and occupancy costs. This was partially offset by costs associated with our retail store closures, as planned. During the quarter, we closed 10 US stores, followed by 1 additional closure subsequent to quarter-end. This brings us to 14 stores year-to-date, putting us at the high end of our plan to close 10 to 15 US stores in 2024, and we continue to evaluate opportunities to optimize our retail fleet. In connection with these store closures, plus one internationally, we incurred one-time cash charges of $3 million in Q2. Q2 marketing spend totaled $12 million, down 6% year over year. As Joe mentioned, in the second half of 2024, we plan to increase our marketing investment to begin driving awareness through top of funnel spend in the lead up to our 2025 product introductions. While total marketing dollars are expected to be down on a year over year basis in Q3 and Q4, we anticipate that our US spend will be up. Recall that under our new distributor model, in-region marketing costs effectively go to zero following the transitions. With five regions now transitioned to distributors, the year-over-year savings are expected to more than offset the investments we’re planning to make in our remaining direct markets, the US, UK and EU. Now, turning to the balance sheet and cash flow. The company is in strong financial condition with a solid balance sheet. Inventories at the end of Q2 remained healthy, totaling $53 million. That’s down 43% year over year and down 7% from the end of 2023. We closed the second quarter with $87 million of cash and cash equivalents and no outstanding borrowings under our $50 million revolver. Operating cash use was $16 million. That’s down sequentially from Q1, reflecting our seasonal working capital cadence, and up versus the prior year when inventory was a material source of cash due to our clean up efforts throughout 2023. Our three focus areas of Making Great Product, Telling Compelling Stories, and Providing Customers with an Engaging Shopping Experience, combined with other strategic actions we are taking this year, are positioning the business to return to topline growth in 2025, and set us up to deliver competency in future years. A foundational step in our plan to restore growth is the return to full price settlement. We are committed to this model following a promotional 2023 and pleased to see the benefits begin to manifest, which is reflected in our year-to-date gross margin expansion. Looking at other key initiatives. As I just noted, we've taken swift action related to our U.S. retail fleet. And on the international front, we continue to partner with distributors in new regions with Benelux and Scandinavia signed this quarter. We have transitioned the majority of our existing regions to a distributor model. During the second quarter, we completed transitions in Japan and Australasia. And last week, we announced the transition of China, an important region for our brand. We're pleased to be working with leading distributors who have both regional and industry expertise to help us extend our brand reach and position us to achieve profitable and scalable growth internationally. Moving to guidance. We are reiterating our full year sales outlook and based on performance year-to-date, we are increasing our gross margin range by 100 basis points and bringing up the bottom end of our adjusted EBITDA range by $3 million. Full year net revenue is expected to be in the range of $190 million to $210 million. The full year impact from our retail store closures and international transition is now expected to be in the range of $25 million to $30 million versus our prior expectation of 32% to 37%. Let me unpack that for you. The impact on retail is higher than anticipated due to the speed at which we've been able to exit these. The impact from international transition is lower than expected due to the timing of this year's transition combined with slightly higher initial orders from orders. Our geographical market, full year 2024 U.S. net revenue is expected to be in the range of $150 million to $165 million and includes approximately $10 million to $12 million of impact resulting from our U.S. store closures. Full year international net revenue is expected to be between $40 million and $45 million and includes approximately $15 million to $18 million of impact, resulting from our transition to a distributor model in certain international markets. Gross margin is now expected to be in the range of 43% to 46%, up from prior guidance of 42% to 45%. Key drivers include reduced promotional intensity compared to 2023, lower inbound and outbound rate and initial savings from our factory shift to Vietnam and materials innovation. Full year adjusted EBITDA loss is now expected to be in the range of $75 million to $63 million, which compares to prior guidance for a loss of $78 million to $63 million. While there are a number of dynamics at play on the top line, we remained focused on improving the bottom-line and you can see the results of that this year. Turning now to Q3 guidance, third quarter net revenue is expected to be between $40 million and $43 million. This comprises U.S. revenue in the range of $33 million to $35 million and international revenue in the range of $7 million to $8 million. Q3 adjusted EBITDA loss is expected to be between $19 million and $16 million. We're pleased with our first half performance and proud of the way our teams are executing as we enter the next phase of our journey. With that, I'll ask the operator to open the call to questions.